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KTJM

From Wikipedia, the free encyclopedia
KTJM
Broadcast areaGreater Houston
Golden Triangle
Frequency98.5MHz
BrandingLa Raza 98.5 y 101.7
Programming
Language(s)Spanish
FormatRegional Mexican
Ownership
Owner
Radio:KNTE,KQQK,KEYH
TV:KZJL
History
First air date
May 14, 1963(61 years ago)(1963-05-14)(as KPAC-FM)
Former call signs
KHYS (January 30, 1978-January 22, 1999)
KPAC-FM (May 14, 1963-January 30, 1978)
Call signmeaning
TheJaM(From previousrhythmic oldiesformat)
Technical information[1]
Licensing authority
FCC
Facility ID20489
ClassC
ERP100,000watts
HAAT596 metres (1,955 ft)
Transmitter coordinates
30°1′2.2″N94°32′47.9″W/ 30.017278°N 94.546639°W/30.017278; -94.546639(KTJM)
Repeater(s)KNTE(Bay City)
Links
Public license information
WebsiteLa Raza 98.5/101.7

KTJM(98.5MHz) is acommercialFMradio stationlicensedtoPort Arthur, Texas.It is owned byEstrella Mediaand airs aRegional Mexicanradio format.Thestudiosand offices are located at 3000 Bering Drive inSouthwest Houston.Programming issimulcastwithsister station101.7KNTEBay City, Texas.

KTJM has aneffective radiated power(ERP) of 100,000watts,the highest permitted for non-grandfatheredFM stations in the U.S. Thetransmitteris on Cleveland Street inDevers, Texas.[2]Thetowergives KTJM aheight above average terrain(HAAT) of 596 metres (1,955 ft). With the tall tower located roughly halfway between Houston and Beaumont, KTJM is able to cover bothradio markets.

History

[edit]

The stationsigned onin 1963 asKPAC-FM,owned byPort Arthur College,simulcastingsister station1250 AMKPAC.[3]It operated with a 960-watt signal on a 500-foot tower it shared with 1250 AM. Afterwards, KPAC-FM became anautomatedBeautiful Musicstation, playing instrumentalcover versionsof popular songs, as well asBroadwayandHollywoodshow tunes.

The station changed itscall signtoKHYSin 1978, flipping to analbum rockformat after the AM and FM pair were bought bySan Antoniobased-Clear Channel Communications.In the mid 1980s, the format changed again, this time toUrban Adult Contemporaryas "Y98.5, The Best Variety Of Hits and Dusties."

In 1988, a 2,000-foot tower was built nearDeversfor the station. The format changed toUrban Contemporary,using the moniker "Kiss 98.5." That put KHYS in head-to-head competition withKMJQ,"Majic 102".

KYOK 1590 AM flipped from Gospel to Rap as "Yo 1590 Raps!" in February 1991, leading KHYS to change back to "Y98.5", with the slogan "Y98.5 Is Back, playing the best variety of Hits and Dusties."

In 1993, 103.3KJOJ-FMand 1590 KYOK began simulcasting "Y98.5". KJOJ-FM continued to simulcast with 98.5 until December 2020. The station would play Smooth Jazz on Sundays.

The station started playingSmooth Jazzon Sundays. It proved so popular that on March 8, 1995, the simulcast flipped full time toSmooth Jazz,known as "Smooth FM 98.5 and 103.3".[4]

On February 24, 1997, afterstuntingwith continuous play of the songKissbyPrince,the station's format changed toRhythmic Contemporaryas "Kiss 98-5, Kiss Again 103-3". The stations targeted the Hispanic youth market by playing heavy doses ofLatin FreestyleandHouse music,mimicking the style ofWPOWPower 96 inMiami.In June 1998, the "Kiss 98-5, Kiss Again 103-3" format was tweaked again to rival 104.1KRBE,by playing Rock and Pop based Top 40.

On January 1, 1999, the station jumped on theRhythmic Oldiesbandwagon as "98.5 The Jam". The call letters were changed toKTJMto match the new branding, becoming only the third set of call letters assigned to the facility since its sign on.

From 1999 to 2001, the station's moniker changed to "Houston's Jammin' Oldies," then to "Houston's Jammin' Hits", accompanied by a slight tweak in theplaylisteach time.

In July 2001, the station flipped to the currentRegional Mexican"La Raza" format after being bought by Liberman Broadcasting. In 2019, Liberman ran into financial problems and declaredChapter 11.After reorganization, the corporate name changed toEstrella Media.

References

[edit]
  1. ^"Facility Technical Data for KTJM".Licensing and Management System.Federal Communications Commission.
  2. ^Radio-Locator /KTJM
  3. ^Informationfrom theBroadcasting Yearbook1965 page B-155
  4. ^"R&R"(PDF).Americanradiohistory.March 10, 1995.Retrieved3 October2017.
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