Time Out(magazine)

(Redirected fromTime Out Film Guide)

Time Outis a global magazine published byTime Out Group.[1]Time Outstarted as a London-only publication in 1968 and has expanded its editorial recommendations to 333 cities in 59 countries worldwide.[2]

Time Out
Editor-in-chiefDave Calhoun
Editor, LondonJoseph Mackertich
FrequencyWeekly, monthly and quarterly
FormatCulture, entertainment and events guide
Circulation7.4 million (in 2019)
FounderTony Elliott
Founded1968;56 years ago(1968)
CompanyTime Out Group Ltd.
CountryUnited Kingdom
Based inLondon, England
LanguageEnglish, multilingual
Websitetimeout
ISSN0049-3910
OCLC13914830

In 2012, the London edition became a free publication, with a weekly readership of over 307,000.[2]Time Out's global market presence includes partnerships withNokiaandmobile appsforiOSandAndroidoperating systems.[3]It was the recipient of the International Consumer Magazine of the Year award in both 2010 and 2011 and the renamed International Consumer Media Brand of the Year in 2013 and 2014.[4][5]

History

edit
Time Out Londonfirst issue, 1968

Time Outwas first published in 1968 as a London listings magazine byTony Elliott,who used his birthday money to produce a one-sheet pamphlet,[6]withBob Harrisas co-editor.[7]The first product was titledWhere It's At,before being inspired byDave Brubeck's albumTime Out.[8]Time Outbegan as an alternative magazine alongside other members of theunderground pressin the UK, but by 1980 it had abandoned its original collective decision-making structure and its commitment to equal pay for all its workers, leading to a strike and the foundation of a competing magazine,City Limits,by former staffers. By now its former radicalism has all but vanished.[9]As one example of its early editorial stance, in 1976, London'sTime Outpublished the names of 60 purportedCIAagents stationed in England.[10]Early issues had a print run of around 5,000 and would evolve to a weekly circulation of 110,000 as it shed its radical roots.[11][12]

The flavour of the magazine was almost wholly the responsibility of its designer, Pearce Marchbank:

Marchbank was invited by Tony Elliott to join the embryonicTime Outin 1971. Turning it into a weekly, he produced its classic logo, [and] established its strong identity and its editorial structure—all still used worldwide to this day. He also conceived and designed the first of theTime Outguide books.... He continued to design forTime Outfor many years. Each week, his powerful, wittyTime Outcovers became an essential part of London life.[13]

Elliott launchedTime Out New York(TONY), his North American magazine debut, in 1995. The magazine hired young and upcoming talent to provide cultural reviews for young New Yorkers at the time.[11]The success ofTONYled to the introduction ofTime Out New York Kids,a quarterly magazine aimed at families. The expansion continued with Elliott licensing the Time Out brand worldwide spreading the magazine to roughly 40 cities including Istanbul, Dubai, Beijing, Hong Kong and Lisbon.[11]

Additional Time Out products included travel magazines, city guides, and books.[11]In 2010, Time Out became the official publisher of travel guides and tourist books for theLondon 2012 OlympicandParalympic Games.[14]

Time Out's need to expand todigital platformsled to Elliott, sole owner of the group until November 2010, to sell half ofTime OutLondon and 66 per cent ofTONYto private equity group Oakley Capital, valuing the company at £20 million.[15]The group, founded byPeter Dubens,was owned by Tony Elliott and Oakley Capital until 2016, the agreement provided capital for investment to expand the brand.Time Outhas subsequently launched websites for an additional 33 cities including Delhi, Washington D.C., Boston, Manchester and Bristol.[11]when it was listed on London'sAIM stock exchange.[6][15]In June 2016, Time Out Group underwent anIPOand is listed on London's AIM stock exchange trading under the ticker symbol 'TMO'.[16]

The London edition ofTime Outbecame a free magazine in September 2012.[17]Time Out's London magazine was hand-distributed at central London stations, and received its first officialABCCertificate for October 2012 showing distribution of over 305,000 copies per week, which was the largest distribution in the history of the brand.[18][19]This strategy increased revenue by 80 per cent with continued upsurge.[20]Time Outhas also invited a number of guest columnists to write for the magazine. The columnist as of 2014 wasGiles Coren.[21]

In April 2015, the New York edition also moved to the free-distribution model to increase the reader base and grow brand awareness.[20]This transition doubled circulation by increasing its web audience, estimated to be around 3.5 million unique visitors a month.[22]Time Outincreased its weekly magazine circulation to over 305,000 copies, complementing millions of digital users ofTime OutNew York.[20][22]Time Out New York paused printing physical of copies of the magazine in 2020.[23]

During theCOVID-19 pandemic,Time Outceased producing paper copies of the magazine and switched to anonline-only model.TemporarilyrebrandingasTimeOutIn,the publication also refocused its editorial content towards virtual events for people staying at home during thelockdown.[24]

In April 2022, it was announced that the print edition of LondonTime Outwould finally cease after 54 years,[25]with its last print run distributed on 23 June 2022. The magazine would continue to be published online.[26]

Additional ventures

edit
Time Out Market inBrooklyn

In addition to magazines, travel books, and websites, Time Out launched Time Out Market, a chain of food courts, starting with theTime Out Market Lisboain Lisbon, Portugal.[27]New Time Out Markets opened in Miami, New York, Chicago, Boston and Montreal in 2019; and in 2021 in Dubai.[28][29][30]New locations are set to open in the future.[31]

