Rising Auto Technology Co., Ltd.,[1]trading asRising Auto(Chinese:Phi phàm ô tô,Feifan Auto) waselectric vehiclebrand byChineseautomobile manufacturerSAIC Motor.[2]It is currently a product line underRoewe.

Rising Auto Technology Co., Ltd.
FormerlyRoewe R (2020–2021)
Rising Auto (2021-2024)
Company typeAutomotive marque
IndustryAutomotive
Founded2021
Defunct2024 (as independent brand)
SuccessorRoewe
Headquarters,
China
Area served
China
ProductsElectric vehicles
OwnerSAIC Motor
Chinese name
Simplified ChinesePhi phàm ô tô khoa học kỹ thuật công ty hữu hạn
Hanyu PinyinFēifán Qìchē Kējì Yǒuxiàn Gōngsī
Websitewww.risingauto

History

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A Rising Auto showroom inShenzhen

Rising Auto was originally the "R Brand" in 2020,[3]an offshoot ofSAIC'sRoewebrand dedicated tonew energy vehiclesand intelligent vehicles.[4]The Chinese Rising Auto name came out shortly after in October 2021,[5]and the English Rising Auto name was created in 2021 to give the R brand a full meaningful name. Early products are rebadged Roewe vehicles with the R7 crossover being the first original product. The following product is the F7 executive sedan.

In November 2024,SAIC Motor Passenger Vehicleannounced to roll back the Rising Auto brand intoRoewe,ending its history as an independent brand. Rising would turned into a premium electric product line underRoewe.[6][7]

Products

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Current models

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Discontinued models

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Concept vehicles

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Rising Auto has revealed the following concept cars:

  • Rising Auto Marvel R Concept
  • Rising Auto ES33 Concept

See also

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References

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  1. ^"Thượng hơi tập đoàn official website".saicmotor.Retrieved2024-04-06.
  2. ^"Feifan Auto makes its debut after operating independently, can it beat the new force of car-making?".inf.news.Retrieved2023-03-19.
  3. ^"SAIC renamed its R brand to Feifan and sold 2000 EVs in October".CarNewsChina.2021-11-11.Retrieved2023-03-19.
  4. ^"SAIC Motor's R brand rolls out new tech brand 'R-TECH'".Gasgoo.Retrieved2021-11-11.
  5. ^Wang, Joey (2021-11-11)."SAIC renamed its R brand to Feifan Auto and sold 2000 EVs in October".CarNewsChina.Retrieved2024-09-01.
  6. ^"Thượng hơi thừa dùng xe biến trận: Phi phàm kết thúc đơn phi, vinh uy đặt cửa hỗn động".finance.sina.cn.2024-11-12.Retrieved2024-11-16.
  7. ^"Kết thúc" đơn phi ", phi phàm một lần nữa trở về trở thành thượng hơi vinh uy cao cấp sản phẩm hệ liệt".yicai.Retrieved2024-11-16.