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Morozoff Ltd.

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Morozoff Limited
モロゾフ chu thức hội xã
Company typePublicK.K.
TYO:2217
Osaka SE:2217
IndustryFood industry
FoundedKobe,Japan(August 8, 1931(1931-08-08))
FounderFedor Dmitrievich Morozoff
Headquarters5-3, Nishi, Koyo-cho,Higashinada-ku,Kobe,Hyōgo Prefecture658-0033,
Number of locations
952 stores (as of September 31, 2012)
Area served
Japan
Key people
Yuichi Kawakita
(Chairman)
Shinji Yamaguchi
(President)
Products
Services
RevenueIncreaseUS$271.48 million (FY2013) (¥27.92 billion) (FY 2013)
IncreaseUS$ 4.56 million (FY 2013) (¥ 469.81 million) (FY 2013)
Number of employees
749 (as of September 31, 2012)
WebsiteOfficial website(in Japanese)
Footnotes / references
[1][2][3]

Morozoff Limited(モロゾフ chu thức hội xã,Morozofu Kabushiki Gaisha)is aconfectioneryandcakecompany headquartered inKobe,Japan. Since its founding in 1931 by Fedor Dmitrievich Morozoff, awhite emigrefrom Russia, Morozoff has grown and now has 952 restaurants and cafes across Japan.

Morozoff is also well known in Japan as the company that first introducedValentines Dayto the nation. In 1936 it ran an advertisement in the Japan Advertiser (a publication catering to foreigners) with the phrase, “For your Valentine, Make A Present of Morozoff’s Fancy Box Chocolates”.[4]However, it wasn't until after World War II in the 1950s and 60s when the department stores and other manufacturers caught on that Valentines Day truly became a national phenomenon.[5][6]

References[edit]

  1. ^"Company Profile".Bloomberg L.P.RetrievedAugust 23,2014.
  2. ^"Company Snapshot".Bloomberg Businessweek.Archived fromthe originalon August 23, 2014.RetrievedAugust 23,2014.
  3. ^"Morozoff Financials".Financial Times.RetrievedAugust 23,2014.
  4. ^Yamazaki, Mariko."How Valentines Day Started in Japan".
  5. ^Gordenker, Alice (March 21, 2006)."So, what the heck is that? – White Day".Japan Times.RetrievedJune 30,2007.
  6. ^Katherine Rupp (2003),Gift-giving in Japan: cash, connections, cosmologies(illustrated ed.),Stanford University Press,pp. 149–151,ISBN0-8047-4704-0

External links[edit]