Avex Inc.(Japanese:エイベックス kabushiki gaisha,romanized:Eibekkusukabushiki gaisha/əˈvɛks//ˈeɪvɛks/,commonly known asAvexand stylized asavex) is a Japanese entertainment conglomerate led by founderMax Matsuuraand headquartered in Tokyo, Japan.[4]Founded in 1988, the company managesJ-poptalents likeAyumi Hamasaki,TVXQ![5]and internet sensationPikoTaro.[6]It has also shifted into other business domains like anime, video games and live music events, partnering withUltra Music Festival[7]and hosting the annualA-nation.[8]The company is a member of theMitsubishi UFJ Financial Group(MUFG)keiretsu.
Native name | エイベックス kabushiki gaisha |
---|---|
Company type | PublicKK Industrial keiretsu |
Industry | Entertainment |
Genre | Various |
Founded | April 11, 1988 | (as Avex D.D., Inc.)*
Founders |
|
Headquarters | Sumitomo Fudosan Azabu-Juban Building, 1-4-1 Mita,Minato, Tokyo108-0073 ,Japan |
Area served | East Asia |
Key people |
|
Revenue | ¥46.3 billion (US$421.87 million) (2021) |
¥2.6 billion (US$23.69 million) (2021) | |
¥1.6 billion (US$14.58 million) (2021) | |
Owner |
|
Number of employees | 1,514[3](as of June 11, 2024[update]) |
Subsidiaries | seesubsidiaries |
Website | www |
Name
editAVEX is anacronymof the English wordsAudioVisualEXpert.[citation needed]Since its foundation, its corporate name was AvexD.D.,Incorporated, and ten years later it was changed to Avex, Incorporated.
The current name, Avex Group Holdings, Incorporated, was adopted in 2004 as part of reconstruction process afterTom Yoda's resignation. Avex Group Holdings, Incorporated was used for the main subsidiaries, while the old name (Avex, Incorporated) was for entertainment components of the Group.
In 2005, Avex, Incorporated became Avex Entertainment, Incorporated, and stayed on as part of the Group.
History
edit1988–1999: The early years
editAvex was registered June 1, 1973, as Avex D.D. Incorporated(エイベックス・ディー・ディー kabushiki gaisha,Eibekkusu Di Di Kabushiki Gaisha),although it did not become established until 1988. They began as a CD wholesaler based inMachida, Tokyo.[9]In September 1990, they opened a recording studio and createdAvex Traxas a music label. In the same year, they created "Musique Folio Inc.", a music publishing company, which became "Prime Direction Inc."
In 1993, they transferred toAoyama, Tokyoand created a U.S. branch, called "AV Experience America Inc." The year also marked the first of Avex's yearly events. It was held inTokyo Domeunder the name "avex rave '93" and attracted 50,000 attendees. This led to the creation of theCutting Edgelabel.
In 1994, they formed two UK subsidiaries, "Rhythm Republic Limited" and "Avex U.K. Limited". Later that year, they opened a disco, claimed on their website to be "the world's largest scale disco", namedVelfarre.[10]
In 1997, they opened a series of concert halls called "Zepp"withSony Music Entertainment Japan.In early 1999, they signed an agreement withWalt Disney RecordsandHollywood Records(record labels both owned byThe Walt Disney Company) to handle the companies' Japanese CD releases, after WDC had taken a small stake in Avex the previous year. Later that year "Avex Mode", an animation company, was established. In December, the company was listed on the 1st section of theTokyo Stock Exchangeunder theticker symbol7860.[11]
2000–2009: Times of unity and divisiveness
editIn 2001, Avex opened the "avex artists academy" music school.[12]
In 2002, they released the "CCCD",a type of copy-protected CD,[13]and opened their building in Aoyama, paid for bySumitomo Lifeand worth 205 billion yen.
In 2003, they opened a classical music business (named Avex Classics).[14]
In January 2004, they began selling Japanese music CDs in South Korea. In December of that same year, PresidentMax Matsuura"spotted" formeridolAmi Suzukiperforming live at the annual festival of their school,Nihon University.He subsequently signed her to the Avex label.[15]
In 2005, Avex acquired distribution rights forAozora Records' catalogue including all futureHitomi Yaidareleases.[16]
In early 2008, Avex partnered withVictor JVCto officially create the labelD-topia Entertainmentas a business partnership between the labels and its founder, Terukado Onishi, with thesales promotionhandled by Victor while the area promotion handled by Avex. As part of the Avex Group's 20th anniversary celebration, a big project occurred with avex trax's "produced by avex trax" artists; the bandGirl Next Door,formed and debuted in September 2008.
Avex Group launched its ownIPTVservice,BeeTV,May 2009 in partnership withNTT DoCoMo.
