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Marie Claire

From Wikipedia, the free encyclopedia
This article is about the magazine. For the given name, seeMarie-Claire.

Marie Claire
Lauren Conradon the July 2013 cover
EditorKatell Pouliquen (France)
Andrea Arbelaiz (Argentina)
Nicky Briger (Australia)
Andrea Thompson (UK)
Nikki Ogunnaike (U.S.)
CategoriesFashion
FrequencyMonthly
Circulation411,149 (France)
227,729 (UK)[1]
PublisherGroupe Marie Claire (France)
Editorial Perfil(Argentina)
Are Media(Australia)
Fashion Group (Mexico)
Future plc(UK)
Future US(U.S.)
First issue5 March 1937;87 years ago(1937-03-05)
CountryFrance / UK (published in 35 countries)[2]
LanguageDistributed in 24 languages
Websitewww.marieclaire.fr(France)
marieclaire.perfil(Argentina)
marieclaire.au(Australia)
marieclaire.mx(Mexico)
marieclaire.co.uk(UK)
marieclaire(U.S.)
ISSN0025-3049

Marie Claire(stylized inall lowercase) is a French international monthlymagazinefirst published in France in 1937, followed by the United Kingdom in 1941. Since then various editions are published in many countries and languages. The feature editions focus on women around the world and global issues.Marie Clairemagazine also covershealth,beauty,fashion,politics,finance,andcareertopics.

History[edit]

Marie Clairewas founded byJean Prouvost(1885–1978)[3]andMarcelle Auclair(1899–1983).[4]Its first issue appeared in 1937,[5]and it was distributed each Wednesday until 1941 when it handed out its shares to open in London, going international for the first time.[6][failed verification]In 1976, Prouvost retired and his daughter Évelyne took over the magazine and addedL'Oréal Groupto thecompany.[7]

Worldwide[edit]

Marie Clairepublishes editions in more than 35 countries on five continents.[8]

United States[edit]

The U.S. edition of the magazine was started by theHearst Corporation,based inNew York City,in 1994. Hearst has branch offices in France, Italy, and several locations in the United States includingDetroit,theWest Coast,New England,theMidwest,the Southwest, and the Southeast. TheEsquire Networkreality television seriesRunning In Heelsfollows three interns working in the NYC office of the magazine. The editor-in-chief from 2012 to 2020 wasAnne Fulenwider.On 9 December 2019, Hearst Magazines announced that Fulenwider would be leaving her post at the end of the year.[9]Aya Kanai,then chief fashion director of Hearst, was named the new editor of the women's magazine and started in January 2020. Sally Holmes[10]took the helm in September from Aya Kanai, who surprised Hearst execs when she jumped ship to Pinterest after just nine months as editor in chief.

During the pandemic, Hearst quietly reduced the title's print frequency from 11 issues to seven in 2020 and instead launched its first digital issue with cover face Janet Mock. It also made Marie Claire's 2020 Power Trip virtual. Power Trip[10]is Marie Claire's annual 36-hour, invite-only, all-expenses-paid networking conference for successful women across all industries that Fulenwider launched in 2016 as a way to make the magazine stand out in the event space.[9]In May 2021,Future USacquired the American edition of Marie Claire magazine from Hearst and has published it since June 2021. In September 2021, it was announced that the Summer 2021 issue of Marie Claire would be its last monthly print edition, and remaining subscribers would receive issues of Harper's Bazaar.[11]That same year, Power Trip was once again an in-person experiential event.[12]In June 2022, Future relaunched Marie Claire in print[13]with its Beauty Changemakers Issue.

Online, Marie Claire claims to reach 15 million visitors per month.[14]

United Kingdom[edit]

Marie Clairelaunched a UK print edition in 1988,[15]with a website launched in 2006 featuring segments on daily news, catwalk shows, photographs and reports, fashion and beauty, buys of the day, daily horoscopes, and competitions.

