The Red Bulletin

The Red Bulletinis alifestyle magazinepublished byRed Bull Media Housethat began in 2005. The Red Bulletin features sports, culture, music, nightlife, entrepreneurship, and lifestyle stories.

The Red Bulletin

Type	International Active Lifestyle Magazine
Format	Independent magazine
Publisher	Red Bull Media House
Founded	2005
Language	English, German, French and Spanish
Website	redbulletin

Editorial concept

The Red Bulletinis a lifestyle magazine published byRed Bull Media House PublishingGmbH, whose headquarters are inVienna, Austria.Editorial content is controlled and designed from Vienna in close collaboration with local editors. The Red Bulletin offers a wide range of global content, while also featuring national interests.

History

• 2005:The Red Bulletinwas first published at theMonaco Grand Prix,printed onsite. From this point on, the magazine became a part of theFormula Oneseason; initially, it started as a daily newspaper on-site.
• 2007:In November, The Red Bulletin became a monthly magazine, first appearing on a regular basis in Austria.
• 2009:The Red Bulletinwas launched in theUK,Germany,andIreland.
• 2010:The Red Bulletinwas established inNew Zealand,South Africa,andKuwait.
• 2011:Publication began in theUSA,Switzerland,FranceandMexico.In the same year,The Red Bulletinapp was launched.
• 2013:From May onwards, an e-paper version forBrazilwas available. In addition, the Kuwait version became a "Gulf Edition", thereby addressing other Middle East countries. For the first time, all national issues also became available as a digital e-paper.
• 2014:In June, to coincide with the return of Formula One in Austria,The Red Bulletinwent back to its original formula; daily special editions were released for the Grand Prix weekend inSpielberg.Also in this year,The Red Bulletinentered the Asian Market with aSouth Koreanand aChinesespecial edition.
• 2015:In NovemberThe Red Bulletinbecame permanently available in a broader market with a monthly South Korean Edition. At the same time, the launch ofThe Red BulletinNew Zealand was stopped.
• 2016:Reaching out to a business-oriented audience as well as the start-up scene,The Red Bulletinlaunched its first two line extension issues,The Red Bulletin Innovator,in May and October. Towards the end of the year,The Red Bulletin IrelandandThe Red Bulletin South Koreawere taken off the market.

Circulation & Distribution

With a monthly print run of more than 1.4 million copies, available in four languages (German, English, French) and own local country editions in 6 markets (Austria, Germany, Switzerland, France, United Kingdom, the USA), The Red Bulletin is one of the most widely circulated international monthly magazines. The distribution of the magazine is organized through national and international channels, distributed with renowned carrier partners, as well as available on the newsstand and as a subscription worldwide.