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KESQ-TV

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KESQ-TV
Channels
BrandingNewsChannel 3 (cable channel)
Programming
Affiliations
Ownership
Owner
History
First air date
October 5, 1968
(55 years ago)(1968-10-05)
Former call signs
KPLM-TV (1968–1978)
Former channel number(s)
  • Analog:42 (UHF, 1968–2009)
  • Digital:52 (UHF, 2005–2009), 42 (UHF, 2009–2019)
Call signmeaning
Station was formerly owned byEsquiremagazine
Technical information[1]
Licensing authority
FCC
Facility ID25577
ERP100kW
HAAT189 m (620 ft)
Transmitter coordinates33°51′58.1″N116°26′5″W/ 33.866139°N 116.43472°W/33.866139; -116.43472
Links
Public license information
Websitekesq.com

KESQ-TV(channel 42) is atelevision stationlicensed toPalm Springs, California,United States, serving as theABCaffiliate for theCoachella Valley.It is owned by theNews-Press & Gazette Company(NPG) alongside fivelow-powerstations:CBSaffiliateKPSP-CD(channel 38),FoxaffiliateKDFX-CD(channel 33),CW+affiliateKCWQ-LD(channel 2),TelemundoaffiliateKUNA-LD(channel 15), andindependent stationKYAV-LD(channel 12). The six stations share studios on Dunham Way inThousand Palms;KESQ-TV's transmitter is located on Edom Hill northeast ofCathedral CityandI-10.

Along with other major Coachella Valley television stations, KESQ-TV identifies itself on-air using itscabledesignation, channel 3, because of the exceptionally high cablepenetrationrate in the area.

History

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KPLM-TV

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On June 1, 1966, Pacific Media Corporation filed an application for a construction permit to build a new television station to operate on channel 27 in Palm Springs.[2]Three months after Pacific filed, theFederal Communications Commissionissued a report and order changing the allocation to channel 42,[2]a move necessitated to avoid interference tochannel 28in Los Angeles.[3]Channel 42 received another bid in December, when Palm Springs Communications Corporation, co-owned with local radio station KCMJ, filed for a station.[4]After Palm Springs Communications reached a settlement agreement with Pacific Media, the latter was awarded the permit on October 11, 1967.[2]The new station took the call letters KPLM-TV and immediately began construction and talks with the major networks on affiliation.[5]

Channel 42 set up shop in the Smoke Tree Village shopping center,[6]the station joined the ABC network[7]and secured channel 3 on all the cable systems in the area[8]for its debut on October 5, 1968.[9]KPLM-TV was the only television station in Palm Springs for just three weeks. In parallel with the battle for channel 42, channel 36 was also contested; on the morning of October 26, NBC affiliateKMIR-TVbegan broadcasting.[10]

Channel 42 was not an immediate financial success. In 1972, Cine-Prime, a company engaged in educational television production and distribution, announced that it had purchased the station, though no transfer of control was ever filed.[11]In 1973, Pacific attempted to sell KPLM-TV toRalph AndrewsProductions, which was scrapped several months later.[2]In February 1974, Smoke Tree Village filed to evict KPLM-TV from its studios for not paying six months of rent.[12]Ultimately, in 1975, Pacific Media Corporation filed forChapter 11 bankruptcyreorganization, and the principals of a Palm Springs law firm were appointed as receivers;[13]the studios were relocated toCathedral City.[2]

Esquire years

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In late 1977, negotiations were concluded to sell KPLM-TV toEsquire, Inc.The $800,000 purchase marked Esquire's return to broadcasting after owning and sellingWQXIradio inAtlantain the 1960s.[14]The call letters were changed to KESQ-TV on September 18, 1978.[2]

Esquire purchasedKECC-TVinEl Centroin 1981. It attempted to sell both stations to Cimarron Broadcasting, an Oklahoma group headed byHarry Nilsson,in 1983,[15]but Cimarron lacked the capital to make the purchase, and the deal fell apart in March 1984.[16]However, Esquire, which had become wholly owned byGulf+Western,was anxious to divest itself of the small-market TV station which the large conglomerate did not want and sold it toGulf BroadcastingofDallas,an unrelated concern, two months later; the El Centro station was not included.[17]Gulf was then swallowed byTaft Broadcastingin 1985, when the FCC increased ownership limits on television and radio properties—but KESQ-TV was not included in the transaction, which immediately brought Taft to the limit.[18]Instead, KESQ-TV was sold to E. Grant Fitts, who had been the chairman of the broadcasting division.[19]

