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Boombayah

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"Boombayah"
Promotional graphic
SinglebyBlackpink
from the albumSquare One
Language
  • Korean
  • English
ReleasedAugust 8, 2016(2016-08-08)
StudioThe Black Label(Seoul)
GenreEDM[1]
Length4:00
LabelYG
Songwriter(s)
Producer(s)
  • Teddy
Blackpinksingles chronology
"Whistle"
(2016) 		"Boombayah"
(2016) 		"Playing with Fire"
(2016)
Audio sample
Music video
"Boombayah"onYouTube
"Boombayah (JP Ver.)"onYouTube

"Boombayah"(Korean:붐바야;RR:Bumbaya) is a song by South Koreangirl groupBlackpink.It was released throughYG Entertainmenton August 8, 2016, simultaneously with "Whistle";both tracks are on the group's debut single album titledSquare One(2016).

"Boombayah" peaked at number seven on theGaon Digital Chartand topped theBillboardWorld Digital Song Saleschart, making Blackpink the fastest act to top the chart in history. It has since been certified gold by theRecording Industry Association of Japan(RIAJ) for both its Korean and Japanese versions. The song's accompanying music video was directed by Seo Hyun-seung and was released alongside the single itself on Blackpink'sYouTubechannel. On October 13, 2020, it became the first K-pop debut music video to surpass 1 billion views onYouTube.

Background and release

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"Boombayah" was released on August 8, 2016, at 8 p.m.KST(UTC+09:00) as a digital single titledSquare One,coupled with "Whistle",through various digital music portals inSouth Korea.[2][3]

Critical reception

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The song received generally positive reviews from music critics. Jeff Benjamin ofBillboardK-Townsaid that Blackpink "embraces the hip-hop sensibilities and club-ready sounds with which their seniors gained an international following", referring to their labelmatesPsy,Big Bangand2NE1,with the song's "booming" and "exotic beats".[4]

Commercial performance

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Commercially, "Boombayah" debuted at number seven on theGaon Digital Chartin South Korea, selling 88,215 digital units and garnering 1,866,737 streams in its debut week.[5][6][7]In the United States, "Bombayah" debuted at number one on theBillboardWorld Digital Songschart for the week of August 27, 2016, ahead of their other single "Whistle" at number two. Both songs moved an estimated 6,000 digital units each in their first week of release, with "Boombayah" selling slightly more. Blackpink became only the seventh K-pop act to reach number one on the chart, joining the company ofPsy,BigBang,2NE1,Exo,CL,BTS,G-Dragon,andTaeyang.Blackpink broke the record for the fastest act to hit number one on the chart in history, and became only the third act to hold the top two positions after Psy and BigBang.[8]Following the release of their second single albumSquare Twoin November 2016, "Boombayah" moved from number 14 to 16 on the chart, surpassed by "Whistle".[9]The track reached 12.7 million streams in the United Kingdom as of April 2019, and 23.4 million streams as of September 2022, becoming the group's fifth most streamed song in the country.[10][11]

Music video and promotion

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The music video for "Boombayah" was directed by Seo Hyun-seung,[12]who had previously directed the music videos for "I Am the Best"by2NE1and "Fantastic Baby"byBig Bang.The video was released on Blackpink's officialYouTubechannel on August 8, 2016.[13][14]As of December 2022, the video has surpassed 1.5 billion views.[15][16]

Blackpink promoted "Boombayah" at their debut stage onSBS'Inkigayoon August 14, 2016.[17][18]They subsequently promoted the song for the two following weeks onInkigayo,[19][20]and also performed "Boombayah" at the 26thSeoul Music Awardson January 19, 2017.[21]

Usage in media

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The song was featured in theNetflixtelevision seriesWu Assassinsduring a fight scene in "Drunken Watermelon", the first episode of the first season.[22]

The song is featured on the dance rhythm gameJust Dance 2022,which uses a modified version of the official choreography.[23]

Credits and personnel

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Credits adapted fromMelon.[24]

Chart performance

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Certifications and sales

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Certifications and sales for "Boombayah"
Region Certification Certified units/sales
South Korea — 605,048[31]
Streaming
Japan (RIAJ)[32] Gold 50,000,000†
Japan (RIAJ)[33]
Japanese version 		Gold 50,000,000†

†Streaming-only figures based on certification alone.

Release history

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Release dates and formats for "Boombayah"
Region Date Format Label Ref.
Various August 8, 2016
  • YG Entertainment
 [24]

