WLMI
| Broadcast area | Lansing, Michigan |
|---|---|
| Frequency | 92.9MHz |
| Branding | Cruisin 92.9 |
| Programming | |
| Format | Classic hits |
| Ownership | |
| Owner | Midwest Communications |
| WJXQ,WQTX,WWDK | |
| History | |
First air date | 1965 (as WCER-FM at 92.7) |
Former call signs | WJZL (4/06-10/1/10) WQTX (3/27/01-4/06) WVIC (6/1/97-3/27/01) WMMQ (1979-6/1/97) WCER-FM (1963–1979) |
Former frequencies | 92.7 MHz (1965–2010) |
Call signmeaning | We'reLansing,MIchigan |
| Technical information[1] | |
Licensing authority | FCC |
| Facility ID | 24645 |
| Class | A |
| Power | 5,400watts |
| HAAT | 105 meters |
Transmitter coordinates | 42°43′58″N84°33′13″W/ 42.73278°N 84.55361°W |
| Links | |
Public license information | |
| Webcast | Listen Live |
| Website | cruisin929.com/ |
WLMIis aradio stationlicensed toGrand Ledge, Michigan,servingLansing.Owned byMidwest Communications,it broadcasts aclassic hitsformat branded asCruisin 92.9.
History
[edit]What is now WLMI began life asWCER-FMat 92.7 FM inCharlotte, Michiganin 1965. The station was co-owned with WCER (1390 AM, now Christian-formattedWLCM). On July 1, 1979, WCER-FM changed its calls to WMMQ, and on September 1 of that year, WMMQ separated programming from its AM sister and aired anadult contemporary/sports format asQ92.
By the mid-1980s, WMMQ was struggling in the ratings and losing to its Lansing-based A/C competitors, and the station's owners quietly prepared a format change. On April 15, 1985, WMMQ changed to a then brand-new format calledClassic rock,making it one of the first FM stations in the United States with such a format. The station was consulted by Fred Jacobs, revered as the "father" of the Classic Rock format, and quickly became one of the most popular stations in mid-Michigan, and Jacobs' first Classic Rock success story.
After WMMQ moved to 94.9 FM on June 1, 1997, 92.7 becameWVIC(94.9 was, for many years, WVIC-FM) and broadcast intermittently for the next several years. When it was on the air, WVIC aired fully automatedclassical musicwith no announcers and oddly placed legal station IDs, and with no commercials except for public-service announcements. Oddly, the station actually did show up in the Lansing Arbitron ratings during this time.
From 2001 to 2005, the station wasWQTX,airing sports talk as "The Ticket." Shows such as "The Sports Page" with Jack Ebling and Tom Crawford (now at crosstown WILS), "The Sports Inferno" with Mike Valenti (now at WXYT/Detroit), and "Mad Dog & Company" with David "The Mad Dog" DeMarco and longtime producer Brock Palmbos (now at crosstown WVFN) helped to push "The Ticket" ahead of crosstown rival, WVFN, in the ratings.
In October 2005, WQTX flipped toSmooth Jazz,adoptingJones Radio Networks'smooth jazz format,and changed call letters toWJZL;the Sports Talk format continued on former simulcast partnerWTXQ.In April 2006, 92.1 FM abandoned the Sports Talk format for good as it flipped toOldies,taking the WQTX calls formerly used on 92.7. WJZL eventually shifted its frequency to 92.9. Following the demise of Jones' Smooth Jazz network in September 2008, WJZL switched over toBroadcast Architecture's "Smooth Jazz Network" programming.
The station operated for many months on 92.9 at reduced power until November 16, 2007, when it was able to broadcast at 5,400 watts. Until the station went to full power, its weak signal was prone to severe fading and co-channel interference fromWJZQ-FM inCadillac, Michigan,even intoClinton County,which is located just north of Lansing. WJZL now has a much stronger signal in the immediate Lansing area and can be heard as far asJacksonin the south,Howellin the east, andHastingsin the west. The station, along withWJXQ,WVIC, and WQTX, was sold from Rubber City Radio toMidwest Communicationsin May 2010.
The station changed its call letters toWLMIin October 2010; after playing Christmas music for the holiday season, the station flipped to a locally-programmedclassic hitsformat on December 27, picking up the format fromWQTX's impending switch to country. On April 25, 2017, Midwest Communications announced that WLMI would switch to CHR the next day asi92.9.[2][3]
On July 31, 2020, WLMI began running liners promoting that a "revolution" would begin at noon on that day. At that time, after playing "Bang!"byAJR,the station flipped to classic hits as "Cruisin' 92.9". The first song on Cruisin' was "Revolution"byThe Beatles.[4][5]
References
[edit]- ^"Facility Technical Data for WLMI".Licensing and Management System.Federal Communications Commission.
- ^"Midwest To Launch CHR" i92.9 "Lansing".Radio Insight.Retrieved25 April2017.
- ^WLMI Becomes i92.9
- ^"WLMI Goes Cruisin' For A Classic Rock Flip".Radioinsight.com.July 31, 2020.RetrievedJanuary 15,2023.
- ^Format Change CHR WLMI Lansing Michigan I92.9fm Becomes Cruisin 92.9fm- YouTube
External links
[edit]- Facility details for Facility ID 24645 (WLMI)in theFCCLicensing and Management System
- WLMIinNielsen Audio's FM station database