Shorty Awards
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| The Shorty Awards | |
|---|---|
| Current:15th Shorty Awards | |
 | |
| Awarded for | The best of social media - from creators to brands |
| Country | United States |
| First awarded | February 11, 2009 |
| Website | shortyawards.com |
The Shorty Awards(also known as "The Shortys" ) areawardsfor outstanding and innovative work in digital and social media content by brands, advertising agencies, and creators. The awards, which generally focus on short-term content, honor achievements incontent creationonTwitter,Facebook,YouTube,Instagram,TikTok,Twitch,and othersocial networking sites.The Shorty Awards began in 2008 and initially recognized achievements by independent creators on Twitter, with the first formal awards ceremony occurring in February 2009. Since then, the awards, which are now awarded each spring, have shifted their focus to recognize content across numerous platforms.
Entrant work is judged on the merits of excellence in creativity, strategy, and engagement by the Real Time Academy, a group of industry professionals selected by the Shorty Awards on the basis of their professional reputations, industry knowledge, and personal achievements (which may include previous Shorty wins). An additional public voting component, known as Audience Honor Voting, is also used to select Shorty Awards contenders.
Notable Shorty Award winners includeMalala Yousafzai,Trevor Noah,Michelle Obama,Conan O’Brien,Lady Gaga,Bill Nye,andLizzo.Brands and organizations such asChipotle,Duolingo,Marvel Studios,HBO,Red Bull,Airbnb,Nestle,BMW,UNICEFand theHuman Rights Campaignhave also been awarded.[1]
The Shorty Awards also produces an annual award program called The Shorty Impact Awards, a competition dedicated to showcasing digital and social media-based projects by brands, agencies, and organizations that seek to make the world a better place.[2]
List of ceremonies[edit]
| Ceremony | Date | Venue | Host City | Host | Ref. |
|---|---|---|---|---|---|
| 1st Shorty Awards | February 11, 2009 | Galapagos Art Space | New York City | Rick Sanchez | [3] |
| 2nd Shorty Awards | March 3, 2010 | The Times Center | |||
| 3rd Shorty Awards | March 28, 2011 | Aasif Mandvi | [4] | ||
| 4th Shorty Awards | March 27, 2012 | Samantha BeeandJason Jones | [5] | ||
| 5th Shorty Awards | April 8, 2013 | Felicia Day | [6] | ||
| 6th Shorty Awards | April 7, 2014 | Natasha Leggero | [7] | ||
| 7th Shorty Awards | April 20, 2015 | Rachel Dratch | [8] | ||
| 8th Shorty Awards | April 11, 2016 | Mamrie Hart | [9] | ||
| 9th Shorty Awards | April 23, 2017 | PlayStation Theater | Tony Hale | [10] | |
| 10th Shorty Awards | April 15, 2018 | Keke Palmer | [11] | ||
| 11th Shorty Awards | May 5, 2019 | Kathy Griffin | [12] | ||
| 12th Shorty Awards | May 3, 2020 | Virtual event streamed online only | J. B. Smoove | [13] | |
| 13th Shorty Awards | May 11-14, 2021 | Winners revealed on social media | [14][15] | ||
| 14th Shorty Awards | May 10, 2022 | Winners announced online | [16][17] | ||
| 15th Shorty Awards | May 24, 2023 | Tribeca 360°, NYC | [18] | ||
| 16th Shorty Awards | May 22, 2024 | Tribeca 360°, NYC | [19] | ||
1st Shorty Awards[edit]
The awards were created in 2008 by tech entrepreneurs Greg Galant, Adam Varga, and Lee Semel of Sawhorse Media.[20][21]They invited Twitter account holders to nominate the best Twitter users in general categories such as humor, news, food, and design.[22]Winners were chosen by more than 30,000 Twitter users during the voting period.[20]The founders of Twitter first heard about the awards after the contest had gotten underway and expressed support for it.[20]
The first Shorty Awards ceremony was held on February 11, 2009, at the Galapagos Art Space inBrooklyn,New York.Approximately 300 people attended the event.[23]The event was hosted byCNNanchorRick Sanchezand featured appearances by prominent Twitter usersMC HammerandGary Vaynerchukand a video appearance byShaquille O'Neal.[3][24]The awards, in 26 categories, were voted on by Twitter users.[20]
2nd Shorty Awards[edit]
Voting for the second Shorty Awards opened in January 2010 in 26 official categories.[25]A Real-Time Photo of the Year category was added to the list of official categories for the first time, recognizing the best photo posted to services such asTwitpic,Yfrog,orFacebook.[citation needed]
The second Shorty Awards competition introduced a panel of judges called the Real-Time Academy of Short Form Arts & Sciences whose members wereCraig Newmark,David Pogue,Kurt Andersen,Caterina Fake,Joi Ito,Frank Moss,Alberto Ibargüen,Sreenath Sreenivasan,MC Hammer,Alyssa MilanoandJimmy Wales.[citation needed]After public nominations determined the finalists, the academy decided on the winners.
