Nazara Technologies

(Redirected fromSportskeeda)

Nazara Technologiesis an IndianVideo game publisherandtechnology company,founded by Nitish Mittersain in 1999 that has business interests inmobile games,esportsandsports media.It is based inMumbai,India.

Nazara Technologies
Company typePublic
ISININE418L01021
Industry
Founded1999;25 years ago(1999)
FounderNitish Mittersain
HeadquartersMumbai,Maharashtra,India[1]
Area served
Worldwide
Key people
RevenueIncrease1,138 crore(US$140 million) (FY24)[3]
Increase89 crore(US$11 million) (FY24)[3]
Subsidiaries
  • Nextwave Multimedia
  • Kiddopia
  • Sportskeeda
  • Nodwin Gaming
  • Openplay Technologies
  • Datawrkz
  • WildWorks
  • Moonshine Technology
Websitenazara

History

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Nazara Technologies was founded by Nitish Mittersain in 1999 as anonline gamingportal. In 2002, it switched to providing mobile entertainmentVASfor telecom operators, includingWAPcontent downloads ofcomic stripsand mobile games.[4][5][6]Earlylikeness rightspartnerships to deliver mobile content included those withArchie Comics,[7]Sachin Tendulkar,[8]MS Dhoni[9]andCartoon Network.[10]

Nazara later expanded mobile games VAS into theMiddle EastandAfrica,also becoming the licenseddistributorofEA Mobile's games in these regions apart fromSouth Asiancountries.[11][12]

In 2015, Nazara obtained the license fromGreen Gold Animationsto create mobile games based onChhota Bheemanimated television series.[13]In 2016, Nazara tied up with Indian comics companyAmar Chitra Kathato develop mobile games onTinklecharacters likeShikari Shambu.[14]

In 2018, Nazara acquired a majority stake in Nextwave Multimedia, aChennai-based mobile game developer known forWorld Cricket Championshiptitles.[15]It also acquired 55% stake in esports firm Nodwin Gaming.[16]Nazara was planning to go public in 2018 and had obtained approval from the market regulators, but halted the process.[17]

In 2019, Nazara Technologies purchased a 67% stake in Sportskeeda for ₹44 crore.[17]It acquired a 51% stake in Paper Boat Apps, the developer and publisher ofgamified early learningapp Kiddopia, for83.5 crore in the same year.[18]

In March 2021, Nazara was listed on theNSEandBSEafter itsinitial public offering.[19]Later the same year, it acquired theHyderabad-based real-money gaming company OpenPlay for186 crore.[20]

In 2022, Nazara acquired a 55% stake in Datawrkz, an advertising technology company based inBangalore,for124 crore.[21]Later that year, it bought out the US-based kids gaming companyWildWorksfor $10.4 million.[22]

In 2023, Nazara Technologies joined the All India Gaming Federation (AIGF) as a principal member.[23]In 2024, Nazara acquiredComic Con Indiafor55 crore through its subsidiary Nodwin Gaming.[24]

In September 2024, Nazara Technologies acquired 47.7% stake in Moonshine Technology, the parent company of PokerBaazi for Rs 832 crore. This deal will strengthen Nazara's position as Indias dominant diversified gaming platform.[25]

Subsidiaries

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Notable subsidiaries include:[26]

  • Nextwave Multimedia incricketsimulation games
  • Kiddopia in gamified early learning
  • WildWorksin kids gaming
  • Nodwin Gaming in eSports
  • Halaplay and Openplay in skill-based games
  • Datawrkz in digital ad tech
  • Sportskeeda in eSports media

Sportskeeda

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Sportskeeda logo

Sportskeeda is a global sports andesportsmediasubsidiaryof Nazara Technologies headquartered inBangalore,India. It features news, articles. and live coverage of sports such ascricket,association football,American football,basketball,mixed martial arts,andprofessional wrestling.[17][27]

In 2009, the company was founded by Porush Jain. After a few months, the company raised an undisclosed amount of funding from angel investors.[28]In 2011, an early stage venture capital funding company, Seedfund, invested ₹2.8 crore.[29]

In 2019, Nazara Technologies acquired a 67% stake in Sportskeeda for ₹44 crore, valuing Sportskeeda at ₹65 crore.[17]In 2020, during theCOVID-19 pandemic,the company launched two video series:FreehitandSKlive,featuring interviews with prominent sportspeople.[30]

In May 2022, Nazara set up its subsidiary Sportskeeda Inc. inDelaware,US.[31]In November 2022, Porush Jain resigned as CEO and Ajay Pratap Singh was promoted to take his place.[27]

In 2023, Sportskeeda acquired a 73.27% stake in Pro Football Network LLC, a US-based sports analysis website that covers theNational Football League(NFL) andcollege football,for ₹16 crore (US$1.82 million).[32]