Its cover price was increased in February 2018 from £3.99 to £4.20, but this did not compensate for a decline in sales and advertising revenue, with print display advertising down 25% in 2018 and 30% in 2019.[15]In September 2019, the magazine's then owner,TI Media,announced that the final print edition would be published in November and the brand would become digital only, under licence with Groupe Marie Claire. The UK website currently has two million monthly users.[15]

Combined print and digital circulation from July to December 2018 was 120,133 per issue – almost a third of which were free copies, and 4,729 of which were for the digital edition. This was down on the same period in 2017, when the average circulation was 157,412, with 4,012 digital edition readers.[15]

Currently,Marie Claire UKis published by Future Publishing, which acquired TI Media and also ownsMarie Claire US.

Australia[edit]

Marie Clairemagazine is run by magazine and digital publisherAre Media,which acquiredPacific Magazinesin 2020.[16]

MarieClaire.aulaunched in 2016 after the digital rights were returned to Pacific Magazines fromYahooand provides daily fashion, beauty, and lifestyle news. In March 2019,Marie Clairepartnered withSalesforceto survey Australian women to analyse how attitudes have changed in the workplace.[17]

Japan[edit]

The Japanese-language edition ofMarie Claire,first published in 1982,[18]was the first international edition published in a non-French speaking territory, as well as the first non-European edition, although it ceased publication after the 9 September issue went on sale in July 2009, due partly to the economicdownturn.[19]

Following a relaunch, since 2012,Marie Clairehas been published inJapanunder the nameMarie Claire Style.This new format is offered as a freesupplementin theYomiuri Shimbunand distributed in wealthier suburbs of Japan. The magazine has now been made available at subwaykiosksfor a ¥200 cover price.[20]

Korea[edit]

The first Korean edition ofMarie Clairewas published in March 1993 by MCK Publishing. Since 2012, the Marie Claire Film Festival has been held in Korea.

Rest of the world[edit]

Marie ClairehasArabiceditions which are published in Saudi Arabia, Jordan, Kuwait, Lebanon, the United Arab Emirates, Egypt, Morocco and Algeria.[21]In 2010, an Indonesian edition was launched. The magazine was published in Mexico byEditorial Televisasince 1990 but ceased its publication due to theCOVID-19 pandemicin June 2020[22][23]and is published again by Fashion Group in June 2021 and started publishing in Argentina under Editorial Perfil in March 2019.[24]

International editions ofMarie Clairehave been discontinued in Colombia (published from 1990 to 2019), Estonia (published between 2007 and 2010), Germany (published from 1990 to 2003),[25]India,[26][27]Philippines (published between 2005 and 2009),[28]Indonesia, and Poland.[29]

See also[edit]

References[edit]

