Emily Bavar

Emily Bavar
Born	Emily Bavar 1915(1915)
Died	July 28, 2003(2003-07-28)(aged 87–88)
Other names	Emily Bavar Kelly
Occupation	Journalist

Emily Bavar(1915 - July 28, 2003), laterEmily Bavar Kelly,was an AmericanreporterforThe Sentinel Star,the newspaper which later becameThe Orlando Sentinel.She is best known for her story which speculated thatWalt Disneywas behind the secret purchase of large parcels of land incentral Florida,which becameWalt Disney World.

In 1965,Disneylandplanned a year-long celebration of its ten-year anniversary, nicknamed the "Tencennial".Reporters from across America were flown toAnaheimand entertained by Disney, in exchange for their coverage of the celebration. The Southeast was not a focus area for this project, however due to the sizable circulation ofThe Sentinel Star,a reporter was invited to attend the celebration. That reporter was Emily Bavar, editor of the paper'sSunday Floridamagazine.

Her instructions from her Boss were to ask Walt Disney if there was truth to the rumors that he was behind the land purchase in central Florida. Bavar first posed her question to Disney's publicist, Charles Ridgway, who responded "Beats me. You'll have to ask Walt tomorrow at lunch." (He was not bluffing; Ridgway was actually unaware that Disney was purchasing the land.)

Bavar later recalled that when she did ask Disney the question, "He looked like I had thrown a bucket of water in his face."

Following the press conference, Bavar wired her story back to Orlando. The story, entitled "Disney Hedges Big Question", was run not as a lead story, but rather among many other rumors about the possible use for the land. Upon Bavar's return to Orlando, she was interviewed by newspaper editors and the newspaper decided to give her findings a more prominent place in the paper.

On October 21, 1965, Bavar's article 'Is Our "Mystery" Industry Disneyland?' appeared inThe Sentinel Star.The story stated several times Bavar had not confirmed the purchase with Disney, nor with anyone involved in the sale, and was based solely on Bavar's opinion.

On Sunday, October 24, 1965,The Sentinel Starran a larger follow-up to Bavar's piece - 'We Say: "Mystery" Industry Is Disney. "This headline caught the attention of several of Disney's closest confidants who immediately phoned him in California. Disney knew that he must respond quickly to the claims. The following Monday, Disney met with Florida GovernorHaydon Burnsto confirm the rumors and Burns announced in Miami "Walt Disney has extended to your governor the privilege of making the official announcement that Disney Productions is the mystery industry."

On November 15, 1965, at 2pm, Disney, along with his brotherRoy O. Disneyand Burns, held a press conference at the Cherry Plaza Hotel in Orlando to formally announce to the press that they had indeed purchased 47 square miles (120 km²) of land in Central Florida for building an entertainment venture.