Pocher
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Founded | 1966 |
---|---|
Founder | Arnaldo Pocher |
Defunct | 2000 |
Fate | Company defunct,brandname acquired and owned byHornby |
Headquarters | |
Products | Scale modelcars |
Owner | Hornby(2013–pres.) |
Website | pocher.com |
Pocher,is an Italian toy carbrandand former manufacturing company ofscale modelcars.The company, established by Arnaldo Pocher, was active from 1966 to 2000, and since 2013 the brand name "Pocher" [1] [2]has been owned and operated byHornby Railways. [3] [4]
History
[edit]The early years
[edit]![](https://upload.wikimedia.org/wikipedia/commons/thumb/8/82/Pocher_-_Rolls_Royce_Phantom_II_1934.jpg/220px-Pocher_-_Rolls_Royce_Phantom_II_1934.jpg)
![](https://upload.wikimedia.org/wikipedia/commons/thumb/d/dc/Pocher_Mercedes.jpg/220px-Pocher_Mercedes.jpg)
![](https://upload.wikimedia.org/wikipedia/commons/thumb/2/22/Bugatti-T50-model.jpg/220px-Bugatti-T50-model.jpg)
![](https://upload.wikimedia.org/wikipedia/commons/thumb/6/62/Fiat130hp.jpg/220px-Fiat130hp.jpg)
Arnaldo Pocher was born in 1911 inTrento,Italy. He trained as agoldsmith engraverand went to work inTurin.In the years following theSecond World Warhe became interested in railway modelling and in 1951 he formedPocher Micromeccanica S.n.c.alongsideCorrado Muratoreproducing train signals, platforms and points using innovative production techniques. Under a change of name,The Corrado Muratore and Arnaldo Pocher Company,they produced finely detailed freight and passenger carriages in white metal and laterlocomotivesand power cars.[5][6]
Pocher 1:8 model kits
[edit]At the International Toy Fair of Milan in 1966, the Pocher stand astonished the world with its wonderfully detailed 1:8 scale model of theFiatF2 130HP, the car which won the 1907 French Grand Prix driven byFelice Nazzaro.The model contained 144 high-resistance plastic parts, 173 in brass and 506 in steel, copper, leather, rubber and aluminium. The Company went on to produce ever more detailed models of motoring classics including the 1931–34 Alfa Romeo 2300 Ac Monza, the 1932 Rolls-Royce Phantom II Drophead Sedanca Coupe, the 1932 Alfa Romeo Touring, the Mercedes-Benz 500K/AK containing 2,378 part and then the Rolls-Royce Torpedo Phantom II Convertible with 2,905 parts.[5]
These kits were based on original plans from the manufacturer. Two features present on some models were spoked wire wheels that were assembled spoke by spoke, and engines with workingcrankshaftandpistonassemblies. Assembly was mostly accomplished with threadedfasteners(screws, bolts, nuts) and very little glue. This created finished products that could theoretically be disassembled and repaired or modified. Kits came molded in color and ready painted. Finished preassembled versions were also sold.[7]
In the 1970s Corrado Muratore sold his part of the company toRivarossi,a bit later Arnaldo Pocher sold his part, too. While Corrado Muratore continued as general manager of Pocher and national sales manager, Arnaldo Pocher left the company.[7]
The product ranges
[edit]The earlier high piece and high detail kits were referred to as the Classic line. Later a less assembly intensive line appeared which was called the Prestige line of cars. Classic kits were known for their high piece count and incredible detail such as working brake systems, engines with rotatingcrankshaftsand movingpistons,windows that moved up and down, steering that operated, and when a tiny key was inserted into the dashboard theheadlightslit up. Classic kits faithfully represented mostly 1930s cars fromFiat,Alfa Romeo,Bugatti,Mercedes-Benz,andRolls-Royce.Prestige kits were most oftendie castmetal bodies and contained about 500 parts. They featured workingsuspensionand opening doors and detailed engines. These kits were designed to provide attractive models that could be built with little difficulty. These were mostly ofFerrarissuch as theTestarossaandF40,along with a fewPorsches.A third line existed which was called Pocher Truck. This consisted of twoVolvotrucks using the same assembly method asPrestige- mainly press fit parts with superb detailing. Four separateenginekits were produced that featured the engines fromFerrari Testarossa,Ferrari F40,Volvo,andBugatti.Of these four kits the Bugatti was the most complex as it had a moving crankshaft and pistons.[7]
