Wikipedia

Ultrabook

This article is about Intel specification. For TadpoleUltraSPARClaptop line, seeTadpole Ultrabook.

Ultrabookis a class of premium consumer-gradenotebook computers.The term was originated by and istrademarkedbyIntel,[1]replacing the earlierCentrinomobile platform.[2]Introduced in 2011, they were originally marketed as featuring ultra thin form factor and light weight design without compromising battery life or performance, running onIntel Coreprocessors.

Ultrabook
Asus Zenbook UX21, an ultra thin laptop marketed as an Ultrabook
DeveloperIntel Corporation
TypeLaptopplatform
Release date2011
PredecessorIntel Centrino(2003-2010)
IntelCommon Building Block
SuccessorIntel Evo

When newly introduced, Ultrabooks were generally small enough compared to average laptop models to qualify assubnotebooks.As ultrabook features became more mainstream in the mid-late 2010s, explicitly branding laptop models as "ultrabooks" became much less frequent. As of 2021, while Intel maintains the Ultrabook trademark,[3]it is rarely used for new models and has been superseded in Intel's own marketing by theIntel Evobranding.[4]

History

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Three first-generation Ultrabooks on display in 2012. From left to right:Samsung Series 5 Notebook,Asus ZenbookUX21E,Toshiba PortégéZ830

In 2011, Intel Capital press officer Jordan Balk Schaer announced a new fund to support startups working on technologies in line with the company's concept for next generation notebooks.[5]The company set aside a $300 million fund to be spent over the next three to four years in areas related to Ultrabooks.[5]Intel announced the Ultrabook concept atComputexin 2011. The Ultrabook would be a thin (less than 0.8 inches thick[6]) notebook that utilized Intel processors, and would emphasize portability and a longer battery life than other laptops[5][6]By this marketing initiative and the associated $300 million fund, Intel hoped to influence the slumping PC market against rising competition fromsmartphones[7]andtablet computers,[8]which are typically powered by competingARM-based processors.[2] Ultrabooks competed against other subnotebooks, includingApple’sMacBook Air,which has similar form specifications and was powered until 2020 by Intel CPUs, but was not advertised under the Ultrabook brand.[9][10][11]

At theIntel Developer Forumin 2011, four TaiwanODMsshowed prototype Ultrabooks that used Intel'sIvy Bridgechips.[12]Intel plans to reduce power consumption of its chips for Ultrabooks, like Ivy Bridge processors, which will feature 17 W default thermal design power.[13]

At a presentation at theConsumer Electronics Show,an Intel manager stated that market analysis revealed that screen size motivated some of the reluctance to switch to 13 "Ultrabooks. As a result, Intel planned to ensure, through cooperation with manufacturers, a 14 or 15-inch screen on 50% of the 75 Ultrabook models that would likely come to market in 2012.[14][15]

LenovoThinkPadX260, released in 2016, with Ultrabook branding

IHS iSupplihad originally forecast that 22 million Ultrabooks would be shipped by the end of 2012, and 61 million would be shipped in 2013. By October 2012, IHS had revised its projections down significantly, to 10 million units sold in 2012 and 44 million for 2013.[16]Most Ultrabooks were too expensive for wide adoption.[17][18]In addition Intel's constant changing of Ultrabook specifications caused confusion among consumers; and this was compounded by OEMs that released slim/ "sleek" or "Sleekbook" laptops (e.g.Hewlett-PackardPavilionTouchSmart15z-b000 Sleekbook,SamsungAtivBook 9 Lite) that are cheaperAMD-powered variants of their more expensive Intel-equipped Ultrabooks.[19][20]Overall there was a shift in the market away from PCs as a whole (including Ultrabooks) and towards smartphones and tablet computers as the personal computing devices of choice.[7][21]

