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Behr (paint)

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Behr Paint Company
Founded1947
FounderOtho Behr, Jr.
Headquarters
1801 E. Saint Andrews Place
Santa Ana, California92705
U.S.
Key people
Jeff Filley, (President)
ProductsPaint,Epoxy Paint
ParentMasco[1]
Websitewww.behr.com

Behr Paint Company(stylized asBEHR) is a supplier ofarchitectural paintand exteriorwoodcare products to theAmericanandCanadiando-it-yourselfmarkets. BEHR manufactures interior and exterior house paints, decorative finishes, primers, stains and surface preparation products sold exclusively atThe Home Depot.[2]BEHR provides painters a large array of colors, each with a creative name to help remember the color in the future.

Behr was founded in 1947 when Otho Behr, Jr. soldlinseed oilwood stainsto paint stores from the back of his station wagon.[where?]Behr approached his father, achemist,to develop a formula for aredwoodstain. The resulting growth of the business led Behr to move the company's operations to an 800 square footQuonset hutinPasadena, Californiain 1948.[3]The business outgrew this facility as well, and in the early 1950s Behr relocated the company to its current home inSanta Ana, California.Behr has grown as the home resale market created greater demand for paints, lighting, wallpaper and other goods.[4]

In 1988, Behr offered computer color matching, allowing customers to bring pieces of fabric or other color samples to The Home Depot to be scanned by a color matching machine and be turned into a color formula for paint.[5]

In 1999, Behr was purchased by theMasco Corporation.[6]

References

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  1. ^"MASCO CORPORATION: 2012 ANNUAL REPORT"(PDF).Investor.masco.com.Retrieved18 July2018.
  2. ^"Behr Process Corporation: Masco Brands: Brizo".Archived fromthe originalon 2014-01-16.Retrieved2014-01-13.
  3. ^"History of Behr Paint - House Painting Guide".Housepaintingguide.org.Retrieved18 July2018.
  4. ^"Brand Partnerships".Behr. Archived fromthe originalon 18 July 2018.Retrieved18 July2018.
  5. ^"Pintura Exterior, Pintura Interior y Esmaltes para Madera para su Hogar".Behr Paint.Retrieved18 July2018.
  6. ^HERNANDEZ, GREG (2 September 1999)."O.C. Paint Company Purchased by Masco: Acquisition: Santa Ana-based Behr Process is one of five Home Depot suppliers bought for $3.5 billion in stock and cash".Articles.latimes.com.Retrieved18 July2018.
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