Sapporo Breweries

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Sapporo Breweries Ltd.(サッポロビール kabushiki gaisha,Sapporo Bīru Kabushiki-gaisha)is a Japanesebeer brewing companyfounded in 1876. Sapporo is the oldest brand of beer in Japan. It was first brewed inSapporo, Hokkaido,Japan, in 1876 by brewer Seibei Nakagawa. The world headquarters of Sapporo Breweries is inEbisu, Shibuya, Tokyo.The company purchased the Canadian companySleeman Breweriesin 2006.

Sapporo Breweries Ltd.
IndustryAlcoholic beverage
Founded1876;148 years ago(1876)inSapporo, Hokkaido,Japan
FounderGovernment of Hokkaido
Headquarters,
Japan
ProductsBeer
Production output
616.374 megaliters
OwnersSapporo Holdings
SubsidiariesSleeman Breweries
Anchor Brewing Company
Sapporo Holdings: alsoPokka
Websitewww.sapporoholdings.jp/english/

The company has five breweries in Japan, the Sleeman brewery in Guelph, Ontario, Canada and Sapporo Brewing Company inLa Crosse, Wisconsin,U.S. The main brands areSapporo Draft;Yebisu;andSleeman Cream Ale.Sapporo Premium has been the No. 1 selling Asian beer in the United States since Sapporo U.S.A., Inc. was first founded in 1984.

Sapporo Breweries is a member of theMitsuikeiretsu.

History

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The origins of this company are inSapporo, Hokkaidoduring theMeiji period,where the Hokkaido Development Commission (Kaitakushi) established many businesses. Seibei Nakagawa, a Germany-trained brewer, became the first brewmaster of the Kaitakushi Brewery in June 1876, and the first SapporoLagerwas produced at that time following the completion of the plant in September of that year. Privatized in 1886, the Sapporo brewery became the centerpiece for the Sapporo Beer Company.

In 1887, another company, the Nippon Beer Brewery Company, was established inMita, Meguro, Tokyo,and began producing Yebisu Beer. The competition between Sapporo and Nippon Beer, as well as competition with the Osaka (nowAsahi) andKirinbreweries led to a 1906 merger of Sapporo, Nippon, and Osaka breweries into the Dai-Nippon Beer Company, Ltd. (Đại Nhật Bản mạch rượu kabushiki gaisha), which formed a near monopoly on the Japanese market until after World War II.

After 1949, Dai-Nippon was split into Nippon and Asahi breweries, with the Nippon Breweries resuming production of Sapporo beer in 1956 and renaming itself to the present name, Sapporo Breweries, in 1964. Yebisu Beer was relaunched as a separate brand in 1971, marketed as a German-style barley beer. Sapporo Black Label beer was launched in 1977.

In 2006, Sapporo announced that it would be acquiring Canadian brewerSleemanin a $400-million all-cash deal.[1]

On February 15, 2007, Steel Partners Japan Strategic Fund, aCayman Islands-registered fund management subsidiary ofWarren Lichtenstein'sSteel Partnersand the biggest shareholder (18.6% as of Feb. 2007) of Sapporo Holdings, submitted a proposal to the company seeking approval to raise its stake to 66.6%.[2]

On 3 August 2017, it was announced that Sapporo Brewing Company would be acquiringAnchor Brewing.[3]

In 2020, Sapporo Breweries won the Lausanne Index Prize - Best of Packaging.[4]

Despite its name,Sapporo beeris not exclusively brewed in Sapporo. Sapporo is also brewed in Sendai, Chiba, Shizuoka, and Kyushu.[5]Most Sapporo beer sold in North America had been brewed at theSleeman breweryin Guelph, Ontario, Canada.[6]Sapporo completed a $165 million dollar buyout of Stone Brewing Co. in September 2022, acquiring Stone's brewing facilities in Escondido, California and Richmond, Virginia.[7]The Richmond, VA facility is currently undergoing $33 million in capital upgrades, after which it will make about 50% of their total United States output.[8]

Breweries

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Chiba Brewery

Japan

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Sapporo has five breweries in Japan.[9]The first, Sendai Brewery, was opened in 1971 inNatori, Miyagi,and was among the first to use a computerised brewing system.[10]Shizuoka Brewery inYaizuwas opened in 1980,[11]Chiba Brewery inChibawas opened in 1988,[12]Hokkaido Brewery inEniwa, Hokkaidowas built in 1989,[13]and the Kyushu Hita Brewery was opened inHita, Ōitain 2000.[14]

