S2 (TV channel)
 | |
| Country | Scotland |
|---|---|
| Broadcast area | Scotland (Central and Northern) |
| Headquarters | Glasgow,Scotland,UK |
| Programming | |
| Language(s) | English |
| Picture format | 576i(SDTV) |
| Ownership | |
| Owner | SMG plc |
| Sister channels | Scottish TV, Grampian TV |
| History | |
| Launched | 30 April 1999 |
| Closed | 27 July 2001 |
| Replaced by | ITV2,ITV Sport Channel |
| Links | |
| Website | stv |
| Availability (at time of closure) | |
| Terrestrial | |
| ITV Digital | Channel 6 |
S2was a television station broadcast throughout the Scottish and Grampian ITV regions bySMG plc,the holder of the Scottish and Grampian region ITV franchises. The channel existed for two years, from April 1999 until July 2001.
History
[edit]S2 launched on thedigital terrestrialplatformONdigital(The channel was also broadcast on cable television servicesNTLandTelewest) on 30 April 1999. Broadcasting from 4pm and 2am, the channel was targeted towards a 15- to 34-year-old youth audience and aired a mixture of drama and documentary programmes from the Scottish and Grampian libraries and a spree of new programmes. The channel's flagship programme, an entertainment programme namedS2 Live,aired every night, presented bySarah Heaney.S2 also broadcast sports coverage, including Scottish rugby.[1]
By the beginning 2001, the channel had all but lost its original intentions after removing almost all of itsScottishprogrammes and mostly became asimulcastofITV2,but covered the ITV2graphicwith anopaqueS2 graphic. This change caused controversy.[2]
Eventually, SMG signed a deal withCarlton CommunicationsandGranada plcto add the standard ITV2 to the newly-rebrandedITV Digitalservice, and S2 was effectively replaced with ITV2 and theITV Sport Channelon 27 July 2001.[3]
See also
[edit]References
[edit]- ^"STV to launch digital service aimed at youthful audience".Media Week. 9 April 1999.Retrieved27 June2011.
- ^"S2, Readers' Wives?".625, Dog Watch. 6 February 2003.Retrieved5 June2006.
- ^https://www.digitalspy.com/tech/a3459/s2-dropped-for-itv2/[bare URL]
External links
[edit]
 | This article on a United Kingdom television channel is astub.You can help Wikipedia byexpanding it. |