Blair Witchis a 2016found footagesupernatural horror filmdirected byAdam Wingardand written bySimon Barrett.[5]It is the third film in theBlair Witchseries and a direct sequel to the 1999 filmThe Blair Witch Project,whileignoring the eventsof its 2000 follow-up filmBook of Shadows: Blair Witch 2,given the events of that film being afilm within a film.[a]It starsJames Allen McCune,Callie Hernandez,Brandon Scott,Corbin Reid,Valorie Curryand Wes Robinson. The film follows a group of college students and their local guides who venture into the Black Hills Forest in Maryland to uncover the mysteries surrounding the prior disappearance ofHeather Donahue,the sister of one of the characters.

Blair Witch
Theatrical release poster
Directed byAdam Wingard
Written bySimon Barrett
Produced by
Starring
CinematographyRobby Baumgartner
Edited byLouis Cioffi
Music byAdam Wingard
Production
companies
Distributed byLionsgate Films
Release dates
Running time
89 minutes[1]
Countries
  • United States
  • Canada[2]
LanguageEnglish
Budget$5 million[3][4]
Box office$45.2 million[4]

Development of the film began in September 2009, when creators of the franchiseDaniel MyrickandEduardo Sánchezannounced their intent to produce a thirdBlair Witchfilm. The film was a sequel to the first film, would potentially contain the actors from the first film in some context, and would not refer to any of the events fromBook of Shadows.In 2011, Sánchez remarked that further development on a sequel depended on gettingLionsgate Filmsto approve the idea and for his and Myrick's schedule to match up.[citation needed]The film went intodevelopment hell,and later the script was thrown aside. In 2013, a thirdBlair Witchfilm was again in talks, with Wingard and Barrett being hired to work on a new script. Initially, the film's connection to theBlair Witchfranchise was kept secret, with the film having been shot under the fake titleThe Woods.The film's true title was revealed at the 2016San Diego Comic-Con.

Blair Witchpremiered at San Diego Comic-Con on July 22, 2016, and was screened at theToronto International Film Festivalon September 11, before being theatrically released on September 16, by Lionsgate Films. The film received mixed reviews, with critics noting it as an improvement onBook of Shadows,although they criticized its writing and special effects. The film grossed $45.2 million against a budget of $5 million.

Plot

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In 2014, James Donahue finds a video onYouTubecontaining an image of a woman he believes to be his sisterHeather,whodisappeared in 1994nearBurkittsville, Marylandwhile investigating the legend of theBlair Witch.Wanting to find out the truth, he travels to the woods with friend Peter Jones, Peter's girlfriend Ashley Bennett, and film student Lisa Arlington, who wants to film James' search as a documentary,The Absence of Closure.[6][7]Locals Talia and Lane, who had uploaded the video to YouTube, say they will show the group the location of the tape only if they can join.

Ashley injures her foot while crossing a river. Upon setting up camp for the night, Lane and Talia discuss the disappearance of Heather and her crew, the 1940–41 Rustin Parr murders, and other mysterious occurrences, which they ascribe to the Blair Witch. Lane explains the witch had not been abandoned on a tree to die, instead tied high up with weights on her limbs to act as a makeshift torture rack.

Strange noises ensue during the night. Everyone awakes at 2 p.m. and sees strange stick figures hanging from trees. Upon Lisa noticing twine in Lane's backpack, he and Talia admit to creating the figures to convince them to believe in the curse. However, they aren't able to give explanations for the prior incidents. Upset at their lies, James and his associates banish Lane and Talia from the group and head out of the woods.

After hours of walking, the four have circled back at their original campsite. Ashley's wounded foot and overall health have worsened which forces the group to stay at the site. Lisa pilots adroneto obtain their location, but from its vantage point they see no way out of the forest. When Peter inspects Ashley's foot, the wound spasms, indicating a potential parasite inside. Peter leaves to collect firewood before being chased by an unknown entity. A tree falls on him and he is dragged away off-screen.

Lane and Talia appear, claiming they have been wandering for five days without a sunrise. Lane, believing the camp to be a hallucination, runs off and leaves behind the disheveled and ravenously hungry Talia. Lisa and James awake at 7 a.m., seeing that it's still dark outside and that larger stick figures have been strung around camp. Talia sees clumps of her hair tied to one of the figures. Ashley accuses her of crafting them and snaps the figure in half; Talia is snapped in half. An unseen force lifts their tent into the sky and the group is separated.