Intel banked on the release ofWindows 8as well as new form factors, such as "convertible" laptops with touchscreens and tablets with keyboard docks ( "detachable" ),[22][23]and features (accelerometers and gyroscopes for touchscreens, hand-gesture recognition) to build demand for Ultrabooks.[21]With the third generation Ultrabook specification, introduced in June 2013 alongside its newHaswellprocessor architecture, Intel also added the requirement for all future Ultrabooks to include touchscreens. The requirement, grounded in user experience research,[24]was intended to prevent "game-playing" and market confusion from OEMs, who had offered low-end products with touchscreens but not Ultrabooks.[25]

Specifications

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Intel required that OEMs meet certain specifications to market a laptop as an Ultrabook.[26]These requirements changed with each release of Intel'sCentrino mobile platform.

Ultrabook specifications
Platform Huron River Chief River Shark Bay
Release date October 2011 June 2012 June 2013
Processor Sandy Bridgemicroarchitecture
Intel Coremodels
CULV(17 WTDP) 		Ivy Bridgemicroarchitecture
Intel Core models
CULV (17 W TDP) 		Haswellmicroarchitecture
SiP(11.5 or 15 W TDP)[27]
Height(maximum) 18 mm for 13.3 "and smaller displays
21 mm for 14.0 "and larger displays[28] 		18 mm for 13.3 "and smaller displays
21 mm for 14.0 "and larger displays[28]
23 mm for convertible tablets 		20 mm for 13.3 "and smaller displays
23 mm for 14.0 "and larger displays[29]
Battery life(minimum) 5 hours[30] 5 hours[citation needed] 6 hours HD video playback
9 hours Windows 8 idle[31]
Resume fromhibernation(maximum) 7 seconds[30] 7 seconds[citation needed] 3 seconds[31]
Storage no requirements 80 MB/s transfer rate (minimum) 80 MB/s transfer rate (minimum)[32]
I/O no requirements USB 3.0orThunderbolt IntelWireless Display[31]
touchscreen[25]
voice command[32]
sensors/context aware (convertibles only)
Software and firmware Intel Management Engine7.1 (or higher)
Intel Anti-Theft Technology[30]
Intel Identity Protection Technology[30] 		Intel Management Engine 8.0 (or higher)
Intel Anti-Theft Technology
Intel Identity Protection Technology 		Anti-virus, anti-malware
Intel Anti-Theft Technology
Intel Identity Protection Technology[31]

List of models

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Main article:List of Ultrabook models

