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WEGX

From Wikipedia, the free encyclopedia
WEGX
Broadcast areaFlorence, South Carolina
Frequency92.9MHz
BrandingEagle 92.9
Programming
FormatCountry music
AffiliationsPremiere Networks
Motor Racing Network
Ownership
Owner
WDAR-FM,WDSC,WJMX,WJMX-FM,WRZE,WWRK,WZTF
History
First air date
February 16, 1954;70 years ago(1954-02-16)
Former call signs
WDSC-FM (1954–1986)
WZNS (1986–1994)
Call signmeaning
EGX = 'Eagle'[1]
Technical information[2]
Licensing authority
FCC
Facility ID16936
ClassC
ERP100,000watts
HAAT492.9 meters (1,617 ft)
Transmitter coordinates
34°22′4.00″N79°19′21.00″W/ 34.3677778°N 79.3225000°W/34.3677778; -79.3225000
Links
Public license information
WebcastListen Live
Websiteeagle929online.iheart

WEGX(92.9FM) is acountry musicstation licensed toDillon, South Carolinaand serves theFlorenceandMyrtle Beachareas. TheiHeartMediaoutlet is licensed by theFederal Communications Commission(FCC) to broadcast with aneffective radiated power(ERP) of 100,000watts.The station goes by the nameEagle 92.9and its current slogan is "Today's Country." Its studios are in Florence, and the transmitter is located atWBTW's nearly 2000-foot tower inDillon Countynortheast of Florence.

History of WEGX, Philadelphia

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The WEGX call letters were formerly onPhiladelphia's "Eagle 106," and was owned byMalrite Communications Group.The format was "Churban," a hybrid of thecontemporary hit radio(CHR) andurbanformats with a target demographic in the teens to early 20s, with a focus on dance music.Danny Bonaduce,formerly of thePartridge Familyand talk show host, was one of the station's well-known personalities, second to John Lander and the "Nut Hut". On March 12, 1993, the station changed its format to Jazz. The call letters changed toWJJZ,Smooth Jazz 106, on March 22. WJJZ is also now defunct. The station is currently known as"The Breeze".

During the early 1990s WEGX had a great run in the Philadelphia market. Some notable talent that were involved with the station: Brian Philips (President of CMT as of 2008), Jay Beau Jones, Brian Murphy, Gary Leigh, Max Viera, Welch & Woody, Rumble & Thrower, John Lander, Danny Bonaduce, Chuck Tisa, Lucy St. James, Spyder Harrison, Cadillac Jack, JoJo, Daryle Lee (Party Patrol), Sean Caldwell and Karen Clauss (news).

History of WEGX, Dillon

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former logo

For many years Eagle 92.9 had the call letters WDSC-FM. The format wasadult contemporaryin the 1980s when WDSC-FM became WZNS Z-92.9 and increased its signal power, already at 100,000 watts, by moving to one of the area's tallest towers, the one already used by WPDE-TV.

WZNS "Z93" playedclassic rockin the early 1990s. During the summer of 1993,WRCQowner Metropolitan Broadcasting managed the station and aired the same programming on WZNS and WRCQ. In November, WZNS went off the air.[3]Leading up to the switch in format, the station engaged in several stunts meant to attract attention, such as broadcasting the sound of chickens clucking, bouncing balls, barking dogs, running water, and a computerized countdown from 32,084. After the switch to country in 1994, billboards and newspaper ads advised people "Do not listen to 92.9 FM."[4]

Eagle 92.9 announced a move to studios inFayetteville, North Carolinalater that year. OwnerBeasley Broadcastingalso owned Fayetteville country stationWKML.[5]

The station did not do well in Fayetteville, and after 5 months, the station moved back to Dillon.[6]On July 2, 1997, three years after buying the station, Beasley announced it would sell WEGX.Root CommunicationsofDaytona Beachowned several stations in theFlorence, South CarolinaandMyrtle Beach, South Carolinamarkets, areas where Beasley had not succeeded in buying radio stations.[7]

Qantum Communications Inc. purchased Florence's Root Communications Group LP stations in 2003.[8]

With Qantum Communications once again concentrating their efforts on the Florence market and surrounding Pee Dee Region, the station quickly ascended to the top of the Arbitron rankings and has held its position consistently over the years, finishing second only to contemporary urban station WYNN 106.3. The station plays host to all MRN and PRN broadcasts as the official home for NASCAR in the region.

On May 15, 2014, Qantum Communications announced that it would sell its 29 stations, including WEGX, to Clear Channel Communications (now iHeartMedia), in a transaction connected to Clear Channel's sale ofWALK AM-FMinPatchogue, New YorktoConnoisseur Mediavia Qantum.[9]The transaction was consummated on September 9, 2014.

See also

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References

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  1. ^"Call Letter Origins".Radio History on the Web.
  2. ^"Facility Technical Data for WEGX".Licensing and Management System.Federal Communications Commission.
  3. ^Paul Woolverton, "WRCQ Owners to Purchase Competitors,"The Fayetteville Observer,November 2, 1993.
  4. ^Bob Horne, "Do Not -- I Repeat, Do Not -- Read the Column Below,"The Fayetteville Observer,June 7, 1994.
  5. ^Michael Futch, "WEGX One Eagle That's Migrating North,"The Fayetteville Observer,September 30, 1994.
  6. ^Michael Futch, "Country Music Station Heads Back to Dillon,"The Fayetteville Observer,November 17, 1995.
  7. ^Michael Futch, "'The Eagle' Lands on the Market,"The Fayetteville Observer,July 6, 1997.
  8. ^"Changing Hands".Broadcasting & Cable.2003-03-16.Retrieved2011-10-13.
  9. ^Venta, Lance (May 15, 2014)."Qantum Sells To Clear Channel; Connoisseur Expands In Long Island".RadioInsight.RetrievedMay 15,2014.
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