Ashley climbs a tree to recover the drone, but is pushed out and falls to the ground. An unknown entity drags her away. A rainstorm begins. Lisa and James stumble across Rustin Parr's house, despite James stating it had been burned down. James, thinking he hears Heather's screams inside, enters without Lisa. He chases after a teleporting disheveled figure, believing it to be Heather; after it vanishes, he barricades himself.

Lisa, terrified after seeing a tall, pale, long-limbed creature, runs inside the house. A hostile Lane traps her in a tunnel, insisting she listens to what "she" tells her. After Lisa escapes, Lane attacks her and she stabs and kills him. The creature emerges from the tunnel and chases her. She runs to the attic with Lane's camcorder, passing a mirror that shows Heather, revealing the tape found by Lane was being recorded by Lisa, creating aparadoxvideo that lured them all into the woods.[b]

She reunites with James in the attic as a bright light shines from outside the building. James tells Lisa to face the corner, frantically apologizing before something barges into the room. The being tricks James, using Heather's voice to make him turn around and he vanishes from sight. Lisa realizes looking at the creature will ensure her death, so she uses Lane's camcorder to look behind her. She catches a glimpse of the creature behind her and starts walking backwards. The creature uses James' voice, stating, "Lisa, I'm so sorry" and Lisa turns, immediately getting snatched away. Her camcorder falls to the ground and gives out.

Cast

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Production

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Development

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While promotingV/H/S/2(2013) at theSundance Film Festival,directorAdam Wingardand writerSimon Barrettran into originalThe Blair Witch Project(1999) co-filmmakerEduardo Sánchezand producerGregg Hale,and asked them why there were not any moreBlair Witchfilms. Although nothing came of the meeting at the time, a few months later, Wingard and Barrett were asked to meet withLionsgate Filmsto potentially work on a secret project.[8]Barrett recalled that, in the initial pitch meeting, Lionsgate had already crafted a story for a newBlair Witchfilm, and simply asked if they would be interested in making it. Barrett said that the "only thing I really pitched was the other characters; they'd originally conceived the film as more similar to the first film, following its narrative fairly closely, with only three or four characters, I think, but I wanted more characters to give us more scare sequences. I also wanted a unique dynamic within the group from the start, so I pitched the idea of introducing some Burkittsville locals to the group".[8]

Barrett would later note that the team found thefound footagegenre more challenging, as they have only previously worked with it on theanthologyV/H/Sfilms.[9]Barrett noted that with theV/H/Sseries, there was an inherent entertainment value, where the segments "were never meant to feel entirely real", an element that did not work for theBlair Witchseries.[9]Speaking on the issue toBloody Disgusting,Barrett said that "even if our scares didn't work inV/H/S,hopefully people would still be entertained, and if they weren't, well, another short would start in a few minutes "; he added that if a scare did not work inBlair Witch,"we'd have nothing to fall back on, we'd just have failed completely, and publicly". To prevent this from happening, Barrett and Wingard extensively went over each "scare" to discover why it was scary and how the audience would react to it. For some sequences, multiple approaches were tried differently, to give them options in the editing room.[9]

Filming

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Principal photography took place in the spring of 2015, in a set of woods inBritish Columbiain Canada. Scenes taking place in the famous Blair Witch House were shot in a sound stage where the House was entirely rebuilt.

Connections toThe Blair Witch Project

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Prior to the film's premiere at the 2016San Diego Comic-Con,the fact that the film was aBlair Witchsequel remained a closely guarded secret,[10]as the film was shot under the titleThe Woods.[10]According to the film's writer, Barrett, the film's secrecy was done to prevent backlash among Internet commenters, who the filmmakers felt would react negatively to news of areboot.[11]

Prior to the official premiere, Lionsgate went as far as to release a trailer for the film incorporating actual footage, while still keeping the film's lineage a secret.[10]The film was still publicly known asThe Woodseven at Comic-Con, prior to its first screening, withio9reporting that the initial theater for the screening was filled with posters for the fake film. After the screening (during which audiences realized that the film was a sequel), all the promotional material in the theater was changed to reflect the film's actual title.[11]

Release

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Blair Witchpremiered at San Diego Comic-Con on July 22, 2016, and was screened at theToronto International Film Festivalon September 11, before being theatrically released on September 16, by Lionsgate Films.[12][13]