2004: Internal feud: Max Matsuura v. Tom Yoda
editIn August 2004, a feud between Max Matsuura and co-founder Tom Yoda affected the group.[17]It started because of Yoda's ambition to expand Avex into other entertainment-related ventures, especially producingmovies.[18]In addition, he accusedRyuhei Chiba,the company's executive director and president of Avex Inc. (now Avex Planning and Development), of pursuing personal profit from a few big artists.[17]
July 30:In a board meeting, Yoda introduced aresolutioncalling on Chiba to resign because of an allegedconflict of interest.A source says the disagreement arose because Chiba had signed an artist managed by a member of his family. The board backed Yoda's resolution in a 6-1 vote. However, Matsuura — described by insiders as a close ally of Chiba — introduced a second resolution demanding that Yoda step down due to "a difference of opinion in management principles". Matsuura's motion was defeated 5-2. He and Chiba resigned the next day.[19]
August 2:Matsuura and Chiba announced their resignations in a meeting with employees of Avex.[20][21]Chiba denied any fault, while Matsuura complained that Avex had lost its love of music and said he wanted to start over. They had the support of many staff who also said they would quit. More significantly, the label's top star,Ayumi Hamasaki,said she would leave.[21]As a result, Avex's stocks in theTSEfell by 16 percent that day.[22]
August 3:Due to pressure by employees and artists and to save the company from bankruptcy, Yoda resigned and was replaced by Toshio Kobayashi.[9][23]
2010–present
editAGHD is listed at theFrankfurt Stock ExchangeandBörse Münchenof Germany under the ticker symbol AX8.[24]
More K-pop artists from other agencies continued to sign with Avex such asSM Entertainment'sTVXQ(2006),YG Entertainment's2NE1(2010), S-plus Entertainment'sSS501memberKim Hyung Jun(2011),Pledis Entertainment'sAfter School(2011), NH Media'sU-KISS(2011)[25]and Yejeon Media'sShu-I(2011).[26]
On July 21, 2011, it was announced that Avex had paired with Korean management label YG Entertainment to form YGEX.[27]
In 2012, the group began offering limited releases for sale, DRM-free for the first time within Japan onAmazon MP3.[28]Max Matsuura and Toshio Kobayashi, the company's top two individual shareholders, launched their own investment companies to anchor their shares in 2012.[citation needed]
As a show of modernization, Avex Group moved toIzumi Garden TowerinRoppongiin October 2014. The company was designated to the 36th floor – the former address ofDWANGO.
On February 15, 2017, Avex Group discontinued all foreign exports of Blu-rays, DVDs, and CDs published under their Avex Pictures label.[29]A spokesperson said the action was taken due to unspecified rights issues.[30]
In 2022, Avex made a renewed attempt to expand into North America. Avex USA Inc. opened in a rented five-bedroomWest Hollywoodhome, headed by Naoki Osada, an Avex veteran with experience in the American music business. Avex leadership gave Osada five years to find success in the U.S.[31]The home has been renovated to include four recording studios.[32]The label has partnered withSony Music Publishingto administer its catalogue outside Japan.[33]
Subsidiaries
editIn April 2010, the Avex Group corporation was re-structured to establish Avex Music Publishing Inc. as a consolidated subsidiary, in a corporate spin-off of music publishing division of Avex Group Holdings Inc. Thus the Avex Group became a pure holding company, with a corporate structure as follows:[34]
Domestic
editAvex Entertainment Inc.
editOperating companies
edit- Avex Live Creative Inc.
- Avex Music Creative Inc.
- Avex Creative Factory Inc.
- Avex Alliance & Partners Inc.
- Avex Music PublishingInc.
- Avex Classics International Inc.
- Avex Fan Marketing Inc.
- Avex Technologies Inc.
- fuzz, Inc.
- Avex Management Inc.
- Avex Healthcare Empower LLC.
- Avex Clan Inc.
- Avex Styles Inc.
- Avex Management Agency Inc.
- Avex Creator Agency Inc.
- Virtual Avex Inc.
- LIVESTAR Inc.
