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Amazon MX Playeris an IndianVideo on demandandOver-the-topstreamingservice, owned byAmazon India.The platform currently operates on anad-supportedmodel.
 | |
| Formerly | MX Player (2011—2024) Amazon MX Player (2024—Present) |
|---|---|
| Type of business | Public |
Type of site | |
| Available in | 11 languages |
| Headquarters | Mumbai,India |
| Area served | As Video Player: Worldwide As OTT: Only in India |
| Owner |
|
| Key people | |
| URL | www |
| Launched |
|
| Current status | Active |
History
editVideo player
editMX Player was launched as a video player for Android on July 18, 2011 by J2 Interactive.[1]It featured subtitle support and offline video viewing capabilities.
OTT platform
editOn 20 February 2019, MX Player was relaunched as anOTT platformwith original programming. It has also licensed contents from various Indian and International studios includingFilmRise,Sonar Entertainment,Screen Media Films,Vipin Agnihotri Films,Hungama,Shemaroo,Paramount Pictures,Sony EntertainmentandSun TV Network.[2][3]In 2020, it tied up withUllu Appfor adult content.[4]
International expansion
editInitially available only inIndia,in March 2020, MX Player announced the launch of its OTT service internationally to selected markets, including theUnited States,United Kingdom,Australia,New Zealand,Pakistan,BangladeshandNepal.[5]Elsewhere, it is still a video player.
Acquisition by Amazon
editIn February 2023, it was reported thatAmazonwas in talks to acquire MX Player as part of a broader effort to expand its presence in the Indian entertainment market.[6]
Amazon acquired the company in June 2024, at $100 million.[7]
List of original shows
edit| Year | Title | Genre(s) | Premiere | Seasons / Episodes | Language(s) | |
|---|---|---|---|---|---|---|
| Original | Dub | |||||
| 2019 | Famously Filmfare Season 2 (Bollywood) | Talk Show | 19 February 2019 | 1 Season, 10 Episodes | Hindi | |
| 2019 | Famously Filmfare (Tollywood) | Talk Show | 19 February 2019 | 1 Season, 10 Episodes | Telugu | |
| 2019 | Famously Filmfare (Kollywood) | Talk Show | 19 February 2019 | 1 Season, 5 Episodes | Tamil | |
| 2019 | Famously Filmfare (Sandalwood) | Talk Show | 19 February 2019 | 1 Season, 6 Episodes | Kannada | |
| 2019 | Famously Filmfare (Mollywood) | Talk Show | 19 February 2019 | 1 Season, 6 Episodes | Malayalam | |
| 2019 | Famously Filmfare (Bengali) | Talk Show | 19 February 2019 | 1 Season, 11 Episodes | Bengali | |
| 2019 | Famously Filmfare (Punjabi) | Talk Show | 19 February 2019 | 1 Season, 10 Episodes | Punjabi | |
| 2019 | Famously Filmfare (Marathi) | Talk Show | 19 February 2019 | 1 Season, 12 Episodes | Marathi | |
| 2019 | Aafat | Comedy, Drama | 19 February 2019 | 1 Season, 6 Episodes | Hindi | |
| 2019 | F Buddies[8] | Romance | 25 March 2019 | 1 Season, 8 Episodes | Tamil / English | Telugu, Hindi |
| 2019 | Love Ok Please | Travel Reality Show | 25 March 2019 | 1 Season, 14 Episodes | ||
| 2019 | Kiski Sarkar | Comedy | 15 April 2019 | 1 Season, 5 Episodes | Hindi | |
| 2019 | Express Yourself | Music | 26 April 2019 | 1 Season, 4 Episodes | Hindi | |