References

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  1. ^"Ultrabook shipments could hit 178 million by 2016 | IT Business".itbusiness.ca.2012-01-26.Retrieved2024-11-20.
  2. ^abBright, Peter (2011-09-06),"Ultrabook: Intel's $300 million plan to beat Apple at its own game",Ars Technica,archivedfrom the original on 2011-09-23,retrieved2011-09-07.
  3. ^"Trademark Usage Guidelines for Ultrabook™".Intel.Archivedfrom the original on 2021-04-23.Retrieved2021-04-23.
  4. ^"Intel® Evo™ Platform Brand".Intel.Archivedfrom the original on 2021-04-23.Retrieved2021-04-23.
  5. ^abcMerritt, Rick (August 10, 2011),"Intel Capital launches $300M ultrabook fund",EE Times,archivedfrom the original on September 30, 2011,retrievedAugust 11,2011.
  6. ^abBurt, Jeffrey (September 20, 2011),"Intel Ultrabook Partners Look for Cut in Chip Prices",eWeek(report),retrievedSeptember 28,2011.
  7. ^ab"The 8 biggest product flops of 2012",MarketWatch(slide show),archivedfrom the original on 2013-07-30.
  8. ^"Intel Ultrabooks offer more choice, better value than MacBook Air or iPad",PC World,archivedfrom the original on 2012-10-24.
  9. ^"Ultrabooks threaten MacBook Air",Gulf News,archivedfrom the original on 2012-10-12.
  10. ^"MacBook Air with MS Windows 7: the Ultrabook to rule them all"(review),The Verge,2012-02-10,archivedfrom the original on 2012-08-06.
  11. ^PC Mag,archivedfrom the original on 2017-07-04
  12. ^Merritt, Rick (September 14, 2011),"Intel shows progress on ultrabook vision",EE Times,archivedfrom the original on September 23, 2011,retrievedSeptember 14,2011.
  13. ^Hugosson, Jacob (September 12, 2011),Intel Ivy Bridge variable TDP detailed,NordicHardware,retrievedJuly 16,2012.
  14. ^Intel: 75-plus Ultrabooks coming in 2012, 50 percent of them will have 14- and 15-inch screens,Engadget, 2012-01-09,archivedfrom the original on 2016-05-31.
  15. ^"CES: Intel's New Ultrabooks Line-Up"(video),Forbes,YouTube,archivedfrom the original on 2016-05-27.
  16. ^"Ultrabook Sales Underwhelm Initially",Information week,archivedfrom the original on 2012-11-06.
  17. ^"Why Ultrabook Sales Have Flopped So Far".PCWorld.12 July 2012.Archivedfrom the original on 6 October 2014.
  18. ^Ashraf Eassa (28 October 2013)."Intel's Ultrabook: Right Idea, Wrong Price".fool.Archivedfrom the original on 31 October 2013.
  19. ^"The top ultrabook alternatives you should consider".ultrabookreview.Archivedfrom the original on 2013-12-02.
  20. ^Scott Stein (26 September 2013)."Samsung Ativ Book 9 Lite review - CNET".CNET.CBS Interactive.Archivedfrom the original on 29 October 2013.
  21. ^abRemember ultrabooks? Yeah, no one else does either,CNet News,archivedfrom the original on 2013-02-08.
  22. ^Jaroslovsky, Rich (2013-01-06),MS Windows 8's mutant spawn invade laptop market[dead link‍]
  23. ^"Windows 8 spawns new mutant laptop hybrids".Archivedfrom the original on 2022-08-20.Retrieved2022-08-20.
  24. ^"Intel Conducts Study to See if Touchscreen Laptops are wanted".Archivedfrom the original on 2022-02-24.Retrieved2022-02-24.
  25. ^abCooper, Daniel (8 January 2013)."Kirk Skaugen reveals why Intel made touch mandatory for Haswell Ultrabooks".AOL.Archivedfrom the original on 12 January 2013.Retrieved13 January2013.
  26. ^Ultrabook Reviews, Ultrabook Reviews."Ultrabook Reviews".Ultrabook Branding Requirements.Ultrabook Reviews.Archivedfrom the original on 2013-10-07.Retrieved19 May2012.
  27. ^Anton Shilov (10 November 2011)."Intel Readies Single-Chip Haswell Platform for Ultrabooks".X-bit labs.Archivedfrom the original on 16 January 2012.Retrieved19 February2012.
  28. ^abMonica Chen; Steve Shen (5 August 2011)."Intel reportedly releasing reference BOM for ultrabooks".Digitimes.Archivedfrom the original on 29 July 2013.Retrieved19 February2012.
  29. ^"Ultrabook™ Vision Realized with New 2-in-1s Based on 4th Generation Intel® Core™ Processor Family"(PDF).Intel Corporation.4 June 2013.Archived(PDF)from the original on 19 September 2013.Retrieved27 November2013.
  30. ^abcdCross, Jason (26 December 2011)."Ultrabooks: Laptops as Light as Air".PCWorld.Archivedfrom the original on 18 February 2012.Retrieved19 February2012.
  31. ^abcdCunningham, Andrew (3 June 2013)."The U is for Ultrabook: Intel's low-power, dual-core Haswell CPUs unveiled".Ars Technica.Condé Nast.Archivedfrom the original on 10 July 2013.Retrieved6 July2013.
  32. ^abMujtaba, Hassan (11 September 2012)."Intel's 4th Generation Haswell Ultrabook Details Revealed".WCCF.Archivedfrom the original on 15 September 2012.Retrieved23 September2012.
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