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The Planet on Sunday

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The Planet on Sundaywas a BritishtabloidSunday newspaperthat launched on 16 June 1996 and ran for only one edition. It was founded at a cost of £500,000 byClifford Hards,an entrepreneur who made his fortune through operating budget coach holidays from the UK to Austria and Eastern Europe, with the intention of the paper highlighting environmental and conservation issues.

The paper was edited by formerSunday SportjournalistAustin Mitchelson,and aimed at the same reader demographic asThe Mail on Sundayand theSunday Express.[1][2]

With content that focused primarily on environmental issues, something about which Hards felt strongly,The Planet on Sunday's inaugural edition set out the newspaper's agenda—calling for a reduction in international trade, something Hards felt would lead to less environmental pollution, and arguing that the United Kingdom would be better off outside theEuropean Union.But the newspaper was noted for some bizarre stories which had a sensationalist tone, among them a report about a jilted gorilla that had resorted to violence, and a claim that sunbathing could lead to people developingAIDS-type illnesses.[1]Also featured was aDan Darecomic strip bySydney JordanandTheyen Rich,the character having been updated for the 1990s.[3]

The Planet on Sundaysold 115,000 copies, but Hards himself was reportedly unhappy with the content. On 20 June 1996The Independentreported that "he found little else to please him than the Dan Dare comic strip".[1]At a meeting of newspaper staff on 19 June, and following differences with his editor, Hards announced that the newspaper would cease publication. "I feel it is better to withdraw than produce a publication that does not match the ideals of theenvironmental movement.I do however, appreciate how hard the staff have worked. "[1]

References

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  1. ^abcdFowler, Rebecca (20 June 1996)."Why The Planet fell to earth".The Independent.Independent Print Limited.Archivedfrom the original on 18 June 2022.Retrieved22 March2016.
  2. ^Izatt, Janet (17 May 1996)."Planet on Sunday due to go into orbit in June".PR Week.Retrieved22 March2016.
  3. ^Jones, Dudley; Watkins, Tony (2000).A Necessary Fantasy?: The Heroic Figure in Children's Popular Culture.Routledge.ISBN978-0815318446.