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WYNA

From Wikipedia, the free encyclopedia
WYNA
Broadcast areaMyrtle Beach, South Carolina
Frequency104.9MHz
Branding104.9 BOB-FM
Programming
FormatAdult hits
Ownership
Owner
WGTR,WLQB,WRXZ,WWXM
History
First air date
September 1,1965(as WTAB-FM)[1]
Former call signs
WTAB-FM (1965–1969)[2]
WKSM (1969[3]–1979)
WKSM-FM (1979–1986)[4]
Call signmeaning
Variation of former branding "Winner 104.9"[citation needed]
Technical information[5]
Licensing authority
FCC
Facility ID24932
ClassC3
ERP25,000watts
HAAT100 meters
Transmitter coordinates
33°49′19.40″N78°46′17.90″W/ 33.8220556°N 78.7716389°W/33.8220556; -78.7716389
Links
Public license information
WebcastListen Live
Website1049bobfm.iheart.com

WYNA(104.9FM) is anadult hitsformattedradio stationlicensed toCalabash, North Carolinabut serving theGrand Strandarea ofSouth Carolina.The station is owned byiHeartMedia, Inc.The station goes by the name104.9 Bob FMand its current slogan is "We Play Anything". Its studios are located on theU.S. 17 BypassinMyrtle Beach,and its transmitter is located north ofAtlantic Beach, South Carolina.

History

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WYNA began as WTAB-FM on September 1, 1965 as the sister station to 1370WTABat Tabor City, North Carolina. When licensed to & located inTabor City, North Carolina,this station playedcountry musicfor most of the 1980s and 1990s, except for a brief time when the station playedadult contemporarymusic starting in 1986 (this was preceded bystuntingwithmarching bandmusic). The WYNA call letters were chosen because the station was originally imaged as "Winner 104.9".[citation needed]In 1998, Pamplico Broadcasting bought the station, which played country music at that time, and increased its power from 3,000 to 25,000 Watts. After stunting withclassical musicin October and November 1998, andChristmas musicin December, WYNA went off the air in preparation for a move that included changing its community of license to Calabash, North Carolina.[6]

In January 1999, Coastline Communications was buying WYNA from Pamplico Broadcasting. The studios moved to Wesley Street nearWaccamaw PotteryinMyrtle Beach, South Carolina,former home toWBPR.WYNA became "Cool 104.9", a "groovin' oldies"station. Artists includedSam & Dave,Aretha Franklin,Earth, Wind & Fire,The O'Jays,Donna Summer,Kool & the Gang,Barry White,K.C. and the Sunshine Band,James Brown,The Three Degrees,The Trammps,Marvin Gaye,The TemptationsandStevie Wonder.[6]"Billy Smith's Beach Party", hosted by WYNA's morning DJ, returned to the Grand Strand on Easter weekend after being gone for a decade.[7]Later, rock was added to the music mix. Eventually,WGTN-FMinGeorgetown, South Carolina,began airing the same programming as "Cool 100.7".

For several years before WYNA changed to the current format in 2006, the two stations werehot adult contemporary,and WGTN-FM continued with that format.

In February 2008, Qantum Communications announced the purchase of 104.9 BOB-FM for $5 Million.[8]The purchase allowed Qantum to change its stationWRXZfrom a similar format.

Later in 2008, WGTN-FM ended its simulcast.[9]

On May 15, 2014, Qantum Communications announced that it would sell its 29 stations, including WYNA, to Clear Channel Communications (now iHeartMedia), in a transaction connected to Clear Channel's sale ofWALK AM-FMinPatchogue, New YorktoConnoisseur Mediavia Qantum.[10]The transaction was consummated on September 9, 2014.

On November 2, 2018, 104.9 Bob FM made a seasonal format change to the all-Christmas format. This happened again in 2019.

References

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  1. ^1967 Broadcasting Yearbook, page B-119
  2. ^1969 Broadcasting Yearbook, page B-125
  3. ^1970 Broadcasting Yearbook, page B-150
  4. ^WYNA's callsign history at the FCC database.
  5. ^"Facility Technical Data for WYNA".Licensing and Management System.Federal Communications Commission.
  6. ^abToby Eddings, "Billy Smith's coming back to your radio,"The Sun News,Jan. 10, 1999.
  7. ^Toby Eddings, "WYAK changes its lineup and image,"The Sun News,Apr. 25, 1999.
  8. ^"Coastal Grand Mall Seeks Expansion,"The Sun News,Feb. 7, 2008.
  9. ^Steve Palisin, "Radio Format and Station Changes in Progress,"The Sun News,September 7, 2008.
  10. ^Venta, Lance (May 15, 2014)."Qantum Sells To Clear Channel; Connoisseur Expands In Long Island".RadioInsight.RetrievedMay 15,2014.
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