CheddarU
 | This article needs to beupdated.(April 2019) |
 | |
| Country | United States |
|---|---|
| Broadcast area | Closed-circuit on U.S. college campuses |
| Headquarters | New York City,New York |
| Programming | |
| Language(s) | English |
| Picture format | 16:9480iSDTV |
| Ownership | |
| Owner | Viacom Media Networks (2002–2018) Cheddar(2018–present) |
| History | |
| Launched | February 2002 |
| Replaced | MTVU(college cable television, 2004–2018; MTVU remains a digital cable network) |
| Former names | College Television Network (2002–2004) MTVU (2004–2018) |
| Links | |
| Website | cheddar |
CheddarUis an Americanclosed-circuitnetworkavailable on 650 U.S. college campuses owned byCheddar,as part of internally originated cable systems that are a part ofon-campus housingor college closed-circuit television systems.[1]In 2018, Cheddar acquired MTV Networks on Campus, a former division ofViacom,to launch the channel. Cheddar also acquiredRateMyProfessors,which was part of the MTVU division since 2007, in October 2018.[2][3]
History
[edit]![[icon]](/translate/en.wikipedia.org?u=https%3A%2F%2Fen.wikipedia.org%2Fwiki%2FFile%3AWiki_letter_w_cropped.svg&t=vi){kind=small} | This sectionneeds expansion.You can help byadding to it.(November 2009) |
MTV Networks' proposal for a channel targeting college students, tentatively called MTV University, became public in February 2002.[1]According toThe New York Times,the channel was seeking to compete withBurly Bear Network,which was available to 450 campuses and had been attracting nearly a million viewers a week, along withCollege Television Network(CTN) and the most recent entrant at the time,Zilo.[1]
Seven months later, after CTN ended up in financial trouble and asNational Lampoonhad just acquired the defunct Burly Bear, MTV Networks acquired CTN for $15 million.[4]
In February 2008, MTV Networks discontinuedVH1 Uno,a sparsely viewedSpanish languagemusic video channel, and replaced it with MTVU, to expand the channel into traditional cable distribution.[5][6]
In May 2018,Cheddar TVacquiredViacom's MTV Networks on Campus; outlets associated with that service will be converted to carry CheddarU, a new secondary feed which will stream content from the flagship financial-news streaming service and segments from Cheddar Big News to 9 million students on more than 600 campuses; universities which previously screened MTV Networks on Campus will continue to receive CheddarU at no cost in exchange for access to the campus. MTVU continues to be available to linear TV platforms via Viacom.[7]Universities that qualify, can receive the CheddarU service for free. CheddarU is part of the ChedNet division of Cheddar, a division focusing on bringing the service to public screens such as gyms, bars, airports, hotels and other public venues.[8][9][10]CheddarU officially launched in over 650 campuses on July 26, 2018, and was rolled out to all campuses by August 1, 2018.[11]
References
[edit]- ^abcRutenberg, Jim (February 18, 2002)."Big MTV on Campus?".The New York Times.Archivedfrom the original on March 14, 2010.Retrieved2009-11-21.
- ^Kramer, Staci D. (17 January 2007)."MTVN Pumps UP MTVU With Acquisition Of RateMyProfessors".gigaom.Archivedfrom the original on 28 October 2017.Retrieved9 May2018.
- ^Spangler, Todd (February 27, 2019)."Cheddar Buys 'Rate My Professors' Website From Viacom".Variety.RetrievedOctober 25,2018.
- ^"MTV Acquires College Television Network".The New York Times.September 21, 2002.Archivedfrom the original on April 20, 2012.Retrieved2009-11-21.
- ^"mtvU Adds 2.6 Million Subscribers, Launches on Charter, Verizon FiOS, Suddenlink, AT&T and Nearly 70 Other Carriers Nationwide".MTV Networkspress release.PR NewswireviaCNNMoney.29 January 2008. Archived fromthe originalon 8 February 2008.Retrieved27 June2011.
- ^"MTV2 Replacing VHUno February 2nd".Charter Communicationssystem message. 25 January 2008. Archived fromthe originalon 19 July 2011.Retrieved27 June2011.
- ^"Cheddar Acquires MTV Networks on Campus from Viacom".June 2018.
- ^Fletcher, Bevin (June 1, 2018)."Cheddar Acquires MTV Networks on Campus from Viacom".CED Magazine. Archived fromthe originalon 12 June 2018.Retrieved10 June2018.
- ^Mullin, Benjamin (May 31, 2018)."Streaming Service Cheddar Targets College Students After Acquiring MTV Campus Distribution Network".The Wall Street Journal.Retrieved10 June2018.
- ^Bouma, Luke (May 31, 2018)."Viacom is selling MTV Campus Networks to Cheddar".Cord Cutters.Retrieved10 June2018.
- ^"CheddarU Launches to More Than 650 Campuses Reaching 7+ Million Students".Business Wire.Retrieved15 October2024.
External links
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