U8TV: The Loftersis a Canadian reality television series, which aired on theLife Networkand online on theinternet televisionchannel U8TV.com, in 2001 and 2002. It was created byZev Shalev,Lili Shalev-Shawn and Fiorella Grossi, its co-founders and executive producers.[1]The show followed the lives of eight Canadians in their 20s who lived together in aTorontoloftfor a one-year period, while at the same time producing and hosting their own television programs for Life Network or other cable TV networks, and for the website U8TV.com.[2]

U8TV: The Lofters
GenreReality
Created byZev Shalev
StarringSeason One:
Mathieu Chantelois
Arisa Cox
Valéry Gagné
Kalen Haymen
Jennifer Hedger
David Keystone
Sandy Medeiros
Trevor "Tre" Smith
Season Two:
Heather Basciano
Danny Crowder
Dan Fraleigh
Annie Guillo
Carolyn Jarvis
Donnie "Chico" Ruiz
Jason Ruta
Tonya Thongs
Country of originCanada
No.of seasons2
Production
Executive producerZev Shalev
Original release
NetworkLife Network
U8TV.com
Release2001(2001)
2002(2002)
Related
So Gay TV

It followed up on a project that Shalev had spearheaded during his time as producer ofCanada AMin the 1990s, in which a man and a woman were confined to a loft for one week to test how well they would get by with only a credit card and theInternetfor contact with the outside world.[3]

Format

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The loft, located in theEntertainment Districtnear the intersection of Peter and Richmond streets in thedowntown coreofToronto,Ontario,had 21 cameras filming 24 hours a day, seven days a week, in all rooms of the house including the bathrooms, although the bathroom camera was only broadcast if Lofters went in there to talk. The full live stream could be viewed at U8TV.com, while Life Network broadcast a nightly episode to recap the day's highlights.[1]

The show was not only afly-on-the-wall-style reality show like MTV'sThe Real World,but was also a nightly series oftalk showsanddocumentariesthat were created and hosted by the cast members. The online shows or TV shows produced by the Lofters includedFuel,So Gay TV,Male Box,Spin the Bottle,Love Shack,Money Shot,U8 on FilmandHouse Party.The shows had regular weekly time slots and were hosted regularly by one or two lofters, and usually centred on themes of interest to young people.[4]

The program was announced in fall 2000, with over 700 people showing up for scheduled auditions that fall.[1]It premiered in January 2001.[1]

TheCanadian Radio-television and Telecommunications Commissionapproved a licence for a U8TVCategory 2digital televisionchannel in 2000,[5]but the channel was never launched.

Season One: 2001

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The Lofters in Season One were:

In the original auditions, Chantelois and Hedger schemed to stand out from the crowd by making out for the cameras even though both were in relationships with other people and Chantelois wasgay.[7]

Tre Smith was a last minute replacement when original lofter Marc left the show over the phone in the first episode. Cast members Kalen and Valery left the show early, before completing their full year in the loft.[8]Other notable events of Season One included Cox meeting a half-sister she never knew, gay issues being addressed by Chantelois (including grillingAllan Rock,the federal health minister, on the issue of blood donation by gay men), an episode in which the lofters view and discuss the events of theSeptember 11 attacks,a minor scandal when two lofters baked abirthday cakefor a third in which they pretended to addurineto the recipe,[9]and a number of angry spats between Hedger and Keystone.

Season Two: 2002

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Season Two had extensive auditions and various combinations of possible lofters were sent into the house for trial runs to see which candidates had the right chemistry. The auditions were shown early on in Season Two. The lofters who began Season Two, premiering in January 2002, were:

In the second season, the show moved towards more of aBig Brother-style format when a new twist was added to the show. Every ten weeks, the producers would select two Lofters whose hosting skills were sub-par or who didn't share enough of their lives, and nominate them for eviction.[8]Fans of the show could then go to U8TV.com and vote for the Lofter they wanted to evict. The first and only occurrence of the twist saw Jason Ruta and Annie Guillo nominated for eviction. Fans voted Ruta off the show,[10]and he was replaced by Stephen MacDonald.[11]

Haymen reappeared on several occasions during Season Two, as he was dating Guillo.

