TVB Jade
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Country | Hong Kong SAR China |
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Broadcast area | Worldwide |
Headquarters | 77 Chun Choi Street,Tseung Kwan O Industrial Estate,New Territories,Hong Kong SAR,China |
Programming | |
Language(s) | Cantonese Mandarin |
Picture format | 1080iHDTV |
Ownership | |
Owner | Television Broadcasts Limited |
Sister channels | TVB Pearl TVB J2 TVB News Channel TVB Finance, Sports & Information Channel |
History | |
Launched | 19 November 1967 (as TVB Jade) |
Links | |
Website | programme |
Availability | |
Terrestrial | |
Digital TV(Hong Kong) | Channel 81 (HD) |
TVB Jade | |||||||||||||||||||
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Chinese | Vô tuyến điện thị phỉ cưỡng đài | ||||||||||||||||||
Traditional Chinese | Vô tuyến điện thị phỉ thúy đài | ||||||||||||||||||
Simplified Chinese | Vô tuyến điện thị phỉ thúy đài | ||||||||||||||||||
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TVB Jade(Chinese:Vô tuyến điện thị phỉ thúy đài), or simplyJade,is aHong KongCantonese-languagefree-to-air televisionchannel owned and operated by Television Broadcasts Limited (TVB) as its flagship service, alongside its sister network, the English-languageTVB Pearl.Broadcasting started on 19 November 1967. It is headquartered atTVB Cityat theTseung Kwan O Industrial EstateinTseung Kwan O,in theSai Kung District.Primarily broadcasting entertainment programming, TVB Jade has historically been the most dominant television channel in the region in terms of viewership, with its closest competitor having been the now-defunctATV Home.[1][2][3]
Jade primarily broadcasts in the Cantonese language; it has also offered programs with alternative audio tracks inMandarin,English, and other foreign languages. Some shows also offer subtitles in multiple languages.
Audience
[edit]During the 21:30 to 22:30 weekday time-slot, TVB Jade consistently attains the highest televisionaudience ratingsin Hong Kong. With an average of a '32' ratings point in that time-slot, it is watched by more than 80% of the TV audience in Hong Kong.
Digital broadcasting
[edit]TVB Jade was launched onDTMBdigital terrestrial televisionon 31 December 2007, using digital virtual channel 81.[4]
Overseas broadcasting
[edit]Mainland China
[edit]Due to the needs of reform and opening up, TVB Jade was broadcast by some cable providers in Guangdong in the 1990s, and officially obtained the right to broadcast legally in Guangdong Province in September 2004. AfterATV Homestopped broadcasting, TVB Jade became the only overseas Cantonese TV channel that could legally broadcast in Guangdong Province.
Some programmes broadcast on TVB Jade will be censored by Guangdong authorities (like some pre-2020RTHK-produced political and current affairs programmes, "sensitive" news clips, or TVB dramas that was banned by the mainland authorities) and they will insert some entertainment programmes, their own advertisements or Hong Kong Government's promotional clips instead.
During the "National Day of Mourning", access to TVB channels (Jade andPearl) was blocked and some cable providers in Guangdong switched their Jade and Pearl feeds toCCTV-1,but Guangdong Cable only blocked Jade's and Pearl's entertainment programmes and advertisements.
United States
[edit]Australia, Canada and Europe
[edit]Southeast Asia
[edit]![]() | |
Country | China |
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Broadcast area | |
Headquarters | 77 Chun Choi Street, Tseung Kwan O Industrial Estate,Tseung Kwan O,New Territories,Hong Kong SAR,China |
Programming | |
Language(s) | |
Picture format | 1080iHDTV |
Ownership | |
Owner | Television Broadcasts Limited |
Sister channels |
|
History | |
Launched |
|
Replaced | Astro Wah Lai Toi(HD) |
Former names | TVBJ Singapore |
Links | |
Website | zhongwen |
TVB Jade MalaysiaandTVB Jade Southeast Asiais apay televisionchannel owned byTelevision Broadcasts Limited.It was first launched onAstroon 1 May 2016.[5][6]As a main general news and entertainment television channel, it broadcasts in bothCantoneseandMandarin.It simulcasts Hong Kong TVB Jade primetime slot, including live events. TVB Jade Malaysia and TVB Jade Southeast Asia also features variety shows and newscasts (in simulcast from Hong Kong). Starting 1 April 2020, TVB Jade Malaysia and TVB Jade Southeast Asia will merge with some of theWah Lai Toicontent and due to this Astro Wah Lai Toi will transition to be exclusively available via Video on Demand.[citation needed]
TVB Jade Malaysia and TVB Jade Southeast Asia has organized the satellite service into two zones with each having a different localized schedule:
See also
[edit]References
[edit]- ^Chow, Vivienne (29 March 2015)."Wong Ching, the leading man in ATV's sorry drama".South China Morning Post.Retrieved3 April2015.
- ^"Farewell ATV as its survival fight ends".The Standard.Retrieved11 April2016.
- ^"ATV, World's Oldest Chinese TV Channel, Closes Down".Variety.2 April 2016.Retrieved11 April2016.
- ^"Hong Kong enters new digital broadcasting era (with video)".Hong Kong Government.Retrieved10 February2008.
- ^"TVB Jade launches in Malaysia".
- ^"Astro | Mediaroom".