Reception

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Box office

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Blair Witchgrossed $20.8 million in North America and $24.4 million in other territories, for a worldwide total of $45.2 million, against a production budget of $5 million.[4]

In the United States and Canada, the film was released on September 16, 2016, and was initially projected to gross at least $20 million with a chance to get as high as $26 million in its opening weekend, from 3,121 theaters.[14][15]Lionsgate's expectations were more conservative, however, with a projected $15–18 million opening, although rival studios were predicting significantly higher numbers, noting how horror films saw solid performances throughout 2016, includingLights Out,The Conjuring 2,The Purge: Election Year,The ShallowsandDon't Breathe.[14]After grossing $765,000 from its Thursday previews and $4.1 million on its first day, opening projections were lowered to $10 million. It ended up grossing $9.7 million in its opening weekend, below expectations and the lowest opening weekend of the series.[16]The film was considered a box office disappointment by analysts.[17]

The film received a day-and-date release in many countries in conjunction with its North American debut.[18]

The film cost $5 million to produce, with an additional $20 million spent on promotion, advertising and marketing costs.[19]

Critical response

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Blair Witchreceived mixed reviews, with critics noting it as an improvement onBook of Shadowswhile criticizing the writing and special effects.[20][21][22]OnRotten Tomatoes,the film has an approval rating of 38% based on 226 reviews, with an average rating of 5.30/10. The site's critical consensus reads: "Blair Witchdoles out a handful of effective scares, but aside from a few new twists, it mainly offers a belated rehash of the original – and far more memorable – first film ".[23]OnMetacritic,the film has a weighted average score of 47 out of 100, based on 41 critics.[24]Audiences polled byCinemaScoregave the film an average grade of "D+" on an A+ to F scale.[25]According toEntertainment Weekly's Joey Nolfi, whileBlair Witchis generally regarded as an improvement overBook of Shadows: Blair Witch 2,"moviegoers and film journalists essentially told [Blair Witch] to stand in the corner... critical reviews and audience exit polling... are still some of the worst of any 2016 release thus far ".[20]

Michael Roffman ofConsequence of Soundwrote that "nothing [about the film] is scary, nothing is remotely disturbing, and there's this boring familiarity to the proceedings, namely because it's more or less a beat-by-beat remake of the original".[26]The Hollywood Reporter's Leslie Felperin criticized the film, commenting that it is "a dull retread rather than a full-on reinvention", enlarging the cast numbers this time but sticking to the same basic beats.[27]Scott Tobias ofGQfelt that the makers ofBlair Witchmade a poor decision by making the film less subtle than the original.[28]Thomas Simpson of theRock River Timessaid that the film "lacks any real scares" and that, after watching it, "you shouldn't have any issues turning the light off at night".[22]

Josh Kurp ofUproxxgave the film a mixed review, saying that "Blair Witchis scary, but it lacks surprise, and without surprise, you're left with a bunch of kind-of annoying people shakily filming themselves wandering the woods and reacting to loud noises ".[29]Mark Kermodegave the film three out of five stars in a review forThe Guardian,calling it efficient but unadventurous.[30]Vanity Fair's Jordan Hoffman felt that the film was inferior toYou're Next,a previous film by Wingard and writerSimon Barrett,and said thatBlair Witch's "jump-scares [will] make for a fun night at the movies, but it's like chomping onWhite Castlehamburgers—when this creative team has previously served us a prime rib ".[31]

Conversely,IGNreviewer Chris Tilly declared thatBlair Witchis "so good it'll make you forget thatBook of Shadowsever happened ".[32]Mark Eccleston ofGlamourwrote that the film has "genuine, jarring scares... and an unsettling late surprise that makes it well worth popping to you nearest multiplex to have the holy crap scared out of you".[33]Bloody Disgusting'sBrad Miskawas positive to the film and gave it a 4.5 out of five rating,[34]and included it in his list of the "Best Horror Films of 2016".[35]

Soundtrack

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Blair Witch (Original Motion Picture Soundtrack)
Studio albumby
ReleasedSeptember 16, 2016
RecordedJanuary 23, 2016
GenreStage & Screen
Length32:20
LabelLakeshore Records

The soundtrack was released on September 16, 2016, viaLakeshore Records,concurrent with the film's release. The score was composed by director Wingard and produced by electronic music producerRobert Rich.[36]