Cancellation

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Mid-way through the second season, the show was cancelled in June 2002.[12]Although the show's ratings on television were strong, the production costs associated with streaming live video over the internet were too high at the time for the show and online TV channel to survive.[13]

Post-show careers

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A few former lofters have gone on to successful television gigs, most notably Season One'sJennifer Hedgerwho is now an anchor onTSN's popularSportsCentre(and in this role made an appearance on the sitcomCorner Gas). David Keystone became the host of Corus Entertainment's cooking competition seriesCook'don YTV.Mathieu Chanteloishas hosted programming forOutTVand went on to become executive director ofPride Toronto,while Sandy Medeiros has appeared as a guest judge onMuchMusic'sVideo On Trial.

Season Two'sCarolyn Jarvisbecame a news anchor forGlobal's newsmagazine series16x9,after having worked as a meteorologist forThe Weather Networkand a television news anchor for several local stations. Season One'sArisa Coxand Season Two'sJason Rutawere co-hosts ofE! Canada'sE! News Weekend;[14]following that show's cancellation Cox became lead entertainment reporter forCBC News,and was later the host ofBig Brother Canadauntil its cancellation in 2024.[15]

Season One'sTrevor Smithbecame the lead animal cruelty investigator for theToronto Humane Societyand made headlines for his rescue of a dying Rottweiler locked in a car.[16]Smith went on to be the face and spokesperson for the animal welfare movement and was a frequent guest onCP24'sAnimal Housecallsand other TV and radio shows promoting animal welfare.

U8TV co-creator and executive producerZev Shalevjoined television stationCKXT-TV( "Toronto 1" ) as producer of its nightly news.[17]After the station cancelled its news programming in 2005, he moved to theGlobal Television Networkto become the founding producer ofEntertainment Tonight Canada.[18]By 2008 he held the senior role of vice-president of strategic programming and senior executive producer of information and entertainment programming for allCanWest Mediabroadcast properties,[19]when he left that role to become producer ofThe Early ShowforCBSin the United States.[20]

References

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  1. ^abcd"Lofty experiment for young TV hosts: Cast of U8TV will live, work for a year in front of the cameras".Ottawa Citizen,January 10, 2001.
  2. ^"Alliance has lofty idea for reality show".Kingston Whig-Standard,August 30, 2000.
  3. ^Andrew Flynn, "A guy, a girl and a computer: Two strangers see if they can survive with only the Internet and a credit card".St. Catharines Standard,November 25, 1999.
  4. ^"U8TV.com announces new fall shows".The Telegram,August 29, 2001.
  5. ^"Internet loft dwellers plan to sell product placement advertising".National Post,January 16, 2001.
  6. ^abcdefgh"The loft life: Eight hip cats on the prowl for fame: TV show begins Monday".National Post,January 10, 2001.
  7. ^"A reality show kicked off his career".Toronto Star,June 19, 2016.
  8. ^abcdefghij"M8, H8 & CRE8 on U8TV; Eight fresh faces ready to be taped, watched and talked about 24/7".Toronto Star,January 8, 2002.
  9. ^"New lofters cast move into home for the season".Kingston Whig-Standard,January 8, 2002.
  10. ^"Record number of voters force Calgary man off show".Calgary Herald,March 23, 2002.
  11. ^"New lofter has lofty ideas".The Province,April 14, 2002.
  12. ^"The Lofters lose their TV perch".The Globe and Mail,May 20, 2002.
  13. ^"The Lofters shown the door".Calgary Herald,June 19, 2002.
  14. ^Ben Kaplan, "Less chalk and cheese, more steak and eggs; Jason Ruta and Arisa Cox took two very different paths to end up at the same spot, and they couldn't be happier about it".National Post,December 13, 2008.
  15. ^Alex Nino Gheciu,"‘Big Brother Canada’ host Arisa Cox ‘heartbroken’ by show’s cancellation".Toronto Star,June 27, 2024.
  16. ^"Did dog rescuer go too far?".Toronto Star,August 16, 2007.
  17. ^Murray Whyte, "Pop goes the news; Zev Shalev, the brain behind Toronto 1's current affairs shows, admits to being celebrity obsessed 'I cried at the end of Joe Millionaire. The ranch, the horse, it was all so beautiful,' he tells Murray Whyte".Toronto Star,December 20, 2003.
  18. ^"New producer and program for Global".National Post,May 19, 2005.
  19. ^Alex Bozikovic, "Deals and moves in Canadian arts".The Globe and Mail,March 17, 2008.
  20. ^"The Zen Art of Early Show's Zev Shalev".New York Observer.Observer.com. Archived fromthe originalon June 19, 2009.RetrievedSeptember 13,2010.