WMTR-FM

For the AM radio station inMorristown, New Jersey,United States, seeWMTR (AM).

WMTR-FM

Archbold, Ohio
Broadcast area	Northwest Ohio
Frequency	96.1MHz(HD Radio)
Branding	96.1 WMTR
Programming
Format	Classic hits
Subchannels	HD2:Country
Affiliations	AP Radio Detroit Tigers Radio Network Ohio Ag Net Brownfield AG News [] Ohio State Sports Network
Ownership
Owner	Nobco, Inc.
History
First air date	April 15, 1968(1968-04-15)(as WHFD at 95.9)
Former call signs	WHFD (1968–1989)
Former frequencies	95.9 MHz (1968–1991)
Technical information
Licensing authority	FCC
Facility ID	48957
Class	A
ERP	3,800watts
HAAT	122 meters (400 ft)
Transmitter coordinates	41°33′29.00″N84°11′8.00″W
Translator(s)	HD2:94.3W232CM (Wauseon)
Links
Public license information	Public file LMS
Webcast	Listen live
Website	www.961wmtr.com

WMTR-FMis aradio stationthat broadcasts at 96.1 MHz on the FM dial inArchbold, Ohio.Airing aclassic hitsformat, it is the primary local station for the Archbold/Fulton Countyarea (including the cities of Delta, Swanton and Wauseon), and its 3,800-watt signal can be heard NW Ohio in the north to Michigan state line. The station is also listenable in the western suburbs ofToledoand is frequently rated in the ToledoArbitronratings reports. Its studios are in Archbold and the transmitter is located northeast of the city.

History

WMTR-FM began broadcasting in 1968 at 95.9 on the FM dial and formerly bore the callsign WHFD (which were the first letters of the 4 counties in its broadcast region—Williams, Henry, Fulton, and Defiance). The current call letters were adopted in 1989 and are legally WMTR-FM due to there being aWMTR (AM)inMorristown, New Jersey.Programming over the years has changed fromadult contemporarytooldiesas "96 Gold" to the current classic/adult hits format. The station is owned by Northwestern Ohio Broadcasting Corporation and prides itself on the fact that it is still locally owned and operated. Max Smith, Sr. founded the station, which is managed today by his son, Max Smith, Jr. In a note of historical significance, WMTR-FM was one of the first commercial radio stations in the nation to convert toDATtechnology in the late 1980s, considered state-of-the-art for the time.

WMTR-FM also has a strong sports commitment. WMTR covers high school sports and carries bothDetroit TigersbaseballandOhio State Universityfootball.

The station acquired an FM translator at 94.3 (W232CM) in late 2016. W232CM relays the HD2 signal of WMTR-FM, offering country music to theWauseonarea.

The station is an affiliate of the "Floydian Slip"syndicated Pink Floyd program.

External links

• Facility details for Facility ID 48957 (WMTR-FM)in theFCCLicensing and Management System
• WMTR-FMinNielsen Audio's FM station database
• Facility details for Facility ID 142063 (W232CM)in theFCCLicensing and Management System
• W232CMat FCCdata.org