WBLO
 | |
| Broadcast area | Piedmont Triad |
|---|---|
| Frequency | 790kHz |
| Branding | Latina 106.9 |
| Programming | |
| Format | Spanishtropical |
| Ownership | |
| Owner |
|
| WIST-FM | |
| History | |
First air date | September 1947 |
Former call signs | WTNC (1947–2003)[1][2] WIST (2003–2004)[2] WFIK (2004)[2] WZXY (2004)[2] |
Call signmeaning | WBaLlO(meaning "The Ball", former station moniker) |
| Technical information[3] | |
Licensing authority | FCC |
| Facility ID | 54552 |
| Class | D |
| Power | 10,000wattsday 26 watts night |
Transmitter coordinates | 35°57′41″N80°02′13″W/ 35.96139°N 80.03694°W |
| Links | |
Public license information | |
| Website | Official website |
WBLO(790AM) is aradio stationbroadcasting aSpanishtropicalradio format.LicensedtoThomasville, North Carolina,it serves thePiedmont Triad.The station is owned by Norsan Multimedia.[4]
By day, WBLO is powered at 10,000watts.But to protect other stations on790 AM,at night it greatly reduces power to 26 watts. Programming is also heard onFM translatorW295CEat 106.9MHzinWinston-Salem.
History[edit]
The stationsigned onin September 1947, and held thecall signWTNC.[1]It originally ran 1,000 watts, duringdaytime hours only.[1]
Buddy Poole and other partners bought WTNC and itsFM stationin 1984, and Poole served as general manager for 18 years.[5]
When the station moved to High Point in the early 2000s, it playedsouthern gospelmusic. On March 1, 2003, the station's call sign was changed toWIST.[2]It aired anadult standardsformat along withWIST-FM.Its call sign was briefly changed to WFIK on November 12, 2004, before being changed to WZXY on November 26, 2004.[2]The WBLO letters, the name "The Ball" and thesports talkformat were adopted December 14, 2004.
On June 4, 2010, Norberto Sanchez of Norsan Multimedia said that his company would lease WIST-FM and WBLO, with an option to buy. WBLO kept its format until the end of the year.[6]
Translator[edit]
WBLO is also heard at 106.9 MHz, through a translator inWinston-Salem, North Carolina.
| Call sign | Frequency | City of license | FID | ERP(W) | HAAT | Class | FCC info |
|---|---|---|---|---|---|---|---|
| W295CE | 106.9 FM | Winston-Salem, North Carolina | 140365 | 250 | 111m(364ft) | D | LMS |
References[edit]
- ^abcHistory Cards for WBLO,fcc.gov. Retrieved July 10, 2019.
- ^abcdefCall Sign History,fcc.gov. Retrieved July 10, 2019.
- ^"Facility Technical Data for WBLO".Licensing and Management System.Federal Communications Commission.
- ^FCC.gov/WBLO
- ^"Poole celebrates 50 years in radio, is grand marshal of Faith parade".Salisbury Post.July 3, 2014.RetrievedJuly 3,2014.
- ^Mark Washburn, "Spanish broadcaster adds 2 stations,"The Charlotte Observer,June 5, 2010.
External links[edit]
- Facility details for Facility ID 54552 (WBLO)in theFCCLicensing and Management System
- WBLOinNielsen Audio's AM station database