| 2019 | Bollywood Buzzinga S1 | Game Show | 4 May 2019 | 1 Season, 10 Episodes | Hindi | |
| 2019 | Thinkistan | Drama | 24 May 2019 | 1 Season, 23 Episodes | Hindi | |
| 2019 | Aani Kay Hava | Romantic Comedy | 28 June 2019 | 2 Seasons, 12 Episodes | Marathi | Hindi |
| 2019 | Bollywood Buzzinga S2 | Game Show | 16 August 2019 | 2 Seasons, 26 Episodes | Hindi | |
| 2019 | Once A Year | Romance | 20 September 2019 | 1 Season, 6 Episodes | Marathi | |
| 2019 | Pandu | Comedy | 20 September 2019 | 1 Season, 6 Episodes | Marathi | |
| 2019 | Hello Mini | Thriller | 1 October 2019 | 3 Season, 35 Episodes | Hindi | |
| 2019 | Shaadi Fit | Reality | 15 November 2019 | 1 Season, 11 Episodes | Hindi | |
| 2019 | Hey Prabhu! | Comedy, Drama | 14 November 2019 | 1 Season, 6 Episodes | Hindi | Tamil |
| 2019 | Cheesecake | Drama | 29 November 2019 | 1 Season, 5 Episodes | Hindi | |
| 2019 | Queen[9] | Historical Drama | 14 December 2019 | 1 season, 11 episodes | Tamil | Telugu,Hindi,Bengali |
| 2019 | The Untamed | Historical, Drama, LGBT, Mysterise | Adapted from: Mo Dao Zu Shi | 50 Episodes | Chinese | Hindi |
| 2020 | Pawan & Pooja | Romance, Drama | 14 February 2020 | 1 Season, 10 Episodes | Hindi | Telugu,Tamil |
| 2020 | Ek Thi Begam | Action, Thriller | 15 April 2020 | 1 Season, 10 Episodes | Marathi | Hindi |
| 2020 | Bhaukaal[10] | Drama, Action | 6 March 2020 | 2 Season, 20 Episodes | Hindi | Telugu, Tamil |
| 2020 | Samantar[11] | Suspense, Drama | 13 March 2020 | 1 Season, 9 Episodes | Marathi | Hindi, Telugu and Tamil |
| 2020 | Mastram | Comedy, Fantasy | 30 April 2020 | 1 Season, 10 Episodes | Hindi | Telugu, Tamil
- |
| 2020 | Raktanchal | Crime | 28 May 2020 | 1 Season, 9 Episodes | Hindi | Telugu |
| 2020 | Times of Music | Music, Reality Show | 20 June 2020 | 1 Season, 11 Episodes | Hindi | |
| 2020 | Dangerous[12] | Crime, Drama | 14 August 2020 | 1 Season, 7 Episodes | Hindi | Telugu, Tamil |
| 2020 | Aashram[13] | Crime, Drama | 28 August 2020 | 3 Seasons, 28 Episodes | Hindi | Telugu, Tamil |
| 2020 | Basement Company | Web Series | 19 February 2020 | 1 Season, 5 Episodes | Hindi | |
| 2020 | High | Crime | 7 October 2020 | 1 Season | Hindi | |
| 2020 | Bullets | Action | 30 October 2020 | 1 Season | Hindi | Telugu, Tamil |
| 2020 | Beehad Ka Baghi | Crime | 27 November 2020 | 1 season,5 Episodes | Hindi | |
| 2020 | Pati Patni Aur Panga | Romance, Drama | 12 December 2020 | 1 Season | Hindi | Telugu, Tamil |
| 2020 | The Missing Stone | Horror | 25 December 2020 | 1 season, 5 episodes | Hindi | |
| 2021 | Chakravyuh – An Inspector Virkar Crime Thriller | Crime, Thriller | 12 March 2021 | 1 Season, 8 Episodes | Hindi | Telugu |
| 2021 | Bisaat | Mystery, Thriller | 15 April 2021 | 1 season, 8 episodes | Hindi | |
| 2021 | Indori Ishq | Romantic Comedy | 10 June 2021 | 1 season, 9 episodes | Hindi | |
| 2021 | Chhatrasal[14] | Historical Drama, War | 29 July 2021 | 1 Season, 20 Episodes | Hindi | |
| 2021 | Nakaab | Crime, Thriller | 12 September 2021 | 1 season, 8 episodes | Hindi | Marathi, Tamil, Telugu |
| 2021 | Sanak Ek Junoon | Thriller | 16 October 2021 | 1 season 8 episodes | Hindi | |