See also

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References

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  1. ^"A Beginner's Guide To K-Pop Queens Blackpink".Idolator. August 3, 2017.Archivedfrom the original on July 31, 2023.RetrievedMay 1,2019.
  2. ^앨범 정보>멜론.Melon(in Korean).Archivedfrom the original on March 27, 2019.RetrievedAugust 18,2016.
  3. ^"Square One – Single by Blackpink on Apple Music".iTunes.Archivedfrom the original on September 2, 2017.RetrievedAugust 18,2016.
  4. ^Benjamin, Jeff (August 16, 2016)."Blackpink's Major Debut: New K-Pop Girl Group Lands No. 1 & 2 on World Digital Songs Chart".Billboard.Archivedfrom the original on June 10, 2020.RetrievedAugust 16,2016.
  5. ^ab국내 대표 음악 차트 가온차트!.Gaon Chart(in Korean).Archivedfrom the original on May 17, 2020.RetrievedAugust 18,2016.
  6. ^국내 대표 음악 차트 가온차트!.Gaon Chart(in Korean).Archivedfrom the original on September 9, 2016.RetrievedAugust 18,2016.
  7. ^국내 대표 음악 차트 가온차트!.Gaon Chart(in Korean). Archived fromthe originalon September 13, 2016.RetrievedAugust 18,2016.
  8. ^"Blackpink's Major Debut: New K-Pop Girl Group Lands No. 1 & 2 on World Digital Songs Chart".Billboard.Archivedfrom the original on June 10, 2020.RetrievedAugust 18,2016.
  9. ^Benjamin, Jeff (November 9, 2016)."Blackpink Earn Second No. 1 on World Digital Songs, Debut on Social 50".Billboard.Archivedfrom the original on April 10, 2019.RetrievedNovember 10,2016.
  10. ^Copsey, Rob (April 9, 2019)."Blackpink's most streamed songs on the Official Chart".Official Charts Company.Archivedfrom the original on May 10, 2022.RetrievedJune 28,2021.
  11. ^Smith, Carl (September 22, 2022)."Blackpink's Official 20 Most Streamed Songs in the UK revealed: PINK VENOM, Kill This Love and more".Official Charts Company.Archivedfrom the original on September 22, 2022.RetrievedSeptember 22,2022.
  12. ^Chu, Yanchingsally (August 5, 2016)."Blackpink Discloses the Teaser Image of its First Song 'Boombayah'".BNT News.Archived fromthe originalon May 28, 2020.RetrievedMay 4,2017.
  13. ^"Blackpink – '휘파람'(WHISTLE) M/V".YouTube.August 8, 2016.Archivedfrom the original on September 4, 2017.RetrievedAugust 19,2016.
  14. ^"Blackpink – '붐바야'(BOOMBAYAH) M/V".YouTube.August 8, 2016.Archivedfrom the original on June 29, 2017.RetrievedAugust 19,2016.
  15. ^"BLACKPINK's" BOOMBAYAH "Becomes 1st Kpop Debut Video To Surpass 800 Million Views".AsianChingu.February 24, 2020.Archivedfrom the original on June 29, 2020.RetrievedJune 29,2020.
  16. ^Park, Bo-ram (April 20, 2020)."Blackpink becomes only K-pop artists with 3 songs topping 800 mln YouTube views".Yonhap News Agency.Archivedfrom the original on June 21, 2020.RetrievedJune 20,2020.
  17. ^"Blackpink – '휘파람'(WHISTLE) 0814 SBS Inkigayo".YouTube.August 14, 2016.Archivedfrom the original on February 25, 2017.RetrievedAugust 18,2016.
  18. ^"Blackpink – '붐바야(Boombayah)' 0814 SBS Inkigayo".YouTube.August 14, 2016.Archivedfrom the original on September 8, 2017.RetrievedAugust 18,2016.
  19. ^"BLACKPINK - '붐바야(Boombayah)' 0821 SBS Inkigayo: '휘파람(WHISTLE)' NO.1 OF THE WEEK".YouTube.August 21, 2016.Archivedfrom the original on September 2, 2016.RetrievedMay 5,2017.
  20. ^"Blackpink - '붐바야(Boombayah)' 0828 SBS Inkigayo".YouTube.August 28, 2016.Archivedfrom the original on November 3, 2016.RetrievedMay 5,2017.
  21. ^"Blackpink - '불장난 (Playing With Fire)' + '붐바야 (Boombayah)' in 2017 Seoul Music Awards".YouTube.January 19, 2017.Archivedfrom the original on November 3, 2016.RetrievedMay 5,2017.
  22. ^"Music from Wu Assassins".Tunefind.Archivedfrom the original on September 3, 2022.RetrievedFebruary 13,2021.
  23. ^López, Stefan Miguel (November 3, 2021)."Just Dance 2022 Song List".Gamerant.Archivedfrom the original on November 4, 2021.RetrievedNovember 17,2021.
  24. ^ab붐바야 – Blackpink[Boombayah – Blackpink].Melon(in Korean).Archivedfrom the original on September 20, 2016.RetrievedSeptember 20,2016.
  25. ^"Blackpink: Boombayah "(in Finnish).Musiikkituottajat.Retrieved December 15, 2019.
  26. ^"Blackpink – Boombayah "(in French).Les classement single.Retrieved November 18, 2016.
  27. ^"Billboard Japan Hot 100 2017/08/28".Billboard Japan(in Japanese).Archivedfrom the original on September 8, 2017.RetrievedAugust 24,2017.
  28. ^"Blackpink Chart History (World Digital Songs)".Billboard.RetrievedJune 26,2018.
  29. ^2016년 08월 Digital Chart[August 2016 Digital Chart] (in Korean). Gaon Music Chart.Archivedfrom the original on September 16, 2016.
  30. ^"World Digital Song Sales - Year-End 2016".Billboard.Archived fromthe originalon September 18, 2020.RetrievedNovember 24,2022.
  31. ^Cumulative downloads for "Boombayah":
  32. ^"Japanese single streaming certifications – Blackpink – Boombayah -KR Ver.-"(in Japanese).Recording Industry Association of Japan.RetrievedJuly 25,2023.Select2023 niên 6 nguyệton the drop-down menu
  33. ^"Japanese single streaming certifications – Blackpink – Boombayah"(in Japanese).Recording Industry Association of Japan.RetrievedJune 26,2022.Select2022 niên 5 nguyệton the drop-down menu
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