Games

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References

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  1. ^Khan, Taslima (22 December 2017)."For Nazara's IPO run, a long-haul horse".The Times of India.Retrieved24 July2023.
  2. ^"About - Nazara Technologies".Retrieved26 May2024.
  3. ^ab"Nazara Technologies' Q4 profit shrinks to Rs 0.18 cr, revenue declines to Rs 266.2 cr".Moneycontrol.25 May 2024.Retrieved25 May2024.
  4. ^Talukdar, Tapash (23 January 2009)."Nazara: From gaming portal to mobile content".The Economic Times.Retrieved26 May2024.
  5. ^Dash, Jayajit (22 September 2009)."Nazara plans new games for festive season".Archived fromthe originalon 25 January 2021.Retrieved24 May2024.
  6. ^Chettri, Diwaskar (24 January 2010)."Updated: RCOM Launches Comics On Mobile For GSM".Medianama.Retrieved24 May2024.
  7. ^"Nazara, Archie Comics tie up".The Economic Times.1 March 2005.Retrieved26 May2024.
  8. ^Lohade, Nikhil (12 January 2005)."Catch Sachin on your cell".Rediff.Business Standard.Retrieved26 May2024.
  9. ^"Nazara to distribute mobile content of 'Dhoni's liking'".Oneindia News.24 February 2006.Retrieved26 May2024.
  10. ^Chettri, Diwaskar (17 December 2009)."Comic VAS: Nazara Brings Cartoon Network To Mobiles".MEDIANAMA.Retrieved26 May2024.
  11. ^"Nazara Extends Games Distribution Partnership With EA To The Middle East".Techcircle.16 April 2012.Retrieved24 May2024.
  12. ^"Nazara, EA sign distribution deal".ITWeb.17 March 2014.Retrieved24 May2024.
  13. ^"Nazara creates gaming franchisee with 'Chota Bheem' owner; to invest $7.6M".Techcircle.17 August 2015.Retrieved23 May2024.
  14. ^Ganguly, Shramana (19 January 2016)."Amar Chitra Katha ropes in Nazara Games to develop character- based mobile games".The Economic Times.Retrieved23 May2024.
  15. ^"Gaming firm Nazara acquires majority stake in Chennai-based Nextwave".BusinessLine.8 January 2018.Retrieved23 May2024.
  16. ^Malik, Yuvraj (24 January 2018)."Nazara acquires majority stake in NODWIN Gaming".mint.Retrieved23 May2024.
  17. ^abcd"Gaming firm Nazara acquires Sportskeeda".Hindustan Times.21 August 2019.Retrieved6 June2023.
  18. ^"Nazara acquires majority stake in Paper Boat Apps".The Times of India.17 October 2019.Retrieved23 May2024.
  19. ^"Nazara Technologies shares list at 81% premium over issue price; Jhunjhunwala stake valued at Rs 656 crore".The Economic Times.Retrieved24 July2023.
  20. ^Sneha Shah (28 August 2021)."Nazara Technologies acquires OpenPlay for Rs 186 crore".The Economic Times.
  21. ^"Nazara acquires majority stake in Datawrkz for Rs 124 crore".The Economic Times.18 January 2022.Retrieved23 May2024.
  22. ^Vardhan, Gyan (30 August 2022)."Nazara acquires US-based gaming company WildWorks".Entrackr.Retrieved23 May2024.
  23. ^Teena Jose (17 May 2023)."Nazara Technologies Joins All-India Gaming Federation (AIGF)".Entrepreneur India.
  24. ^"Nazara Technologies to acquire Comic Con India via Nodwin Gaming".The Economic Times.24 January 2024.Retrieved26 May2024.
  25. ^"Nazara Tech acquires 47.7% stake in PokerBaazi parent in Rs 832 crore deal".The Economic Times.Retrieved13 September2024.
  26. ^"Our Company – Nazara".Retrieved28 June2023.
  27. ^abSN, Vikas (16 November 2022)."Nazara's Sportskeeda appoints Ajay Pratap Singh as CEO; founder Porush Jain resigns".Moneycontrol.Retrieved6 June2023.
  28. ^Ghosh, Aparna (20 August 2014)."Online retail: Counting on sports lovers".Mint.Retrieved6 June2023.
  29. ^N. Ramakrishnan (23 September 2012)."A social way of covering sports".Business Line.Retrieved6 June2023.
  30. ^Sabherwal, Simran (11 September 2020)."We want to be lean, yet grow fast: Porush Jain, Sportskeeda".Exchange4media.Retrieved6 June2023.
  31. ^"Sportskeeda establishes an entity in the US; to invest USD 4 million into operations".ThePrint.27 May 2022.Retrieved18 November2022.
  32. ^Gupta, Aryaman (22 March 2023)."Nazara arm Sportskeeda pays $1.8 mn for 73.27% stake in NFL-focused US firm".Business Standard.Retrieved6 June2023.