PT Perusahaan Rokok Tjap Gudang Garam Tbk(Republican spellingIndonesianfor "Salt Warehouse brand Cigarette Company plc" ),trading asPT Gudang Garam Tbk,is an Indonesian tobacco company, best known for itskretek(clove cigarette) products. It is Indonesia's largest tobacco manufacturer, with a market share of nearly 33%.[1]The company was founded on 26 June 1958 by Tjoa Ing Hwie, who changed his name toSurya Wonowidjojo(1923–1985). In 1984, control of the company was passed to Wonowidjojo's son, Cai Daoheng/Tjoa To Hing (Rachman Halim), who subsequently became the richest man in Indonesia. Halim headed the company until his death at the age of 60 in 2008.[2]

PT Perusahaan Rokok Tjap Gudang Garam Tbk
PT Gudang Garam Tbk
Company typePublic
IDX:GGRM
IndustryTobacco
Founded26 June 1958;66 years ago(1958-06-26)inKediri
FounderTjoa Ing Hwiea.k.a. Surya Wonowidjojo
HeadquartersKediri,East Java,Indonesia
Key people
Cai Daohenga.k.a. Rachman Halim, CEO (1984–2008)
Products
ServicesDistribution
RevenueIncreaseRp110.5 trillion (2019)
IncreaseRp 10.9 trillion (2019)
Total assetsIncreaseRp 78.647 trillion (2019)
Total equityIncreaseRp 50.93 trillion (2019)
OwnerWonowidjojo/Cai family (75.55%)
Number of employees
32,491(2019)
Subsidiaries
  • Graha Surya Media
  • Surya Nusantara Sawitindo
  • Surya Madistrindo
  • Surya Air
  • Surya Pamenang
  • Dhanistha Surya Nusantara
Websitewww.gudanggaramtbk.com

History

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Wonowidjojo was in his 20s when his uncle offered him a job working with tobacco and sauce at hiskretekfactory, Cap 93. Cap 93 was one of the most famouskretekbrands inEast Java.Hard work and diligence were rewarded by promotion to Head of Tobacco and Sauce, which eventually led to Wonowidjojo becoming acompany director.

Wonowidjojo left Cap 93 in 1956, taking 50 employees with him. He started buying land and raw materials inKediriand soon began producing his ownklobot kretek,which he marketed under the brand nameInghwie.Two years later, he renamed and registered his company asPabrik Rokok Tjap Gudang Garam.

He chose the name Gudang Garam after a dream about the old salt warehouse which stood opposite Cap 93. Sarman, one of the original 50 employees who had followed him when he quit Cap 93, suggested he put a picture of the warehouse on every packet of hiskretekfor good luck. Wonowidjojo considered this a good idea and asked Sarman to design thelogo,commenting: "We should leave two doors open, two half-opened, and one closed. If all the doors were closed, we would feel that everything had already been achieved."[3]

Gudang Garam grew rapidly, and by the end of 1958, it had 500 employees producing over 50 million kretek annually. By 1966, after only eight years in production, Gudang Garam had grown to be the largestkretekfactory in Indonesia, with an annual production of 472 million sticks. Consumers have noted Gudang Garam's, particularly the Inghwies, similar smell to alcoholic beverages.

By 1969, Gudang Garam was producing 864 million sticks a year and was indisputably the largestkretekproducer in Indonesia andTaiwan.

In 1979, Wonowidjojo completely renovated Gudang Garam's production system, ordered thirty rolling machines, and developed a new formula for his machine-madekretek.

Rival companies tried to discredit the brand by claiming its contents included marijuana in addition to cloves and tobacco. The company has the distinction of being the largest single employer in Indonesia and Taiwan.

Products

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16-pack of Gudang Garam Surya

Hand kretek cigarettes

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  • Gudang Garam Merah
  • Gudang Garam Djaja
  • Gudang Garam Special Deluxe King Size
  • Gudang Garam Patra
  • Gudang Garam International Kretek
  • Gudang Garam Signature Kretek
  • Taman Sriwedari Kretek
  • Surya Nusantara
    • Surya Nusantara Raya

Machine-made kretek cigarettes

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  • Gudang Garam International Filter
  • Gudang Garam Signature
    • Gudang Garam Signature Mild
  • Surya
    • Surya 12
    • Surya 16
    • Surya Exclusive
    • Surya Pro
      • Surya Pro Mild
  • GG Mild
  • GG Shiver
  • GG Move

Machine white cigarettes

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Note:These machine white cigarettes are produced by PT Halim Wonowidjojo, which is an affiliated company of Gu.

Klobot kretek cigarettes

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  • Gudang Garam Klobot Manis

Other interests

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Gudang Garam owns one of the top five badminton clubs of Indonesia. Suryanaga Gudang Garam is based in the capital city of East Java, Surabaya.

References

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  1. ^"Indonesia Country Profile".
  2. ^Ghosh, Arijit (29 July 2008)."Made billions from clove cigarettes".Montreal Gazette. Bloomberg.Retrieved13 April2018.
  3. ^Hanusz, Mark (2000).Kretek: The Culture and Heritage of Indonesia's Clove Cigarettes.Equinox Pub. p. 150.ISBN978-979-95898-0-4.
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