Print syndicationdistributesnews articles,columns,political cartoons,comic stripsand other features tonewspapers,magazinesandwebsites.The syndicates offer reprint rights and grant permissions to other parties for republishing content of which they own and/or represent copyrights. Other terms for the service include anewspaper syndicate,apress syndicate,and afeature syndicate.
The syndicate is an agency that offers features from notable journalists and authorities as well as reliable and established cartoonists. It fills a need among smaller weekly and daily newspapers for material that helps them compete with large urban papers, at a much lesser cost than if the client were to purchase the material themselves. Generally, syndicates sell their material to one client in each territory.News agenciesdiffer in that they distribute news articles to all interested parties.
Typical syndicated features areadvice columns(parenting, health, finance, gardening, cooking, etc.),humor columns,editorialopinion,critic's reviews, andgossip columns.Some syndicates specialize in one type of feature, such as comic strips.
Comic strip syndication
editA comic strip syndicate functions as an agent forcartoonistsand comic strip creators, placing the cartoons and strips in as many newspapers as possible on behalf of the artist. In some cases, the work will be owned by the syndicate as opposed to the creator. A syndicate can annually receive thousands of submissions from which only two or three might be selected for representation.
The leading strip syndicates includeAndrews McMeel Syndication,King Features Syndicate,[1]andCreators Syndicate,with theTribune Content AgencyandThe Washington Post Writers Groupalso in the running.
Editorial cartoon syndication
editSyndication of editorial cartoons has an important impact on the form, since cartoons about local issues or politicians are not of interest to the national market.[2]Therefore, an artist who contracts with a syndicate will either be one who already focuses their work on national and global issues, or will shift focus accordingly.
History
editAn early version of syndication was practiced in theJournal of Occurrences,a series of newspaper articles published by an anonymous group of "patriots" in 1768–1769 in theNew York Journal and Packetand other newspapers, chronicling the occupation of Boston by the British Army.
According to historianElmo Scott Watson,true print syndication began in 1841 with a two-page supplement produced byNew York SunpublisherMoses Yale Beachand sold to a score of newspapers in the U.S. northeast.[3]
By the end of the Civil War, three syndicates were in operation, selling news items and short fiction pieces. By 1881,Associated PresscorrespondentHenry Villardwas self-syndicating material to theChicago Tribune,theCincinnati Commercial,and theNew York Herald.A few years later, theNew York Sun'sCharles A. Danaformed a syndicate to sell the short stories ofBret HarteandHenry James.
The first full-fledged American newspaper syndicate was theMcClure Newspaper Syndicate,launched in 1884 by publisherS. S. McClure.It was the first successful company of its kind, turning the marketing ofcolumns,book serials (by the likes ofRudyard KiplingandArthur Conan Doyle), and eventuallycomic strips,into a large industry.[4]
Syndication properly took off in 1896 when the competitors theNew York Worldand theNew York Journalbegan producingSunday comicpages. The daily comic strip came into practice in 1907, revolutionizing and expanding the syndication business. Syndicates began providing client newspaper withproofsheets of black-and-white line art for the reproduction of strips. "[5]
By 1984, 300 syndicates were distributing 10,000 features with combined sales of $100 million a year.[4]
With the 1960s advent of theunderground press,associations like theUnderground Press Syndicate,and later theAssociation of Alternative Newsmedia,worked together to syndicate material — including weekly comic strips — for each other's publications.
Syndication services
editProminent contemporary syndication services include:
- Andrews McMeel Syndication(U.S.)
- Family Features Editorial Syndicate (U.S.)
- Guardian News Service(U.K.)
- Hearst Entertainment & Syndication(U.S.)
- News UK(U.K.)
- The New York Times News Service(U.S.)
- Project Syndicate(Czech Republic)
- Syndications Today(India)
- Telegraph Media Group(U.S.)
- Tribune Content Agency(U.S.)
IFA-Amsterdam (International Feature Agency) provides news and lifestyle content to publications.Cagle Cartoonsoffers newspaper editorial cartoons and columns. 3DSyndication comprises syndication service from India, the India Today Group'sSyndications Today,and Times Syndication Service of India.
See also
editFurther reading
edit- Blackbeard, Bill.The Smithsonian Collection of Newspaper Comics(Smithsonian Inst. Press/Harry Abrams,1977)
- Horn, Maurice.The World Encyclopedia of Comics(Chelsea House,1976;Avon,1982)
- Robinson, Jerry.The Comics: An Illustrated History of Comic Strip Art(G.P. Putnam's Sons,1974)
References
editNotes
edit- ^Dwyer, Ed."CULTURE: The Funny Papers: Newspapers may be in trouble, but the comic strip is alive and well — and flourishing online",Saturday Evening Post(November 7, 2016).
- ^Hynds, Ernest C. (April 1979). "Herblock, Oliphant, MacNelly Lead Cartoon Resurgence".Newspaper Research Journal:54–60.
- ^Watson, Elmo Scott. "CHAPTER VIII: Recent Developments in Syndicate History 1921-1935",History of Newspaper Syndicates.Archived atStripper's Guide.
- ^abTime,1977.
- ^Scott, Randy. "The King Features Proof Sheet Collection".Insight.Fall 2009. p. 3.
Sources consulted
edit- Vaughn, Susan (10 December 2000)."Career Make-Over; Looking on the Lighter Side of 'The Change'; Cartoonist wants to take 'Minnie Pauz' character into syndication".The Los Angeles Times.Archived fromthe originalon 24 June 2005.Retrieved5 June2005.
- Times Syndication ServiceContent licensing and syndication wing of The Times Group.
External links
edit- 3DSyndication: Syndication Service from India
- Cagle Cartoons, Inc.
- Family Features Editorial Syndicate
- Guardian News Service
- IFA-Amsterdam (International Feature Agency)
- News International Syndication
- The New York Times News Service
- NI Syndication
- Times Syndication Service of India
- Tribune Content Agency
- Universal Press Syndicate