Expansion under NPG

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Fitts reached a deal to sell KESQ-TV to its current owner, theNews-Press & Gazette CompanyofSt. Joseph, Missouri,for $19.4 million in late 1995.[20]

Under NPG, KESQ-TV's operation expanded to include additional low-power TV stations.KUNA-LP,a Telemundo affiliate, launched in 1997.[21]In 1998, NPG entered into alocal marketing agreementto runKDFX-LP,the low-power Fox affiliate in Palm Springs;[22]it started that station's first local newscast.[23]A local affiliate ofThe WBfollowed in 2000.[24]In 2012, NPG bought KPSP-CD, the localCBSaffiliate.[25]In 2013, KESQ-TV moved into a new state-of-the-art studio inThousand Palms.

While in the later years under Fitts, KESQ had briefly run a radio station (920 AM),[26]it returned to the field again when 1400 AM, previously KUNA, was bought by the station and flipped to sports asKESQat the end of 1997.[27]

In the late 1990s, KESQ-TV flirted with another kind of expansion. In 1996,[28]the station received FCC approval to move its transmitter to a spot in theSan Jacinto Mountains,which would have increased its coverage area to include much of westernRiverside CountyandSan Bernardino County.[29]Riverside County was looking for a station to increase coverage of the local area beyond what Los Angeles stations offered. However, the problem posed a puzzle to the station. The expanded coverage would be entirely in the Los Angeles television market, and ABC threatened KESQ with disaffiliation were the move to come to fruition and cut into the market of itsKABC-TV.[30]The local chapter of theSierra Clubalso objected to the site on environmental grounds;[31]these two challenges doomed the proposal.[32]

The station shut down its analog signal on June 12, 2009, as part of thedigital television transition in the United States.

News operation

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KESQ has generally had the highest-rated local news department in the market, competing against KMIR, since the 1980s.[33]In addition to programs simulcast on KESQ and KPSP, the station airs morning and 10 p.m. newscasts for KDFX-CD, started in 1999,[23]and Spanish-language news airing on KUNA-LD.[21]

In 2018, KPSP's separate local news brand was dropped, and KPSP began simulcasting existing KESQ newscasts.[34]

Notable on-air staff

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Subchannels

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The station's signal ismultiplexed:

Subchannels of KESQ-TV[37]
Channel Res. Aspect Short name Programming
42.1 720p 16:9 KESQ-DT ABC
42.2 480i 4:3 LCLCBS2 CBS(KPSP-CD)
2.3 16:9 KCWQ-DT The CW Plus(KCWQ-LD)
15.2 4:3 KUNA-DT Telemundo(KUNA-LD)
33.2 KDFX-DT Fox(KDFX-CD)
Simulcast of subchannels of another station

KESQ's subchannels consist of high-power, standard-definition multicasts, using other minor channel numbers, of the principal NPG channels.