  1. "Black Hills Forest"
  2. "Rustin Parr"
  3. "Camp Fire"
  4. "Panic Attack"
  5. "Blair Witch"
  6. "Lane and Talia"
  7. "The Project"
  8. "Invocation of Evil"
  9. "No Trespassing"
  10. "The House in the Woods"
Additional music
  1. "Hakmarrja" – N.K.V.D[37][38]
  2. "Pagan Dance Move" –Arnaud Rebotini[37][38]
  3. "Rien à Paris" – Liz & László[37][38]

Future

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In April 2022, Lionsgate announced they were considering a reboot of the series.[39]

See also

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Notes

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  1. ^In the 2000 tie-in "documentary"toBook of Shadows: Blair Witch 2,Shadow of the Blair Witch,the events ofBook of Shadows: Blair Witch 2are presented in-universe as a film adaptation based on the "Black Hills murders" that took place shortly after the events ofThe Blair Witch Project.This documentary presents the events ofBook of Shadows: Blair Witch 2as a film within a film.Shadow of the Blair Witchfollows the "real" Jeff Patterson’s defense team as the case prepares for trial and as the public reacts to plans to fictionalize the case’s events for the big screen from the defense's point-of-view. Protests of the filmBook of Shadows: Blair Witch 2are discussed within the documentary coming from both the families of those involved with the case and from the Wiccan community as a whole. Rachel Moskowitz and Andre Brooks respectively portray the "real" Kim Diamond and Jeffrey Patterson within the documentary.
  2. ^Early on in the film, as the group makes its way into the woods, Lisa asks Lane about his camera, an older model that she notes uses the exact same tape as the one he claims to have found. The footage Lisa records on Lane's camera while running through the shack is the same footage Lane found in the woods before the group ever actually went there, implying that they have been caught in atime loop.