All model kits in the automobile line were produced in enormous one eighth scale. These cars could be up to 22 inches (560 mm) long and weigh as much as 16 pounds (7.3 kg). The aftermarket products produced to support these kits is a thriving cottage industry and the remaining kits that are unassembled are a rare item. Often cherished, traded, and handed down these do exist today and are available through collector channels.[7]
Hornby and Pocher
[edit]![](https://upload.wikimedia.org/wikipedia/commons/thumb/f/f2/Pocher_presentation_2013.jpg/220px-Pocher_presentation_2013.jpg)
After theLima groupwent into bankruptcy the Pocher brand was bought byHornbyin 2004. In December 2012 Hornby announced the "resurgence of a myth" on the official website of Pocher. An official presentation was held on theNuremberg International Toy Fairon 30 January 2013. Pocher presented the new 1:8 model kit of theLamborghini Aventador [8] [9].[7]
At Nuremberg 2014 two new models were announced: HK105/6 Lamborghini Huracan and HK107 Ducati Panigale Superbike.[10]
Vestergaard and Pocher
[edit]In February 2017, while Hornby was in financial crisis and in need of cash, the Danish importer Vestergaard acquired Pocher and its surplus inventory which included about 1600 Ducati kits.[11]A green version of the Pocher Lamborghini Huracan, kit# HK109, was produced and released under Vestergaard ownership of the brand.[12]
Hornby has recently repurchased ownership of the brand. In October 2020, Hornby's interim results stated "With distribution in 27 countries and with plans to launch more new and varied models in the not too distant future, the Pocher legacy of high-quality large-scale model kits will continue."[13]Furthermore, the website and trade mark continue to be registered to Hornby. [14]
==Pocher prestige model list [15]==
Kit number | Maker | Model | Color |
---|---|---|---|
K30 | Porsche | 911 | black |
K31 | Porsche | 911 "Silver" | silver |
K31 collco24 | Porsche | 911 "Silver Plated" | silver |
K31 collco24 | Porsche | 911 "Cabrio" | silver |
K32 collco24 | Porsche | 911 "Yellow" | Yellow |
K33 collco24 | Porsche | 911 "Blue" | Blue |
K34 collco24 | Porsche | 911 "Red" | Red |
K35 collco24 | Porsche | 911 "Carrera Cup 1994" | Racing |
K51 | Ferrari | Testarossa Coupe | red |
K52 | Ferrari | Testarossa Spider | white |
K53 | Ferrari | Testarossa Coupe "Black Star" | black |
K54 | Ferrari | Testarossa Spider "Sportster" | red |
K55 | Ferrari | F40 | red |
K56 | Ferrari | F40 "Yellow" | yellow |
K57 | Ferrari | F40 G.T (Dutch prototype) | red |
K58 | Ferrari | F40 G.T (Italian prototype) | red |
K59 | Ferrari | Testarossa Coupé Convertible | yellow |
K60 | Ferrari | F40 "Black Power" | black |
K61 | Ferrari | Testarossa Spider "Silver Special" | Silver |
K63 | Ferrari | Testarossa Coupe "Flashlight" | yellow |
Kit number | Maker | Model | Color | |
---|---|---|---|---|
HK100 | Lamborghini | Aventador Coupe | Argos orange | (discontinued) |
HK101 | Lamborghini | Aventador Coupe | Isis white | (discontinued) |
HK102 | Lamborghini | Aventador Coupe | Nero Nemesis Black | (available) |
HK103 | Lamborghini | Aventador Roadster | Blue Monterrey | (available) |
HK104 | Lamborghini | Aventador Roadster | Isis White | (available) |
HK105 | Lamborghini | Huracan | Isis White/Red | (available) |
HK106 | Lamborghini | Huracan | Yellow | (available) |
HK107 | Ducati Superbike | 1299 Panigale S | Red | (discontinued) |
HK109 | Lamborghini | Huracan | Green | (available) |
HK110 | Ducati | 1299 Panigale S Anniversario | Red/White/Black | (discontinued) |
HK111 | Ducati | 1299 Panigale S "Carbon Edition" | Black/Gold/Red | (discontinued) |
HK114 | Lotus | 72d | Black | (available) |
HK117 | Ducati | 1299 Panigale R Final Edition | Green/White/Red | (available) |
HK118 | Porsche | 917K - Gulf Edition | Blue/Orange/White | (available) |
HK119 | Lamborghini | Aventador LP 700-4 Giallo Orion | Yellow | (available) |
