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Book Club Associates

From Wikipedia, the free encyclopedia
The BCA logo.

Book Club Associates(BCA) was a mail-order and online book selling company in the United Kingdom. It came to dominate the mail-orderbook-clubbusiness in the U.K. in the 1970s and 1980s through extensive advertising in Sunday newspaper colour supplements and elsewhere, and became the largest mail-order bookseller in the U.K. The firm collapsed in 2012.

Origin

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BCA was established in 1966 and was jointly owned byW.H. Smithand AmericanDoubledayofThe Reprint Societyand their book clubWorld Books.[1]

Clubs

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The company operated a variety of general and specialist book selling clubs over the years, including:[2]

  • The Mystery and Thriller Club
  • Just Good Books
  • The Softback Preview(TSP)
  • The Fantasy and Science Fiction Book Club
  • The Military and Aviation Book Society
  • World Books

and many more.

In 2008, following reorganization, the company operated seven book selling clubs, having run as many as twenty two years earlier.[3]

Customer service issues

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The company started to receive adverse comment in UK national press in 2006 following the emergence of customer service standard problems, and its pursuance of customer financial arrears via debt collection agencies using psychologically aggressive and litigiously threatening working practices. The customer service issue was blamed by new Chief Executive, George Saul, on its outsourcing to an external agency of the customer complaints aspect of the business by the firm's previous management.[2]In 2005, BCA's handling of complaints was criticised by trade regulator theDirect Marketing Authority.[4]In 2007, theOffice of Fair Tradingaccepted undertakings from BCA's management that it would revise its advertising to make the financial commitments that customers signing on to when they joined its book clubs more clear.[5]

Restructuring and demise

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In 2008, BCA was sold by its then owners the German corporationBertelsmannto another German company, Aurelius, which restructured BCA,[6]and sold it two years later to the British company The Webb Group in March 2011.[7]Barely a year later, along with the demise of The Webb Group itself,[8]BCA collapsed in financial insolvency.[9]

References

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  1. ^The Competition Commission: Book Club Associates and Leisure Circle A report on the merger situation 1988.Archived2010-12-06 at theWayback MachineChpt. 2, p. 8.
  2. ^abMoney surgery: Book Club Associates? Now I've got their numbertelegraph.co.uk, 8 February 2006. Retrieved 21 December 2011.
  3. ^Relocation of BCA prompts shake-outby Alison Flood, thebookseller.com, 15 February 2008. Retrieved 21 December 2011.
  4. ^Book Club Associates' customer service slammed by DM Authorityby Daniel Farey-Jones, brandrepublic.com, 21 July 2005. Retrieved 21 December 2011.
  5. ^Press releases 2007 - OFT accepts undertakings from Book Club Associates.ArchivedOctober 19, 2011, at theWayback MachineOffice of Fair Trading, 13 July 2007. Retrieved 21 December 2011.
  6. ^Aurelius to bring in BCA 'task force'by Katie Coyne, thebookseller.com, 22 December 2008. Retrieved 21 December 2011.
  7. ^Book Club Associates sold to Webb Groupby Lisa Campbell, thebookseller.com, 8 March 2011. Retrieved 21 December 2011.
  8. ^'DVD retailer Webb Group enters administration', 'Insider Media Limited' website, 7 March 2012.https://www.insidermedia.com/insider/midlands/67257-dvd-retailer-webb-group-enters-administration
  9. ^BCA parent company enters administrationby Lisa Campbell, thebookseller.com, 6 March 2012. Accessed 24 December 2014.
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