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Senova

From Wikipedia, the free encyclopedia

Senova
Product typeAutomobilemarque
OwnerBAIC Motor
CountryChina
IntroducedMarch 2012
Discontinued2020
MarketsChina
WebsiteSenova(in Chinese)
Chinese name
Simplified ChineseThân bảo
Traditional ChineseThân bảo

Senovais a defunctautomobilemarqueowned by the Chinese automakerBAIC Motor,itself a subsidiary ofBAIC Group.It was launched in March 2012.

History

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At the end of 2009, BAIC Group acquired the intellectual property rights to the Swedish car makerSaab's9-3and9-5models and related powertrain technologies in order to support the development of its own-brand vehicles.[1]

The first Senova production model, the Senova D20, a subcompact five-door hatchback, went on sale in China in March 2012.[2]

The production version of the Senova D70 made its debut at the 2012 Guangzhou Auto Show.[3]

The Senova name was discontinued in 2020.[citation needed]

Products

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Senova D20 (formally BAIC Motor E-Series) hatch
Senova D70

The current Senova range comprises the following models:

Concept cars

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A number of Senova concept cars were unveiled at the 2012Auto China,including the C50E mid-sized sedan, the C60F executive sedan, the C90L luxury sedan and the C51X SUV.[5][6]Exclusively, the Concept 900 (S900) and the C90L are first prototypes of Italian design studio Fioravanti made for Senova.

Sales

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TheSenova D20sold 20,008 units from its launch in March 2012 to the end of the year.[7]It was the first Senova model on sale in the period.

References

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  1. ^"BAIC: Range of new models set for Beijing show".China Daily.16 April 2012.Retrieved10 February2013.
  2. ^"BAIC E-Series makes market debut".Gasgoo. 27 March 2012.Retrieved10 February2013.
  3. ^"This Is The New Beijing Auto Senova D70 For China".Car News China.17 April 2018.Retrieved17 December2020.
  4. ^"Beijing Auto E-series listed & priced in China".Car News China. 19 March 2012.Retrieved10 February2013.
  5. ^"Beijing Auto at the Beijing Auto Show, the other concept cars".Car News China. 27 April 2012.Retrieved10 February2013.
  6. ^"Beijing Auto C90L debuts at the Beijing Auto Show".Car News China. 25 April 2012.Retrieved10 February2013.
  7. ^"BAIC Group's own brand sales weak".Gasgoo. 6 February 2013.Retrieved10 February2013.
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