INNOVATIVE AD SOLUTIONS THAT…
…REACH, ENGAGE, INFLUENCE AND INSPIRE
Over the past 100 years, Hearst has grown from a single newspaper into one of the world’s most admired private media companies, telling stories in our local communities and all over the world.
ADVANTAGE
…REACH CUSTOMERS AT SCALE
Make your brand the center of attention with on-air advertising. Television advertising remains the most cost-effective and trustworthy way to get your business in front of your desired audience.
![](https://advertise.wxii12.com/images/tv-1.png)
…ENGAGE YOUR TARGET AUDIENCE
A majority of TV viewers use their smartphone or tablet while watching TV. Get your brand in front of these users with premium digital placement available from WXII 12. Whether they’re at home or on the go, potential customers in the Winston-Salem area look to our station for the news, weather, sports and traffic information they need to get through the day. Engage your target audience with high-impact rich media, video and sponsorship opportunities. Combining your TV and digital advertising efforts will amplify your brand’s impact, helping drive new users to your business and multiplying the reach and frequency needed to keep you top of mind.
![](https://advertise.wxii12.com/images/hand-app.png)
…INFLUENCE CUSTOMERS WITH EXCLUSIVE DATA-DRIVEN ADVERTISING
Audience-fragmentation is unprecedented; consumers seek information and entertainment from an ever-expanding array of sources, and a wide range of devices.
In-Banner Video,
High-Impact Formats.
100% viewable,
Non-skippable ads.
![](https://advertise.wxii12.com/images/HearstAnyscreen-Logo.png)
Midroll,
Livestream.
Instagram,
YouTube.
In-Banner Video,
High-impact Formats.
100% viewable,
Non-skipable ads.
Midroll,
Livestream.
Instagram,
YouTube.
…INSPIRE AND CAPTIVATE
Custom native advertising solutions allow your business to stand out from the competition and build credibility through alignment with the respected WXII 12 brand. Leverage our editorial expertise and world-class content creators to craft professionally produced stories for distribution across Hearst’s most trusted brands and partners. By developing highly-immersive cinematic video, visual creatives, and full-length editorial content pieces, WXII 12 will help your business establish emotional connections with your target audience. Sharing interactive and professionally-produced content will encourage viewers to relate and engage with the brand, while expanding business reach and driving new customers.