Winners were announced at a ceremony held in the Times Center inThe New York Timesbuilding in Manhattan that was also streamed online. The ceremony was hosted by CNN anchorRick Sanchez,who presented awards in the official categories as well as the newly added Real-Time Photo of the Year and a special humanitarian award.[26]
3rd Shorty Awards[edit]
The nomination period for the third annual Shorty Awards opened in January 2011 and ran through February 11, 2011, except for new categories that had extended nomination deadlines. There were 30 official categories and five special categories. In addition to Real-Time Photo of the Year, for the first time the awards accepted nominations for Foursquare Mayor of the Year, Foursquare Location of the Year, Microblog of the Year on Tumblr, and a Connecting People award. The awards also introduced new Shorty Industry Awards to recognize the best uses of social media by brands and agencies. Winners were announced at a ceremony on March 28, 2011, hosted byAasif Mandviin the Times Center.[27][28]Other Shorty Awards presenters were scheduled to includeKiefer Sutherland,Jerry Stiller,Anne Meara,Stephen Wallem,Miss USA Rima Fakih,andMiss Teen USA Kamie Crawford.[28]
4th Shorty Awards[edit]
The 4th Annual Shorty Awards featuredRicky GervaisandTiffani Thiessen.1.6 million tweeted nominations were made across all the categories to honor the top users on Twitter, Facebook, Tumblr, Foursquare, YouTube and other internet platforms.
5th Shorty Awards[edit]
The 5th Annual Shorty Awards ceremony featuredFelicia Day,James Urbaniak,Kristian Nairn,Hannibal Buress,Carrie Keagan,Chris Hardwick,David KarpandCoco Rocha.2.4 million tweeted nominations were made across all the categories to honor the top users on Twitter, Facebook, Tumblr, Foursquare, YouTube and other internet sites.
6th Shorty Awards[edit]
The ceremony took place on April 7, 2014, at the New York TimesCenter and was hosted by ComedianNatasha Leggero.The show included appearances byPatton Oswalt,Jamie Oliver,Kristen Bell,Jerry Seinfeld,Moshe Kasher,Julie Klausner,Erin Brady,Guy Kawasaki,Matt Walsh,Retta,Us the Duo,Big Boi,Gilbert Gottfried,Thomas Middleditch,Billie Jean KingandLeandra Medine.Winners included Jerry Seinfeld and Will Ferrell.
7th Shorty Awards[edit]
The Seventh Annual Shorty Awards was hosted by comedianRachel Dratchand took place on April 20, 2015, at The Times Center in NYC. The Real-Time Academy, the judging body of the Shortys, tripled in size for the 7th annual Awards and includedAlton Brown,Mamrie Hart,Nikki Glaser,OK Go,The Fine Bros,Debbie Sterling,Dan Savage,Deena VarshavskayaandPalmer Luckey.Panic! at the Discowas the musical guest at the ceremony.[29]On-stage presenters includedKevin Jonas,Bill Nye,Bella Thorne,Wyclef Jean,Emily KinneyandTyler Oakley.