Canada

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Sleeman Brewerieswas purchased by Sapporo Brewery in 2006 for $400 million.[15]Sleeman was restarted in 1988 inGuelph, Ontario,Canada by the great grandson of John H. Sleeman, the owner of the original Sleeman brewery founded in 1834.[16]The first Sleeman brewery ceased operations by 1933, when their liquor license was revoked forbootlegging,specifically, smuggling beer intoDetroit, Michigan.The company's current products are based on the family's original recipes, and recipes fromUnibroue(which brewery Sleeman had previously purchased). Sleeman Breweries / Sapporo Canada currently consists of four Canadian breweries: Sleeman inGuelph, Ontario,Okanagan Spring inVernon, British Columbia,UnibroueinChambly, Quebec,andWild Rose BreweryinCalgary, Alberta.As of 2017, Sleeman Breweries also owned 4.2% ofThe Beer Store.[17]

United States

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Sapporo beers are brewed, canned, and bottled for Sapporo Brewing Company byCity Brewing CompanyinLa Crosse, Wisconsin,for Sapporo U.S.A.

On 3 August 2017, it was announced that Sapporo Breweries would acquire theAnchor Brewing Company.[3]In June 2022, Stone and Sapporo announced that they had reached an agreement for Sapporo to purchase Stone Brewing for $168 million, with the purchase expected to close in August 2022.[18][19]The acquisition has since closed.[20]In July 2023, it was announced that Anchor would shut down and liquidate assets.[21]

Vietnam

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The Sapporo Vietnam brewery is situated inĐức Hòa, Long An.Its products include 650ml cans of premium beer for the Australian and Mexican market.[22] Sapporo Beer sold in 650ml cans in California are brewed in Vietnam.

Brands

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A can of Sapporo Premium

The company produces a range ofpaleanddarklagers, includingSapporo Draft(Premiumin North America) andYebisu.[23]In the Sleeman brewery in Canada they brew Sleeman branded beers such asSleeman Cream Ale,as well asSapporo Premium.[24]

The company also produces a malt basedsoft drink,Super Clear,which was launched in 2002 as a low-alcohol beer, then changed in September 2009 to an alcohol free malt drink.[25][26]

Yebisu

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Yebisu(ヱビス,Ebisu)is one of Japan's oldest brands, first brewed in Tokyo in 1890 by the Japan Beer Brewery Company. Through a complicated set of mergers and divisions, the brand was acquired and eventually retained by the modern-day Sapporo Brewery. The brand lay dormant during the post-World War II era, until it was resurrected in 1971. It has been brewed continuously ever since.[27]

Yebisucomes in two main varieties:Yebisu (Premium),aDortmunder/export lager,andYebisu Black,adark lager.There are also occasional special varieties that are limited in distribution area and time. In April 2007, for example, there was a green-label "The Hop" variety.

The modern-dayYebisuis positioned as Sapporo's "luxury" beer label. Sapporo describes it as a beer brand with "a touch of class".[28]It is a 100% malt beer.

A Japan-only yearly "vintage" release

Yebisuis notable in that its Japanese name includes the now-obsoletekana characterwe(or) for the even-olderyereading, ananachronismin keeping withhistorical kana orthography.This can lead to confusion when romanized, as the "Y" is not pronounced. The Tokyo neighborhood ofEbisuwas named for the beer, which was originally produced there, though its name is spelled with a conventionalekanainstead ofwe.The pronunciations of "Yebisu" and "Ebisu" are the same.

Space Barley

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Using barley grown from seeds which spent five months on board theInternational Space Stationin 2006, Sapporo created a limited Space Barley brew. The project was a joint one between theRussian Academy of Sciences,Okayama University,and Sapporo. Tasters described the flavour as no different from similar beers, which researchers point to as important in showing that producing food in space for long duration flights is possible. Six packs of the space beer were sold in a lottery system for 10,000 yen.[29][30]

