All Sport
This articleneeds additional citations forverification.(February 2022) |
Type | Nutrient Enhanced Sports Drink Beverage |
---|---|
Manufacturer | All Sport, Inc. (distributed byJel Sert) |
Country of origin | United States |
Introduced | 1993 |
Website | drinkallsport.com |
All Sportis a brand ofsports drink.Although comparatively lacking popularity and brand recognition, its competitors includeGatoradeandPowerade.
History
[edit]All Sport was launched byPepsiCoin 1994 as a competitor toThe Coca-Cola Company’sPoweradeandGatorade,which at the time was a separate entity owned byQuaker Oats.After PepsiCo's 2001 acquisition of Quaker, All Sport was sold to theMonarch Beverage Companybefore being acquired byBig Redin 2007.
In 2018, All Sport was acquired byKeurig Dr Pepperthrough an acquisition.Jel Sertbecame the primary manufacturer of the brand's powdered drink portfolio. This would later lead Jel Sert to make the decision to acquire the business in late 2019.[1]
Products
[edit]All Sport products deliver 100% daily value of vitamin C per serving. All Sport currently offers the following products:
All Sport Body Quenchers Powder
[edit]- Variety Pack
- Blue Raz Ice
- Lemon Lime
- Orange
- Fruit Punch
- Grape
All Sport Zero Powder Sticks
[edit]- Blue Raz Zero
- Fruit Punch Zero
- Lemon Lime Zero
- Orange Zero
- Grape Zero
- Variety Pack
All Sport Freezer Pops
[edit]- Variety Pack
- Blue Raz Ice
- Fruit Punch
- Lemon Lime
- Orange
All Sport Sugar Free Freezer Pops
[edit]- Variety Pack
- Blue Raz Ice
- Fruit Punch
- Lemon Lime
- Orange
Sponsorships
[edit]![Jeremy Mayfield's 2009 Sprint Cup hauler, with All Sport decals.](https://upload.wikimedia.org/wikipedia/commons/thumb/a/a5/All_Sport_trailer.jpg/290px-All_Sport_trailer.jpg)
All Sport has sponsored several athletes and teams.
- Tommy Kendallin theTrans-Am Seriesthroughout the nineties
- Alexi Lalas,soccer
- John Daly,PGA Professional Golfer[2]
- Germain RacingwithMike Skinner,NASCAR
- Travis Kvapil,of Yates Racing Team
- Enrique Bernoldi,Indy 500 and Sonoma Raceway
- Erick Dampier,Dallas Basketball Center
- Jeremy Mayfield
References
[edit]- ^"Jel Sert Acquired All Sport".Retrieved20 April2020.
- ^"PGA Professional Golfer John Daly Partners with Sports Drink All Sport and Soft Drink Big Red".news.prnewswire.com.Archived fromthe originalon 2009-06-16.