8th Shorty Awards[edit]
TheEighth Annual Shorty Awardswere held in NYC at the TimesCenter on April 11, 2016. They were hosted by YouTuber, Writer and ComedianMamrie Hartwith musical performances fromNico & Vinz.Winners of the night includedBill Wurtz,DJ Khaled,Misty Copeland,Casey Neistat,Dwayne Johnson,Hannah Hart,Troye Sivan,Baddie Winkle,Kevin Hart,Taraji P. Henson,King Bach,andZach King.[30][31]
9th Shorty Awards[edit]
The Ninth Annual Shorty Awards were held in NYC at the PlayStation Theater on April 23, 2017. They were hosted by two-time Emmy Award winnerTony Halewith a musical performance byLizzo.Winners of the night includedBill Nye,Shay Mitchell,Doug the Pug,Gigi Gorgeous,Simone Biles,Mara Wilson,Gaten MatarazzoandChrissy Teigen.[32]
10th Shorty Awards[edit]
The 10th Annual Shorty Awards, took place on April 15, 2018, at thePlayStation Theater,New York City. The ceremony was hosted by actress, singer, and songwriterKeke Palmerwith a musical performance byBetty Who.
11th Shorty Awards[edit]
The 11th Annual Shorty Awards were held on May 5, 2019, in New York City at the PlayStation Theater. The ceremony was hosted by American actress and comedianKathy Griffin,with a musical performance byTank and the Bangas.
12th Shorty Awards[edit]
The 12th Annual Shorty Awards were held on May 3, 2020. Due to theCOVID-19 pandemic,the ceremony took place online for the first time, with presenters and award winners filming from their own homes. The ceremony was hosted by actorJ.B. Smooveand featured a remixed performance ofTrap QueenbyFetty Wap.Award winners includedJack Stauber,Supercar Blondie,Rose and Rosie,andGreta Thunberg.[33][34]
13th Shorty Awards[edit]
The 13th Annual Shorty Awards took place from April 26 to May 14, 2021. The ceremony was hosted on different social media platforms, such as Instagram andClubhouse,to create a more tailored experience. Winners were announced from May 11 to May 14, with 10 winners being revealed each hour from 1 to 4 p.m. EST on the Shorty Awards Instagram account.[35]
See also[edit]
References[edit]
- ^"The Shorty Awards - Honoring the best of social media".The Shorty Awards.RetrievedDecember 14,2022.
- ^"Shorty Impact".The Shorty Awards.RetrievedJanuary 22,2023.
- ^abCapistrano, Daniela (February 12, 2009)."MC Hammer, AFI's Hunter Burgan Celebrate Twitter Mania At Shorty Awards".MTV News. Archived fromthe originalon February 15, 2009.RetrievedJanuary 23,2023.
- ^"The Daily Show's Aasif Mandvi Will Host the 3rd Annual Shorty Awards!".Shorty Awards Blog.March 14, 2011.RetrievedMarch 14,2019.
- ^"The Daily Show's Samantha Bee and Jason Jones to host the Shorty Awards! Plus, Special Category Finalists..."Shorty Awards Blog.February 29, 2012.RetrievedMarch 14,2019.
- ^"Actress Felicia Day to host the Shorty Awards!".Shorty Awards Blog.March 20, 2013.RetrievedMarch 14,2019.
- ^Lee, Ashley (March 17, 2014)."Natasha Leggero to Host Shorty Awards (Exclusive)".The Hollywood Reporter.RetrievedMarch 14,2019.
- ^Flomenbaum, Adam (April 20, 2015)."Shorty Awards Host Rachel Dratch on Tonight's Show, Social TV, and Debbie Downer".adweek.it.RetrievedMarch 14,2019.
- ^Hamedy, Saba (March 24, 2016)."Mamrie Hart tapped as Shorty Awards host".Mashable.RetrievedMarch 14,2019.
- ^Khosla, Proma (April 5, 2017)."Tony Hale to host the 9th Annual Shorty Awards".Mashable.RetrievedApril 5,2017.
- ^"Keke Palmer is hosting the 10th Annual Shorty Awards powered by DIRECTV NOW!".Shorty Awards Blog.April 10, 2018.RetrievedMarch 14,2019.