References

edit
  1. ^"Oakley Capital buys stake in Time Out".Growth Business. 25 November 2010.Archivedfrom the original on 24 September 2015.Retrieved15 June2015.
  2. ^ab"Gorkana meets...Time Out London".Gorkana. 26 January 2015. Archived fromthe originalon 14 April 2015.Retrieved15 June2015.
  3. ^"Time Out acquires Kelkoo Select".PE Hub. 12 December 2011.Archivedfrom the original on 10 July 2015.Retrieved15 June2015.
  4. ^"Time Out acquires Whatsonstage".Sports Techy. 23 January 2012.Archivedfrom the original on 4 March 2016.Retrieved15 June2015.
  5. ^"Worldwide brand of the year... again!".Time Out. 15 July 2014.Archivedfrom the original on 9 June 2015.Retrieved15 June2015.
  6. ^abRobert Budden (24 September 2012)."Time Out abandons its cover price".Financial Times.Retrieved16 June2015.
  7. ^Old Grey Whistle TestDVD Vol 3; Bob Harris speaking before Track 3
  8. ^"Time Out Group Ltd".Reference for business.Archivedfrom the original on 18 June 2015.Retrieved16 June2015.
  9. ^Phillips, A. (2007). "The Alternative Press". In K. Coyer, T. Dowmunt & A. Fountain (eds.),The Alternative Media Handbook(p. 54). London; New York: Routledge.
  10. ^Frum, David(2000).How We Got Here: The '70s.New York: Basic Books. p.51.ISBN0-465-04195-7.
  11. ^abcdeLucia Moses (27 June 2011)."Can Time Out's Tony Elliott weather the storm? The founder of iconic magazines cedes control to keep his dream alive".Adweek.Archivedfrom the original on 18 June 2015.Retrieved16 June2015.
  12. ^Reynolds, John (6 December 2007)."Moving Beyond its City Limits".Marketing Week.
  13. ^"Pearce Marchbank – Biography".pearcemarchbank.Archivedfrom the original on 27 October 2016.Retrieved2 May2018.
  14. ^Catherine Neilan (17 March 2010)."Carlton, Wiley and Time Out official publishers for London Olympics".The Bookseller.Archivedfrom the original on 4 March 2016.Retrieved16 June2015.
  15. ^ab"Time Out publisher sells 50% stake".BBC News.26 November 2010.Archivedfrom the original on 27 November 2010.Retrieved26 November2010.
  16. ^Hussain, Noor Zanib (9 June 2016)."Time Out to Raise £90 Million in London Listing".Reuters. Archived fromthe originalon 23 September 2016.Retrieved22 September2016.
  17. ^"Time Out makes capital gains as free magazine".Campaign. 26 September 2013.Archivedfrom the original on 10 July 2015.Retrieved16 June2015.
  18. ^Mark Sweney (1 August 2012)."Time Out goes free, London edition of listings magazine to drop cover price".The Guardian.Archivedfrom the original on 26 June 2015.Retrieved16 June2015.
  19. ^"Free Time Out hits three-month circulation target in first month".mediaweek.co.uk.Archivedfrom the original on 3 December 2012.
  20. ^abcCaysey Welton (2 April 2015)."Time Out New York Transforms Into A (Mostly) Free Weekly".Folio.Archivedfrom the original on 9 June 2015.Retrieved16 June2015.
  21. ^Arif Durrani (11 March 2014)."Time Out hires Giles Coren as columnist".Media Week.Archivedfrom the original on 12 July 2015.Retrieved16 June2015.
  22. ^abKeith J. Kelly (1 April 2015)."Time Out New York switching to all-free distribution model".New York Post.Archivedfrom the original on 26 June 2015.Retrieved16 June2015.
  23. ^"Where to find Time Out New York".Time Out New York.Retrieved11 January2019.
  24. ^Tobbitt, Charlotte (23 March 2020)."Coronavirus: Time Out and Stylist free magazines go digital-only as readers stay home".Press Gazette.Retrieved21 April2020.
  25. ^"End of an era for Time Out as it stops London print edition after 54 years".Campaign.13 April 2022.
  26. ^Maher, Bron (22 June 2022)."Time Out London comes to 'happy, natural end' in print".Press Gazette.
  27. ^Ambrose, Jillian (12 October 2016)."Time Out Market to open in Shoreditch in 2017".The Telegraph.Archivedfrom the original on 13 February 2018.Retrieved2 May2018.
  28. ^Collard, George (13 December 2018)."Time Out To Open Market At Former Eurostar Terminal At London Waterloo".Alliance News Detail.London Stock Exchange. Archived fromthe originalon 12 January 2019.Retrieved11 January2019.
  29. ^Kuschner, Erin (18 June 2019)."Time Out Market Boston is now open in the Fenway".Boston.Retrieved14 July2019.
  30. ^"Time Out Market Boston is Open!".Time Out Market.Archived fromthe originalon 14 July 2019.Retrieved14 July2019.
  31. ^"New Time Out Market - Barcelona".London Stock Exchange.26 January 2023.Archivedfrom the original on 17 January 2024.
edit