See also

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References

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  1. ^"Sapporo acquisition of Sleeman on tap".CBC News.August 11, 2006.Archivedfrom the original on November 7, 2012.RetrievedAugust 6,2010.
  2. ^"Steel Partners after 66.6% if Sapporo drops its defenses".The Japan Times.February 16, 2007.Archivedfrom the original on January 9, 2016.RetrievedOctober 13,2015.
  3. ^ab"San Francisco's Anchor Brewing acquired by Sapporo".San Francisco Chronicle.August 3, 2017.Archivedfrom the original on August 3, 2017.RetrievedMarch 23,2018.
  4. ^"2020 L.I.P. Best of Packaging - Sapporo Breweries".Archived fromthe originalon January 15, 2021.RetrievedJanuary 11,2021.
  5. ^"SAPPORO BREWERIES/Brewery&Restaurant Guide".Archivedfrom the original on July 6, 2010.RetrievedOctober 20,2007.
  6. ^Sapporo.Sapporousa. Retrieved on 2014-04-12.ArchivedJanuary 8, 2010, at theWayback Machine
  7. ^"Stone Brewing Co. completes $165M sale to Japan's Sapporo".RetrievedSeptember 2,2022.
  8. ^"Sapporo celebrates the Year of the Dragon with dragon six-pack brewed in Richmond".January 17, 2024.
  9. ^"SAPPORO BREWERIES/Brewery&Restaurant Guide".sapporobeer.jp. Archived fromthe originalon May 24, 2010.RetrievedMay 26,2010.
  10. ^"SAPPORO BREWERIES/Brewery&Restaurant Guide".sapporobeer.jp. Archived fromthe originalon May 30, 2010.RetrievedMay 26,2010.
  11. ^"SAPPORO BREWERIES/Brewery&Restaurant Guide".sapporobeer.jp. Archived fromthe originalon May 30, 2010.RetrievedMay 26,2010.
  12. ^"SAPPORO BREWERIES/Brewery&Restaurant Guide".sapporobeer.jp. Archived fromthe originalon February 11, 2010.RetrievedMay 26,2010.
  13. ^"SAPPORO BREWERIES/Brewery&Restaurant Guide".sapporobeer.jp. Archived fromthe originalon May 14, 2010.RetrievedMay 26,2010.
  14. ^"SAPPORO BREWERIES/Brewery&Restaurant Guide".sapporobeer.jp. Archived fromthe originalon February 11, 2010.RetrievedMay 26,2010.
  15. ^"CBC News - Money - Sapporo acquisition of Sleeman on tap".cbc.ca. August 11, 2006.Archivedfrom the original on December 2, 2008.RetrievedApril 4,2010.
  16. ^"Sleeman Brewing History".library.guelph.on.ca. Archived fromthe originalon August 18, 2009.RetrievedApril 4,2010.
  17. ^"The Beer Store Operations Report 2017"(PDF).The Beer Store.2018. p. 57. Archived fromthe original(PDF)on October 28, 2018.
  18. ^"Sapporo U.S.A. to Acquire Stone Brewing".businesswire.June 24, 2022.RetrievedJune 24,2022.
  19. ^Traylor, Daniel (June 24, 2022)."Sapporo U.S.A. to acquire Stone Brewing as its moves to speed up global expansion".The Japan Times.RetrievedJune 24,2022.
  20. ^"Stone Brewing Co. completes $165M sale to Japan's Sapporo".San Diego Union Tribune.September 2, 2022.RetrievedApril 18,2023.
  21. ^"Historic Anchor Brewing Co. is closing after 127 years, with beer sales in decline".Associated Press.July 12, 2023.RetrievedJuly 12,2023.
  22. ^"Sapporo Premium Lager Cans 650mL".danmurphys.au.Archivedfrom the original on September 1, 2021.RetrievedSeptember 1,2021.
  23. ^"Sapporo Breweries".ratebeer.Archivedfrom the original on October 23, 2012.RetrievedMay 26,2010.
  24. ^"Sleeman Brewing & Malting Co. (Sapporo)".ratebeer.Archivedfrom the original on January 2, 2011.RetrievedMay 26,2010.
  25. ^"Sapporo Super Clear from Sapporo Breweries - Ratebeer".ratebeer.Archivedfrom the original on October 23, 2012.RetrievedMay 26,2010.
  26. ^"サッポロビール サッポロスーパークリア".sapporobeer.jp.Archivedfrom the original on October 2, 2009.RetrievedMay 26,2010.
  27. ^"SAPPORO BREWERIES/Corporate Information".Archivedfrom the original on June 11, 2010.RetrievedOctober 20,2007.
  28. ^"SAPPORO BREWERIES/Corporate Information".Archivedfrom the original on July 6, 2010.RetrievedOctober 20,2007.
  29. ^"'Space Beer' Available for Purchase to 250 People ".Universe Today. December 7, 2009.Archivedfrom the original on December 13, 2009.RetrievedDecember 8,2009.
  30. ^"'Out of this world' Japanese beer ".BBC. December 7, 2009.Archivedfrom the original on December 13, 2009.RetrievedDecember 8,2009.
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