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SKY Brasil

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SKY Brasil
Company typeSubsidiary
IndustryTelecommunication
PredecessorDirecTV Brasil
FoundedNovember 11, 1996;27 years ago(1996-11-11)
FounderRoberto Marinho
Sky
Headquarters,
Brazil
ProductsPay television
4G LTE
ParentVrio
Websitewww.sky.br

SKY Brasilis a company, owned byVrio,which operates a subscription television service in Brazil. It produces TV content, and owns several TV channels.

History[edit]

SKY Mexicowas founded on 25 July 1996, a joint venture betweenBritish Sky Broadcasting(BSkyB),News Corporation,Liberty MediaandGrupo Televisaand was later launched on 15 December 1996. At the same time it was being set up inBrazil,where it involved BSkyB, News Corporation, Liberty Media andOrganizações Globo.By May 2000, the company had extended throughout the rest ofLatin America,launching inCentral America,ArgentinaandColombiabut during Argentina'seconomic crisis,on 10 July 2002, with over 52,000 subscribers, Sky Argentina ceased all operations.[1]

During the course of the decade, most Sky operations in Latin America were rebranded toDirecTV,with the exception of the Mexican and Brazilian operations, that in 2005 absorbed the DirecTV keeping the Sky name.[2]

In May 2009, Sky Brazil launched its first tenHDTVchannels in1080iresolution (with the exception ofESPN HD(today ESPN+), which broadcasts in720p). Currently, Sky Brazil has 57 channels in HDTV in total (note: Sex Zone HD is optional).[3]

In 2016, Sky Brazil has reached more than 5.3 million subscribers, ranking as second in number of subscribers in Brazil.[4]

In 2022, Grupo Globo divested their 7% stake in SKY Brasil, making Vrio their full 100% owner.[5]

Services[edit]

  • Cine SKY- Movie rental service
  • Cine SKY HD-Video On Demandservice (Exclusive to Sky HDTV Plus subscribers) (used to beSky On Demand)
  • SKY Online-TV Everywhereservice
  • SKY Banda Larga(Sky Broadband)-4GInternet via LTE routers
  • SKY Tunes- Online audio channels viaiOS
  • TVRO SKY Free SATHDR(TVRO Sky free SATHDR)- Digital decoder with free TV 24 channels UHF and DTH TV Globo, SBT, Record, RedeTV!, Band, TV Verdes Mares CE Nacional and Regional.
  • Viva SKY-Loyalty program

See also[edit]

References[edit]

  1. ^"Sky Argentina cesa operaciones el 10 de julio".Archived fromthe originalon 30 July 2012.
  2. ^México, Medios."Octubre de 2004: DirecTV se va de México".Medios México.Retrieved4 July2023.
  3. ^"SKY - HDTV é isso!".Archived fromthe originalon 10 September 2012.
  4. ^Lucotti, Francisco (26 May 2016)."Pay-TV subscribers in Brazil fell 0.8% during 1Q 2016".Nextv News.Retrieved10 February2020.
  5. ^"Discretamente, Globo se desfaz de participação na Sky após 26 anos".Notícias da TV(in Portuguese). 26 March 2022.

External links[edit]