HK121 | Lamborghini | Aventador LP700-4 Roadster Nero Nemesis | Matte Black | (Unknown - Ebay only?) |
Kit number | Maker | Model | Colour | Wheel Type | Like Model |
---|---|---|---|---|---|
K70 | Fiat | Grand prix de France | red | Hard Plastic Spokes | |
K71 | Alfa Romeo | 8c 2300 Monza | red | Spokes | |
K72 | Rolls-Royce | Sedanca Coupé Phantom II | black-blue | Spokes | |
K73 | Alfa Romeo | Spider Touring Gran Sport | cream-blue | Spokes | |
K74 | Mercedes-Benz | 500K/AK Cabriolet | black | Spokes | K93 |
K75 | Rolls-Royce | Torpedo Phantom II Convertible | silver – orange | Spokes | |
K76 | Bugatti | 50T | black – yellow | Plastic | |
K77 | Fiat | F-2 Racer | black – red | Plastic | K88 |
K78 | Alfa Romeo | 8c 2300 Monza "Muletto" | white | Spokes | |
K80 | Mercedes-Benz | 500K "Sport Roadster" | red | Spokes | |
K81 | Alfa Romeo | 8C 2600 "Mille Miglia-Scuderia Ferrari" | red | Spokes | |
K82 | Mercedes-Benz | 540K "Cabrio Special" | white | Spokes | K94 |
K83 | Rolls-Royce | Phantom II Ambassador | green | Spokes | |
K84 | Bugatti | 50 T Coupe de ville | blue-silver | Plastic | |
K85 | Mercedes-Benz | 540K "Classic Roadster" | red | Spokes | |
K86 | Bugatti | 50T Surprofilé | black-red | Plastic | |
K88 | Fiat | F-2 Racer | black- red | Hard Plastic Spokes | K77 |
K89 | Alfa Romeo | 8c 2300 Coupé Elegant | black-white | Spokes | |
K90 | Mercedes-Benz | 540K "Rumble Seat" | maroon | Spokes | K95 |
K91 | Mercedes-Benz | 540K "True Roadster" | cream-brown | Plastic | |
K92 | Alfa Romeo | "Dinner Jacket" | black | Plastic | |
K93 | Mercedes-Benz | 500K/AK Cabriolet | black | Plastic | K74 |
K94 | Mercedes-Benz | 540K Cabrio Special | white | Plastic | K82 |
K95 | Mercedes-Benz | 540K "Rumble Seat" | maroon | Plastic | K90 |
Kit number | Maker | Model | Color |
---|---|---|---|
K79 | Volvo | F-12 Turbo Truck | red |
K87 | Volvo | F-16 Globetrotter | black |
Kit number | Maker | Model |
---|---|---|
KM51 | Ferrari | Testarossa |
KM55 | Ferrari | F-40 |
KM76 | Bugatti | T50 |
KM87 | Volvo | Truck |
Further reading
[edit]- Giorgio Giuliani,La storia dei treni Rivarossi: sessanta anni di modellismo ferroviario in Italia,Università di Bologna, Facoltà di Lettere e Filosofia, 2008
- Michele Lomolino,Catalogo guida al modellismo ferroviario di Arnaldo Pocher,Palermo, Edizioni ML, 1984
- Edoardo Massucci,Quei giorni in cui facemmo la Pocher,daACI News,n.4 Ottobre 2003
- Additional historical information can be found in:A Short History of Pocher-Rivarossi[16]byUnknown,previous to February 6, 2009.
- Additional historical information can be found in this forum post:Porcher - Aventador 1:8 build[7]byAMG.,23 April 2014.
References
[edit]- ^"Pocher".archive.ph.Retrieved10 July2024.
- ^"Pocher".scaleautoworks.com.Retrieved10 July2024.
- ^"Hornby UK".uk.hornby.com.Retrieved10 July2024.
- ^"Hornby UK".www.hornbyhobbies.com.Retrieved10 July2024.
- ^ab"About Pocher".uk.pocher.com.Retrieved10 July2024.
- ^"Pocher".www.rivarossi-memory.it.Retrieved27 December2023.
- ^abcdef"Porcher - Aventador 1:8 build".www.gtplanet.net.Retrieved10 July2024.
- ^Nuremberg International Toy Fair 2013 - Resurgence of a myth,archived fromthe originalon 11 April 2013,retrieved10 July2024
- ^Nuremberg International Toy Fair 2013 - Official Presentation - Lamborghini Aventador LP 700-4 - Arancio Argos,archived fromthe originalon 11 April 2013,retrieved10 July2024
- ^"Hornby International".Archived fromthe originalon 15 April 2009.Retrieved22 December2012.
- ^"Pocher - now dropped by Hornby".9 February 2017.
- ^"Pocher - now dropped by Hornby".Brit Modeller.16 February 2017.
- ^"Hornby announces interim results for six months ended 30 September 2020".polaris.brighterir.com.Retrieved27 December2023.
- ^"Intellectual Property Office - Search for a trade mark".trademarks.ipo.gov.uk.Retrieved10 July2024.
- ^abcde"List of Pocher models".www.mymodelhobby.com.Retrieved10 July2024.
- ^"A Short History of Pocher-Rivarossi".www.planetdiecast.com.Retrieved10 July2024.
External links
[edit]![](https://upload.wikimedia.org/wikipedia/en/thumb/4/4a/Commons-logo.svg/30px-Commons-logo.svg.png)