  1. ^"ABC Certificates and Reports: Marie Claire".Audit Bureau of Circulations.Archived fromthe originalon 25 June 2016.Retrieved14 February2014.ABC July – December 2013, print and digital editions.
  2. ^"Historical development of the media in France"(PDF).McGraw-Hill Education. Archived fromthe original(PDF)on 25 February 2015.Retrieved24 February2015.
  3. ^"Historical development of the media in France"(PDF).McGraw-Hill Education. Archived fromthe original(PDF)on 25 February 2015.Retrieved24 February2015.
  4. ^"AvecJean Prouvost,Marcelle Auclairfonda « Marie-Claire » magazine féminin inspiré des magazines américains "(p. 319). In:Touret, André[in French](2005).Destins d'Allier: 1945–2000: population et économie, les grands événements et l'évolution de l'opinion, portraits.Éditions Créer.ISBN9782848190587.OCLC2418285.(351 pages).
  5. ^Alexandra Hughes; Keith A Reader (11 March 2002).Encyclopaedia of Contemporary French Culture.Routledge. p. 357.ISBN978-1-134-78866-8.Archivedfrom the original on 3 November 2023.Retrieved22 November2014.
  6. ^"Marie Claire France".Fashion Model Directory (FMD).Archivedfrom the original on 3 March 2013.Retrieved20 February2013.
  7. ^"The Group History".Marie Claire Group.Archived fromthe originalon 11 April 2013.Retrieved20 February2013.
  8. ^"Marie Claire Group around the world".Marie Claire Group.Archived fromthe originalon 26 May 2015.Retrieved23 May2015.
  9. ^abMarikar, Sheila (9 December 2019)."Marie Claire Editor Departing for Health Start-Up".The New York Times.ISSN0362-4331.Archivedfrom the original on 9 December 2019.Retrieved9 December2019.
  10. ^abHopkins, Kathryn (11 May 2021)."Hearst Magazines Sells Marie Claire U.S. to Future".WWD.Archivedfrom the original on 5 August 2021.Retrieved5 August2021.
  11. ^"'Marie Claire' U.S., the Print Magazine, Is No More ".Fashionista.10 September 2021.Archivedfrom the original on 3 November 2023.Retrieved9 November2021.
  12. ^"Advice for Finding Your Forward from the Marie Claire Power Trip".16 November 2021.Archivedfrom the original on 14 November 2022.Retrieved14 November2022.
  13. ^"Marie Claire launches new Beauty Changemakers print and digital issue".Archivedfrom the original on 14 November 2022.Retrieved14 November2022.
  14. ^"Audience - Marie Claire Media Kit".Archivedfrom the original on 14 November 2022.Retrieved14 November2022.
  15. ^abcdWestbrook, Ian (10 September 2019)."Marie Claire to stop producing UK print magazine after November".BBC.Archivedfrom the original on 10 September 2019.Retrieved10 September2019.
  16. ^"About Us".Are Media.Archivedfrom the original on 10 March 2021.Retrieved28 April2021.
  17. ^"Marie Claire Joins With Salesforce To Improve The Working Lives Of Aussie Women".B&T.8 March 2019.Archivedfrom the original on 10 March 2019.Retrieved12 March2019.
  18. ^Mariko Morimoto; Susan Chang (2009). "Western and Asian Models in Japanese Fashion Magazine Ads: The Relationship With Brand Origins and International Versus Domestic Magazines".Journal of International Consumer Marketing.21(3): 173–187.doi:10.1080/08961530802202701.S2CID167309890.
  19. ^"Japan's Marie Claire edition to end".The Japan Times.1 July 2009.Archivedfrom the original on 15 July 2012.Retrieved1 July2009.
  20. ^"Chronicle of Japanese Fashion Magazines by Yuri Yokoi 12/12: Marie Claire Style with New Concept".fashion headline.[permanent dead link]
  21. ^"Women's Mags Skirt Culture Clash in Arab Market".Manila Bulletin.17 August 2009. Archived fromthe originalon 14 June 2018 – via Questia.
  22. ^"Televisa ajusta Editorial, solo mantendrá títulos más leídos".Sentido Común.12 June 2020.Archivedfrom the original on 19 August 2020.
  23. ^"Confirma Editorial Televisa cierre de 5 publicaciones".Intolerancia Diario.16 June 2020.Archivedfrom the original on 22 June 2021.
  24. ^"De la mano de Editorial Perfil, llegó a la Argentina la revista Marie Claire"[From the hand of Editorial Perfil, Marie Claire magazine arrived in Argentina].Perfil.March 2019.Archivedfrom the original on 7 March 2019.Retrieved23 August2019.
  25. ^"G+J stellt" Marie-Claire "ein".Netzeitung.de.1 September 2003. Archived fromthe originalon 13 May 2010.Retrieved18 May2017.
  26. ^"Outlook to close down international titles - People, Geo and Marie Claire".Best Media Info.26 July 2013. Archived fromthe originalon 2 October 2022.
  27. ^Pahwa, Nikhil (29 July 2013)."On The State Of The Magazine Industry In India; Outlook Shuts Three Magazines".Medianama.Archivedfrom the original on 29 November 2022.
  28. ^"Farewell T3, Marie Claire, and Seventeen: You will be missed".Abugged life.17 March 2009.Archivedfrom the original on 15 July 2013.Retrieved25 June2013.
  29. ^"Poland Marie Claire".Wirtualne Media.Archivedfrom the original on 4 February 2015.Retrieved18 July2013.

External links[edit]

Retrieved from "https://en.wikipedia.org/w/index.php?title=Marie_Claire&oldid=1218499229"