Valitut Palat
| Categories | Family magazine |
|---|---|
| Frequency | Monthly |
| Publisher | Oy Valitut Palat |
| Founded | 1945 |
| First issue | April 1945 |
| Company | CIL Group |
| Country | Finland |
| Based in | Helsinki |
| Language | Finnish |
| Website | Valitut Palat |
Valitut Palatis a monthly general-interest family magazine published inHelsinki,Finland.It is the Finnish edition ofReader's Digest.[1]
History and profile[edit]
Valitut Palatwas started bySanomain 1945,[2][3]and the first issue appeared in April that year.[4]Eljas Erkkowas instrumental in the establishment of the magazine, and his assistant Sirkka Ruotsalainen was the founding editor-in-chief.[4]Its publisher is Oy Valitut Palat[5]which was part ofReader's Digest Inc.[6][7]The Club Internacional del Libro group (CIL Group) acquired the Oy Valitut Palat on 30 April 2013.[8]The magazine has its headquarters in Helsinki and is published on a monthly basis.[9][10][11]
Valitut Palatsupports bothconservative valuesandmodern technology.[12]During theCold Warperiod it functioned as a window for Finland to the West and was among the leading anti-communist publications in the country.[4]The Finnish-Soviet Union Association claimed that bothValitut PalatandDet Bästa,Swedish edition ofReader's Digest,were two major anti-Soviet propaganda tools in Finland.[13]
The magazine covers content from its parent publication,Reader's Digest,but its material is adapted to the needs and cultural background ofFinnishreaders.[2]
Circulation[edit]
The first two issue ofValitut Palatsold 50,000 copies and 75,000 copies, respectively.[4]The magazine had a circulation of 100,000 copies in 1957.[4]
In 2007 the circulation ofValitut Palatwas 223,300 copies.[14][15]Its circulation was 197,000 copies in 2009, 187,404 copies in 2010[5]and 177,578 copies in 2011.[16]In 2012 the circulation of the magazine was 157,979 copies.[17]Its 2013 circulation dropped to 131,663 copies.[18]
See also[edit]
References[edit]
- ^Ralf Kauranen (2015)."Transnationalism in the Finnish 1950s Debate on Comics".In Anne Magnussen; Erin La Cour; Rikke Platz Cortsen (eds.).Comics and Power: Representing and Questioning Culture, Subjects and Communities.Newcastle upon Tyne: Cambridge Scholars Publishing. p. 226.ISBN978-1-4438-7505-9.
- ^abUlla Hakala (2006).Adam in Ads: A thirty-year look at mediated masculinities in advertising in Finland and the US.Turku:Turku School of Economics.ISBN978-951-564-374-2.
- ^"SanomaWSOY Corporation".Reference for Business.Retrieved23 April2015.
- ^abcdeMarek Fields (2015).Reinforcing Finland's Attachment to the West: British and American Propaganda and Cultural Diplomacy in Finland, 1944-1962(PhD thesis).University of Helsinki.pp. 112–113.hdl:10138/153952.
- ^ab"Magazine Facts 2011"(PDF).Aikakaus Media.4 April 2012. Archived fromthe original(PDF)on 4 March 2016.Retrieved23 April2015.
- ^Doris Stockmann; Niklas Bengtsson; Yrjö Repo (December 2005)."The Book Trade in Finland"(PDF).Nordic Media.p. 16. Archived fromthe original(PDF)on 24 December 2010.Retrieved23 April2015.
- ^"Subsidiaries of the Reader's Digest Association, Inc".sec.gov.Retrieved28 August2023.
- ^"HPP advised Club Internacional del Libro group in the acquisition of Valitut Palat – Reader's Digest".HPP Law.3 May 2013. Archived fromthe originalon 18 June 2015.Retrieved23 April2015.
- ^The Europa World Year Book 2003.London; New York: Europa Publications. 2003. p. 1615.ISBN978-1-85743-227-5.
- ^Europe Review 2003/04: The Economic and Business Report(15th ed.). London:Kogan Page.2003. p. 118.ISBN978-0-7494-4067-1.
- ^Foreign Trade: Basic Information Sources. July 1946.1946. p. 41.
- ^Jaakko Suominen; Jussi Parikka (2010). "Sublimated Attractions. The introduction of early computers in Finland in the late 1950s as a mediated experience".Media History.16(3).doi:10.1080/13688804.2010.483099.S2CID147095338.
- ^Marek Fields (2019).Defending Democracy in Cold War Finland. British and American Propaganda and Cultural Diplomacy in Finland, 1944–1970.Leiden: Brill. p. 117.doi:10.1163/9789004416420.ISBN978-90-04-41642-0.
- ^Eva Harrie (2009)."The Nordic Media Market"(PDF).Nordicom, University of Gothenburg.Göteborg.Retrieved23 April2015.
- ^Anne Austin; et al. (2008)."Western Europe Market & Media Fact"(PDF).Zenith Optimedia.Archived fromthe original(PDF)on 5 February 2015.Retrieved23 April2015.
- ^"Top 50 Magazines".IFABC.30 April 2014.Retrieved23 April2015.
- ^"Magazine Fact"(PDF).Aikakaus Media.7 October 2013. Archived fromthe original(PDF)on 4 March 2016.Retrieved23 April2015.
- ^"Circulation Statistics 2013"(PDF).Media Audit Finland.23 June 2014. Archived fromthe original(PDF)on 29 March 2017.Retrieved23 April2015.