See also

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References

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  1. ^"Facility Technical Data for KESQ-TV".Licensing and Management System.Federal Communications Commission.
  2. ^abcdefFCC History Cards for KESQ-TV
  3. ^"Hope Television Plan Confirmed".The Desert Sun.November 10, 1966. p. 1.RetrievedSeptember 3,2021.
  4. ^"Another Application Set for Springs TV".The Desert Sun.December 21, 1966. pp. 1,2.RetrievedSeptember 3,2021.
  5. ^"KPLM-TV Call Sign Confirmed".The Desert Sun.January 10, 1968. p. 3.RetrievedSeptember 3,2021.
  6. ^"42 Gets Permanent Quarters".The Desert Sun.August 2, 1968. p. 4.RetrievedSeptember 3,2021.
  7. ^"Local TV Joins ABC Network".The Desert Sun.September 9, 1968. p. 3.RetrievedSeptember 3,2021.
  8. ^Heinemann, Stuart (September 27, 1968)."First Local TV To Debut on Monday".The Desert Sun.pp. 1,4.RetrievedSeptember 3,2021.
  9. ^"Local Video Goes on Air Saturday A.M."The Desert Sun.October 4, 1968. p. 3.RetrievedSeptember 3,2021.
  10. ^"Channel 36 Due For Air Debut".The Desert Sun.October 25, 1968. p. 1.RetrievedSeptember 3,2021.
  11. ^"New Owners Will Enlarge TV Station".The Desert Sun.August 16, 1972. p. A2.RetrievedSeptember 3,2021.
  12. ^"Station Sued".The Desert Sun.February 22, 1974. p. A3.RetrievedSeptember 3,2021.
  13. ^"TV Station Reorganized".The Desert Sun.May 17, 1975. p. A3.RetrievedSeptember 3,2021.
  14. ^Lazarus, George (December 8, 1977)."Esquire, Inc., finds itself free to fly".Chicago Tribune.p. 4:10.RetrievedSeptember 3,2021.
  15. ^"Oklahoma firm buys KESQ-TV for $4.5 million".The Desert Sun.July 5, 1983. p. A2.RetrievedSeptember 3,2021.
  16. ^"KESQ-TV sale falls through, GM announces".The Desert Sun.p. A2.RetrievedSeptember 3,2021.
  17. ^"KESQ-TV bought by Texas firm".The Desert Sun.May 1, 1984. p. A3.RetrievedSeptember 3,2021.
  18. ^"The upward mobility of Taft Broadcasting"(PDF).Broadcasting.February 11, 1985. pp. 32, 33.RetrievedSeptember 3,2021.
  19. ^Weiss, Michael (June 20, 1985). "Broadcast firm slips from view - Executive focusing on next endeavors".The Dallas Morning News.p. 1D.
  20. ^"Changing Hands"(PDF).Broadcasting & Cable.December 4, 1995. p. 48.RetrievedSeptember 3,2021.
  21. ^abHussar, John (October 10, 1997)."KESQ-TV plugs into power of local Hispanic market".The Desert Sun.p. C10.RetrievedSeptember 3,2021.
  22. ^Hussar, John (May 5, 1998)."TV group reaches out to control competition".The Desert Sun.p. E1.RetrievedSeptember 3,2021.
  23. ^abAscenzi, Joseph (July 20, 1998). "Fox affiliate plans local newscast - New owners to fund nightly news show in the Coachella Valley".The Business Press.p. 1.
  24. ^Ascenzi, Joseph (December 6, 1999). "Media & Marketing: Redlands agency swaps ad campaigns for logo work".The Business Press.p. 11.
  25. ^Perrault, Mike (February 1, 2012)."Houston sells CBS affiliate to KESQ".The Desert Sun.pp. A1,A2.RetrievedSeptember 4,2021.
  26. ^"Briefs: KESQ-TV converting KDES-AM to news/talk".The Press-Enterprise.April 16, 1994. p. A14.
  27. ^Ascenzi, Joseph (January 12, 1998). "2 desert radio stations change formats - Conversion to sports aimed at wealthy male listeners".The Business Press.p. 4.
  28. ^"KESQ courts Belo, others".The Press-Enterprise.April 5, 1999. p. 11.
  29. ^Spielvogel, Jill (February 4, 1999). "Riverside County courts TV station".The Press-Enterprise.p. A1.
  30. ^McCue, Andy (June 10, 1999). "Inland Empire television game welcomes a new player".The Press-Enterprise.p. E1.
  31. ^Spielvogel, Jill (June 7, 1999). "Compromise sought over TV tower".The Press-Enterprise.p. B3.
  32. ^Shikes, Jonathan (December 5, 2002). "TV news just for Inland: A university-linked network will serve western San Bernardino County".The Press-Enterprise.p. E1.
  33. ^Perrault, Michael (June 21, 2007)."Race for top ratings not slowing for local stations".The Desert Sun.pp. E1,E5.RetrievedSeptember 4,2021.
  34. ^Tsoflias Siegel, Stephanie (December 3, 2018)."KESQ Will Begin Simulcasting on Sister Station KPSP".TVSpy.RetrievedSeptember 4,2021.
  35. ^Feder, Robert (September 1, 1993). "Female Jock Loses Equal-Pay Lawsuit".Chicago Sun-Times.
  36. ^Margulies, Lee (December 20, 1987)."Update".Los Angeles Times.p. Television Times 3.RetrievedSeptember 4,2021.
  37. ^"RabbitEars Query for KESQ-TV".RabbitEars.info.RetrievedSeptember 4,2021.
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