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Atari Age

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Atari Age
EditorSteve Morgenstern
CategoriesVideo game
FrequencyBi-Monthly
First issueMay/June 1982;42 years ago(1982-06)
Final issue
Number
March/April 1984
11
CompanyThe Atari Club
CountryUnited States
Based inPhiladelphia,Pennsylvania,U.S.
LanguageEnglish
ISSN0731-5686

Atari Agewas a magazine distributed to Atari Club members from 1982 until 1984. It was published by The Atari Club, a subsidiary ofAtari, Inc..[1]The magazine only covered Atari products and events, offering exclusive deals to its readers, and serving as an advertising and merchandise outlet for the company. Atari used the magazine to build brand loyalty, promoting Atari products in a non-objective manner.[2]The magazine was based inPhiladelphia.[3]

History

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Created in 1982,Atari Agewas given to Atari Club members as a perk for joining the club. Upon paying the US$1 club membership fee, the member would also receive a year's subscription toAtari Age.The magazine regularly featured content related to all things Atari. This included coverage of Atari-related news, coverage of Atari-related events, exclusive looks at new products from Atari, technical articles, exclusive offers to Atari Club members and a catalog of Atari-related merchandise and paraphernalia.[4]

The first issue of the magazine was May/June 1982, with design director Tony Prizzi and Atari Club director Parker Jerrell.

Atari Ageceased publication in 1984, afterWarner Communicationssold the consumer division of Atari toJack Tramiel,the founder ofCommodore International,who focused his efforts on the newly renamed Atari Corporation's personal computers in order to compete with his old company.[5]

References

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  1. ^"Atari Age Contents",Atari Age,2(5): 4, March–April 1984,archivedfrom the original on 2011-05-19
  2. ^Voltz, J. (January 2006). "The Electric Zoo: Video Game Paratext in American Arcades and Homes".ProQuest Dissertations and Theses.
  3. ^"Atari Age Volume 2 Number 2 (1983)".Archive.org.Retrieved16 February2016.
  4. ^"Join The Atari Club",Atari Age,2(1): 12, May–June 1983,archivedfrom the original on 2011-05-19
  5. ^Driscoll, Edward (Aug 2002). "The Atari 2600: The Cartridge Family Rides Again". Vol. 3, no. 8. Poptronics.
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