| 2021 | Matsya Kaand | Crime Thriller | 18 November 2021 | 1 season | Hindi | Punjabi, Tamil, Telugu |
| 2022 | Campus Diaries | Comedy | 7 January 2022 | 1 Season | Hindi | |
| 2022 | Anamika | Action, Thriller | 10 March 2022 | 1 season, 8 episodes | Hindi | Malayalam, Tamil, Telugu, kannada, Bengali, Marathi |
| 2022 | Roohaniyat | Romance, Mystery, Thriller, Family | 23 March 2022 | 2 Seasons, 40 Episodes | Hindi | |
| 2022 | Miya, Biwi aur Murder | Crime, Thriller | 1 July 2022 | 1 season, 9 episodes | Hindi | |
| 2022 | Shiksha Mandal | Crime, Drama | 9 September 2022 | 1 season | Hindi | |
| 2022 | Tu Zakhm Hai | Romantic, Thriller | 15 October 2022 | 1 season | Hindi | |
| 2023 | Tinders | Romance, Drama, Web Series | 27 March 2023 | 1 season | Hindi | |
MX TakaTak
editIn July 2020, MX Player launched the short video app MX TakaTak.[15][16]As of 24 March 2021, the app had more than 100 million active users.[17]MX Takatak to merge with ShareChat's Moj to create India's largest short video platform[18]
References
edit- ^"About".mx.j2inter.Retrieved29 July2024.
- ^"MX Player inks content deal with Paramount Pictures, Vipin Agnihotri Films and Sony Pictures Television India".@businessline.6 April 2020.Retrieved30 June2020.
- ^Bhushan, Nyay (31 October 2019)."China's Tencent, India's Times Internet Lead $110M Investment in Indian Streamer MX Player".The Hollywood Reporter.Retrieved3 November2020.
- ^"ओटीटी पर शुरू हुई एडल्ट कंटेंट की जंग, जी5 से मुकाबला करने को एमएक्स प्लेयर ने मिलाया उल्लू से हाथ".Amar Ujala(in Hindi).
- ^"India's MX Player expands to US, UK and other markets in international push".finance.yahoo.26 March 2020.Retrieved30 June2020.
- ^Singh, Manish (10 February 2023)."Amazon in talks to buy Indian video giant MX Player".TechCrunch.Retrieved13 February2023.
- ^Singh, Manish (6 June 2024)."Amazon buys Indian video streaming service MX Player".TechCrunch.Retrieved8 June2024.
- ^MX Player launches the trailer of f*ck buddies - Mumbai Live
- ^"Teaser of 'Queen' released: Web series on Jayalalithaa starring Ramya Krishnan".thenewsminute.1 December 2019.Retrieved18 May2020.
- ^"If you haven't seen MX Player's 'Bhaukaal' yet, here are 4 reasons that will make you binge-watch the series now!".The Economic Times.
- ^"All You Need To Know About Swwapnil Joshi and Tejaswini Pandit's Samantar – Times of India".The Times of India.11 March 2020.Retrieved31 March2020.
- ^"Dangerous trailer: Bipasha Basu and Karan Singh Grover reunite for a sleek thriller".6 August 2020.
- ^"Aashram trailer: Bobby Deol plays a spiritual leader who veers between 'aastha' and 'apraadh' in Prakash Jha's new series".Hindustan Times.17 August 2020.
- ^"Chhatrasal trailer out. Ashutosh Rana, Jitin Gulati's web series to premiere on July 29".India Today.21 July 2021.Retrieved12 August2021.
- ^Mittal, Aarzoo (9 July 2020)."Tencent-backed MX Player launches short video app MX TakaTak".Entrackr.Retrieved24 January2021.
- ^"What is TakaTak? Know all about it".The Economic Times.Retrieved24 January2021.
- ^"MX Taka Tak's monthly active users up 150%".IndianTelevision.
- ^"MX Takatak to merge with ShareChat's Moj to create India's largest short video platform".The Economic Times.