- ^Nordyke, Kimberly (April 24, 2019)."Kathy Griffin to Host 2019 Shorty Awards (Exclusive)".The Hollywood Reporter.RetrievedMay 5,2019.
- ^Wild, Stephi (May 3, 2020)."Shefik Returns as Official Judge for 12th Annual Shorty Awards".Broadway World.RetrievedMay 14,2020.
- ^"2021 Shorty Awards winner reveal set for May 11-14th!".Tumblr.Retrieved2024-05-22.
- ^"Karl Vontz Named Shorty Awards Managing Director 'Reimagined' Awards Show Announced".Tumblr.Retrieved2024-05-22.
- ^"Winners of 14th Annual Shorty Awards Announced, Will Receive NFT Trophies".www.businesswire.com.2022-05-10.Retrieved2024-05-22.
- ^"14th Shorty Winners".press.shortyawards.com.Retrieved2024-05-22.
- ^"The Shorty Awards Announces Winners at Its 15th Anniversary and Partners With Wave to Boost Creative Entrepreneurship".www.businesswire.com.2023-05-25.Retrieved2024-05-22.
- ^"Muscular Dystrophy Association Named Finalist at the 16th Annual Shorty Awards for Accessible Air Travel Campaign".Muscular Dystrophy Association.2024-04-17.Retrieved2024-05-22.
- ^abcdHolmes, Elizabeth (February 11, 2009)."Surviving the Drama of the Twitter Awards".The Wall Street Journal. Archived fromthe originalon May 13, 2016.RetrievedJanuary 23,2023.
- ^Neisser, Drew (July 20, 2010)."How the Shorty Awards Became the Oscars of Social Media".Fast Company.RetrievedJanuary 23,2023.
- ^Stone, Brad (December 15, 2008)."From the Twittersphere: Trophies for the Best Tweets".The New York Times Bits Blog.RetrievedJanuary 23,2023.
- ^Otterman, Sharon (February 12, 2008)."The Scene at the Shorty Twitter Awards: Chatter".The New York Times Bits Blog.RetrievedJanuary 23,2023.
- ^Vilensky, Mike (February 12, 2009)."The Media Is Twittering Away Its Short Time on Earth".Intelligencer.Archived fromthe originalon November 15, 2018.RetrievedJanuary 23,2023.
- ^Bunz, Mercedes (January 7, 2010)."'Twitter Oscars' open for public votes ".The Guardian.
- ^Ciarallo, Joe (March 4, 2010)."In Second Year, Shorty Awards Get A Bit More Formal".Mediabistro.Archived fromthe originalon October 18, 2012.RetrievedJanuary 29,2023.
- ^"The 3rd Annual Shorty Awards".New York Daily News.March 28, 2011. Archived fromthe originalon October 7, 2011.RetrievedJanuary 29,2023.
- ^abD'Zurilla, Christie (March 18, 2011)."Kiefer Sutherland enlisted as Shorty Awards presenter".Los Angeles Times.
- ^Lynch, Joe (April 13, 2015)."Exclusive: Panic! At the Disco Playing 2015 Shorty Awards; Brendon Urie on Being 'Last Man Standing'".Billboard.RetrievedMay 18,2016.
- ^Lee, Ashley (April 11, 2016)."Shorty Awards: The Complete Winners List".The Hollywood Reporter.RetrievedMay 18,2016.
- ^"The Eighth Annual Shorty Awards Brand & Org Winners".The Shorty Awards.RetrievedMay 18,2016.
- ^"The Ninth Annual Shorty Awards Winners".The Shorty Awards.RetrievedJanuary 29,2023.
- ^Griffin, Louise (May 4, 2020)."MrBeast, Rebel Wilson, Zendaya and TWICE win at the Shorty Awards in first ever online event".Metro.RetrievedMay 14,2020.
- ^"The 12th Annual Shorty Awards Winners".The Shorty Awards.RetrievedJanuary 29,2023.
- ^Laufik, Michele (May 12, 2021)."How Do You Host an Entire Award Show on Social Media?".BizBash.RetrievedMay 17,2021.