References

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  1. ^"BLAIR WITCH(15) ".British Board of Film Classification.August 17, 2016.RetrievedAugust 18,2016.
  2. ^"Film: Blair Witch".Lumiere.RetrievedMarch 13,2019.
  3. ^Doty, Meriah (September 13, 2016)."Will 'Blair Witch' Beat 'Bridget Jones's Baby' in Box Office Battle of Long-Delayed Sequels?".TheWrap.RetrievedSeptember 13,2016.
  4. ^abc"Blair Witch (2016)".Box Office Mojo.RetrievedDecember 17,2016.
  5. ^Nordine, Michael (May 10, 2016)."The WoodsTrailer: Adam Wingard Takes Us Camping in New Found-Footage Horror Flick ".Indiewire.Los Angeles, California:Penske Media Corporation.RetrievedMay 11,2016.
  6. ^"The Absence of Closure by Lisa Arlington".Kickstarter.May 12, 2014.RetrievedJanuary 7,2017.
  7. ^"The Absence of Closure".Absenceofclosure.tumblr.RetrievedJanuary 7,2017.
  8. ^ab"[Interview] The Story Behind the 'Blair Witch' Revival".Bloody Disgusting.September 6, 2016.RetrievedSeptember 8,2016.
  9. ^abc"[Interview] 'Blair Witch' Was Just as Scary to Make, Explains Writer Simon Barrett".Bloody Disgusting.September 7, 2016.RetrievedSeptember 8,2016.
  10. ^abcCalvario, Liz (July 23, 2016)."Blair Witch:How Filmmakers Were Able to Keep the Sequel Under Wraps for Three Years ".Indiewire.RetrievedAugust 31,2016.
  11. ^abLussler, Germain (September 2016)."Why the NewBlair WitchMovie Had to Be Kept Secret ".io9.RetrievedSeptember 2,2016.
  12. ^Pond, Steve (September 9, 2016)."Toronto Film Festival Adds Movies by Leonardo DiCaprio, Werner Herzog, Marlon Brando".The Wrap.RetrievedAugust 9,2016.
  13. ^Busch, Anita (May 10, 2016)."Lionsgate Moves YA TitleNerveInto Summer, SchedulesThe Woods".Deadline Hollywood.RetrievedJuly 23,2016.
  14. ^abDave McNarry (September 13, 2016)."Box Office: 'Blair Witch' Looks to Scare Off 'Sully', 'Bridget Jones's Baby'".Variety.RetrievedSeptember 14,2016.
  15. ^"Weekend Forecast: 'Blair Witch', 'Bridget Jones's Baby', 'Hillsong – Let Hope Rise' & 'Snowden'".pro.boxoffice.September 14, 2016.
  16. ^"'Sully' Burns 'Blair Witch', 'Bridget Jones' & 'Snowden' At The Box Office Stake – Friday Evening Update ".Deadline Hollywood.September 18, 2016.
  17. ^Gleiberman, Owen(September 18, 2016)."As 'Blair Witch' Flops, Is the Found-Footage Horror Film Over?".Variety.Los Angeles, California:Penske Media Corporation.RetrievedOctober 1,2016.
  18. ^Anita Busch and Anthony D'Alessandro (September 12, 2016)."'Sully' Lands At $35M, 'Bough' Breaks With $14.2M – Monday B.O. Final ".Deadline Hollywood.RetrievedSeptember 13,2016.
  19. ^Anthony D'Alessandro (September 14, 2016)."Can 'Sully' Crucify 'Blair Witch' At The Weekend B.O.? – Preview".Deadline Hollywood.RetrievedSeptember 14,2016.
  20. ^abNolfi, Joey (September 19, 2016)."Blair Witch 2 director defends his movie after new sequel stumbles".Entertainment Weekly.RetrievedSeptember 23,2016.
  21. ^Orr, Christopher (September 16, 2016)."Blair Witch Gets Lost in the Woods (Again)".The Atlantic.RetrievedSeptember 23,2016.
  22. ^abSimpson, Thomas (September 20, 2016)."Blair Witch lacks any real scares".Rock River Times.Archived fromthe originalon September 22, 2016.RetrievedSeptember 23,2016.
  23. ^"Blair Witch (2016)".Rotten Tomatoes.Fandango Media.RetrievedApril 1,2021.
  24. ^"Blair Witch reviews".Metacritic.CBS Interactive.RetrievedSeptember 22,2016.
  25. ^"CinemaScore".cinemascore.Archived fromthe originalon September 16, 2017.RetrievedJanuary 12,2020.
  26. ^Roffman, Michael (September 14, 2016)."Film Review: Blair Witch".Consequence of Sound.RetrievedOctober 14,2016.
  27. ^Felperin, Leslie (September 11, 2016)."'Blair Witch': Film Review TIFF 2016 ".The Hollywood Reporter.RetrievedSeptember 15,2016.
  28. ^Tobias, Scott (September 13, 2016)."Blair Witch Review: It's No Blair Witch Project".GQ.RetrievedOctober 14,2016.
  29. ^"'Blair Witch' Is Too Afraid To Do Anything New ".Uproxx.September 13, 2016.
  30. ^Kermode, Mark (September 18, 2016)."Blair Witch review – efficient horror sequel".The Guardian.RetrievedOctober 14,2016.
  31. ^Hoffman, Jordan (September 12, 2016)."Blair Witch Has Scares, but It Never Quite Gets Out of the Woods".Vanity Fair.RetrievedOctober 14,2016.
  32. ^Tilly, Chris (September 12, 2016)."Blair Witch Review".IGN.RetrievedSeptember 15,2016.
  33. ^Eccleston, Mark (September 16, 2016)."FILM REVIEW: Just how scary is the new Blair Witch?".Glamour.Archived fromthe originalon September 24, 2016.RetrievedSeptember 23,2016.
  34. ^Miska, Brad (July 22, 2016)."[Review] 'Blair Witch'".Bloody Disgusting.RetrievedSeptember 15,2016.
  35. ^Miska, Brad (December 26, 2016)."Mr. Disgusting Picks the Best Horror Films of 2016!".Bloody Disgusting.RetrievedJanuary 3,2016.
  36. ^Calvario, Liz (September 17, 2016)."'Blair Witch' Soundtrack: Listen to Director Adam Wingard's Creepy Ambient Music ".indiewire.RetrievedOctober 28,2016.
  37. ^abc"Blair Witch (2016): Soundtrack and Complete List of Songs".WhatSong. September 16, 2016.RetrievedOctober 1,2016.
  38. ^abc"Blair Witch Production Notes"(PDF).Archived fromthe original(PDF)on September 20, 2016.RetrievedSeptember 17,2016.
  39. ^Jones, Mike (April 18, 2022)."Blair Witch Project Reboot Reportedly Being Considered at Lionsgate".Screen Rant.RetrievedApril 19,2022.
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