KPRC-FM
| |
|---|---|
| Broadcast area | NorthernCentral Coast |
| Frequency | 100.7MHz |
| Branding | La Preciosa 100.7 y 100.9 |
| Programming | |
| Language(s) | Spanish |
| Format | Adult hits |
| Ownership | |
| Owner |
|
| KDON-FM,KION,KOCN,KTOM-FM | |
| History | |
First air date | October 22, 1965 |
Former call signs |
|
Call signmeaning | Station brand,La Preciosa |
| Technical information[1] | |
Licensing authority | FCC |
| Facility ID | 8204 |
| Class | B |
| ERP | 1,400watts |
| HAAT | 727 meters (2,385 ft) |
Transmitter coordinates | 36°32′5″N121°37′14″W/ 36.53472°N 121.62056°W |
| Translator(s) |
|
| Links | |
Public license information | |
| Webcast | Listen Live |
| Website | salinaslapreciosa.iheart |
KPRC-FM(100.7MHz) is aradio stationbroadcasting aSpanishadult hitsformat inSalinas, California,United States. The station is currently owned byiHeartMedia, Inc.Its studios are in Salinas, and the transmitter is onMount Toro,10 miles (16 km) south.
History
[edit]KRSA-FM began broadcasting on October 22, 1965, after a construction permit was issued in July 1964. It broadcast a mix of country music and local sports telecasts and was owned alongsideKRSA(1570 AM).[2][3]The AM and FM stations were sold to the Mount Toro Broadcasting Corporation, owned by David Rodgers, in 1972.[4]On October 13, 1973, the station changed its call sign to KWYT.[5]
The Penmont Broadcasting Corporation acquired KWYT-FM in 1977. Community Pacific Broadcasting Corporation acquired it and Salinas AM station KTOM, plus an AM-FM combo inModesto,in 1982.[6]The new owners switched the FM station frombeautiful musicback to country on March 1, 1984, and changed the call sign to KTOM-FM to match the AM outlet.[7]
On September 12, 2003, under iHeartMedia predecessor Clear Channel Communications, the company moved KTOM's country music programming to92.7 MHzto make way for a new Spanish-language classic hits station known asLa Preciosaon the 100.7 frequency.[8]
References
[edit]- ^"Facility Technical Data for KPRC-FM".Licensing and Management System.Federal Communications Commission.
- ^"Alisal Grid Game to Be Broadcast".The Californian.Salinas, California. October 22, 1965. p. 10.RetrievedJanuary 27,2024– via Newspapers.
- ^"New FM Radio Station".The Californian.Salinas, California. October 22, 1965. p. 17.RetrievedJanuary 27,2024– via Newspapers.
- ^"Station Sold".The Californian.Salinas, California. May 16, 1972. p. 10.RetrievedJanuary 27,2024– via Newspapers.
- ^"FCC History Cards for KPRC-FM".Federal Communications Commission.
- ^"Changing Hands".Broadcasting.October 18, 1982. p. 57.ProQuest962737959.
- ^"Change planned at KWYT-FM".The Californian.Salinas, California. February 1, 1984. p. 14.RetrievedJanuary 27,2024– via Newspapers.
- ^Gaylord, Brian (September 12, 2003)."New Spanish station debuts".The Californian.Salinas, California. p. 1C.RetrievedJanuary 27,2024– via Newspapers.
External links
[edit]- Facility details for Facility ID 8204 (KPRC-FM)in theFCCLicensing and Management System
- KPRC-FMinNielsen Audio's FM station database
- Facility details for Facility ID 8207 (K265DG)in theFCCLicensing and Management System
- Facility details for Facility ID 8208 (K265DK)in theFCCLicensing and Management System
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