Music labels
edit- Avex Casa (house music and electronica)
- Avex Classics (classical music)
- Avex Globe (globe's label; defunct since 2019)
- Avex Ideak (joint venture withKADOMATSU.T;defunct since 1998)
- Avex International (international releases)
- Avex IO[35]
- Avex Trance (trance music)
- Avex Rush
- ZOOM FLICKER
- Avex Trax(first record label of the group (1990))
- Avex Tune (dance music)
- Xgalx
- B-ME (joint venture with BMSG)
- Binyl Records (rock music)
- Dive in! Disc[36]
- Gokukara Records (joint venture withMarty Friedman)[37][38]
- PopTop
- Blowgrow[39]
- Commmons(joint venture withRyuichi Sakamoto)
- Cross-A
- Cutting Edge (second record label of the Group (1993.12))
- Dimension Point (Namie Amuro's label)
- Disc du Soleil
- Dois Irmaos (Lisa Ono)
- Espionage Records (joint venture withVerbal)
- Five-D Plus
- Foxtrot (joint venture with Rams Incorporated)[40][41]
- FRAME (joint venture withLevel-5;founded by the latter withUp-Front Works)[42]
- Hach Entertainment (joint venture withNTT SmartConnect)
- Hi-BPM Studio
- HPQ (Visual kei)
- Idol Street(foridolperformers, launched October 2, 2010, by Tatsuo Higuchi[43])[44]
- Island Records
- J-Friends Project
- J-More[45]
- Justa Music[46]
- Locomusic (Love-chan's label)
- Love Life Records (Hitomi's label)
- Mad Pray Records (Anna Tsuchiya's label)
- Maximum 10
- MENT RECORDING (joint venture withJohnny & Associates)[47]
- Motorod Records
- nakedrecords
- Oorong Records (joint venture with Oorong-sha Group)
- Rhythm Republic
- Rhythm Zone(third record label of the Group (1999))
- Fluctus
- Riddim Zone
- Starz by Rhythm Zone
- Rising Records
- Sonic Groove
- Superb Trax
- Tachytelic Records (joint venture withTaku Takahashi)
- Tank Top Records[48]
- Tearbridge Production[49]
- The Six Dragons
- True Song Music (Dai Nagao's label)
- Velfarre Records
- YGEX(joint label withYG Entertainment)
Avex Pictures Inc.
edit- Avex Animation Labels Inc.
- Flagship Line Inc.
- Avex Film Labels Inc.
- aNCHOR Inc.
- The Anime Times Company Inc.
Avex AY Factory LLC
edit- Avex Asunaro Company Inc.
Overseas
edit- Avex Asia Pte. Ltd.
- Avex China Inc.
- Avex Hong Kong Ltd.
- Avex Taiwan Inc.
- Avex Saudi Arabia LLC
- Avex USA Inc.
Affiliate companies
edit- Memory-Tech Holdings Inc.
- AWA CO.Ltd
- HI&max Inc.
Labels distributed
edit- A stAtion(Ayaka's own record label), since 2012.[50]
- AKS Co., Ltd.(AKB48's agency), since 2006. (Avex currently handles AKS'DVDreleases.)
- Aozora Records,since 2005.
- GMT Records,since 2005.
- Armada Music
- avex-classics ,since 2003.
- CAM Entertainment,since 2008.
- D-topia Entertainment,since 2008. (co-distributed withVictor EntertainmentandUniversal Music Japan)
- Danger Crue Records,from 2006 to 2012. (now handled bySony Music Japan)
- Disney Music Group,from 1999 to present (co-handled withUniversal Music Groupfrom 2018 for albums when live converts are handled by Avex).
- Fluxus Entertainment
- Free-Will
- ISM Label (kannivalism's label), since 2006.
- HATS Unlimited (Taro Hakase's label)
- AG Label
- Higashiyakena Soundbuilder (HY's label), since 2000.
- I Scream Records,since 2010. (Japan only)
- Johnny & Associates(Taiwan and Hong Kong only)
- Kontor Records
- P-Vine Records(co-distributed withVictor EntertainmentandBMG Japan/Sony Music Japan)
- Almond Eyes
- Kai-san Factory
- SM Entertainment,since 2000.
- S2S Pte. Ltd.(Japan only)
- Toy's Factory(Taiwan only, since 2012)
- Vamprose, since 2008. (VampsandMonoral's label)
- Vandit
- Yamaha Music Communications Inc.,since 2006.[51]
Promotional projects
edit- Aoyama Christmas Circus(annual Christmas tree lighting event)
IFPI membership
editThe Group is a member of theIFPIfor Hong Kong and Japan.[52]
A-Nation
editEach year since 2002, Avex has hosted a summer concert tour around Japan, "A-Nation", featuring the company's most successful acts. It is held everyweekendin August in different Japanese cities. Top Avex acts likeAyumi Hamasaki,Kumi Koda,AAA,Ai Otsuka,BIGBANG,BOA,Do As Infinity,Hitomi,TRF,Every Little ThingandTVXQperform to major crowds each year. In 2008,Namie Amuromade her first appearance at A-Nation and performed on all dates that year.[53][54]For the first time in 2012, Kumi Koda did not perform due to her pregnancy.
Festival sponsors includeJoe Weiderand his Weider fitness products,Seven & I Holdings Co.,NTT DoCoMo,Mizuno Corp.,Nissay(through its You May Dream! Project), and others.
International partners
editSee also
edit- List of artists under the Avex Group
- List of record labels
- D.League
- Sony Music Entertainment Japan(one-time shareholder of Avex)[58]
- Velfarre
References
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External links
edit- Avex Inc.atAnime News Network's encyclopedia