Medion
Company type | Subsidiary |
---|---|
FWB:MDN,Seeparent | |
Industry | Electronics |
Founded | 1983[1] |
Headquarters | Essen,Germany |
Area served | Europe,Turkey,Asia-Pacific,United StatesandAustralia |
Products | Computers Televisions Refrigerators Toasters Fitness equipments |
Revenue | € 1.43 billion (2011)[2] |
Number of employees | 1013 (2011) |
Parent | Lenovo |
Website | Medion |
Medion AGis a Germanconsumer electronicscompany and a subsidiary ofChinesemultinational technology companyLenovo.[3]The company operates inEurope,Turkey,Asia-Pacific,theUnited StatesandAustralia.The company's main products arecomputersandnotebooks,but alsosmartphones,tablet computers,digital cameras,TVs,refrigerators,toasters,andfitnessequipment.
Products
[edit]Medion products inAustralia[4]and theUnited Statesare available exclusively atAldi[5]and Super Billing Computers, with some products (such as DVD players) branded asTevion(Aldi's own brand). Some of Medion's formal laptops were sold in North America atBest Buystores and were sold in Canada atFuture Shopas Cicero Computers.[6]
In the United Kingdom, Medion products, including laptops and desktop computers, have been sold byAldi,Sainsbury's,Somerfield,Woolworths,andTesco,as well as being sold directly through Medion's own Web site and various other online retailers.[citation needed]
Medion launchedAldi Talk,also MEDIONmobile, in Germany and ALDImobile in Australia in an agreement withAldiStores.[7]Medion Australia Pty Limited remains the owner of ALDIMobile.[8]
In China, Medion products are sold under the Lenovo brand, but not all Lenovo-branded products are Medion products.
In Germany, Medion has launched acloud gamingservice in partnership with Gamestream in April 2020.[9]
Sponsorship
[edit]Medion sponsoredSahara Force Indiathrough Formula One team driverAdrian SutilinFormula Onefrom 2007 to 2011, until Sutil left the team. In 2013, Sutil returned to Sahara Force India, and Medion returned as a sponsor. Sutil and Medion left the sport at the end of 2013.[10]
Medion brands
[edit]Other brands used on Medion products:
- Cybercom
- Cybermaxx
- Life
- Lifetec
- Micromaxx
- Essenitel b
- Ordissimo
- ERAZER
- PEAQ
- QUIGG
These Medion products can be recognized by the serial number starting with "MD" or "LT".[11]
Acquisition
[edit]On 1 June 2011, the Chinese multinationalLenovo Group(LNVGY) announced plans to acquire Medion AG.[12]Since August 2011, they have held the majority stake in Medion.[13]
See also
[edit]References
[edit]- ^"Medion: the Retail" Orchestrator "in the Computer Industry"(PDF).Personal Computing Industry Center.2006. Archived fromthe original(PDF)on 2013-01-09.Retrieved2007-10-23.
- ^"Medion Annual Report 2011"(PDF).Archived fromthe original(PDF)on 2016-03-04.Retrieved2013-02-08.
- ^"MEDION - Who we are".Medion.Archivedfrom the original on 2017-01-16.Retrieved2017-01-13.
- ^"MEDION - Products".Medion.Archivedfrom the original on 28 July 2018.Retrieved5 August2018.
- ^"MEDION - MEDION @ ALDI".Medion.Archivedfrom the original on 5 August 2018.Retrieved5 August2018.
- ^"Medion notebooks in Canada?".Forums.anandtech.15 February 2004.Archivedfrom the original on 5 August 2018.Retrieved5 August2018.
- ^"Woolworths unveils budget telco brand".Theaustralian.au.11 June 2015.Retrieved5 August2018.
- ^"Prepaid mobile phone plans from ALDImobile".Aldimobile.au.Archivedfrom the original on 5 August 2018.Retrieved5 August2018.
- ^"Cloudgaming bei MEDION | MEDION Online Shop".medion.Archivedfrom the original on 2020-09-25.Retrieved2020-08-27.
- ^"Medion follows Sutil back to Force India".Sportspromedia.14 March 2013.Archivedfrom the original on 4 July 2013.Retrieved5 August2018.
- ^"Help & Information RAM (Memory) Buying Guide (New) How to Identify a System / Motherboard".Ramcity.au.Archivedfrom the original on 14 March 2018.Retrieved5 August2018.
- ^Yee, Lee Chyen (June 2011)."Lenovo buys German computer seller Medion for $900 million".Reuters.Archivedfrom the original on 5 August 2018.Retrieved5 August2018.
- ^"Lenovo Completes Acquisition Of Majority Stake In Medion – ChinaTechNews".Chinatechnews.Archivedfrom the original on 5 August 2018.Retrieved5 August2018.
External links
[edit]- Companies based in Essen
- Companies established in 1983
- Companies listed on the Frankfurt Stock Exchange
- Computer hardware companies
- Computer systems companies
- Consumer electronics brands
- Electronics companies of Germany
- Home appliance brands
- Home appliance manufacturers of Germany
- Lenovo
- Mobile phone manufacturers
- Netbook manufacturers
- 2011 mergers and acquisitions