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Fabulous

ICONIC & SUSTAINABLE DRESSES FOR FULLER BUSTS

Designed by the Fabulous Fashion Team with help from 2,500 fuller busted women in the UK. Luxe, flattering and perfectly fitting dresses.

64% OF WOMEN WITH DD+ BUSTS STRUGGLE TO FIND CLOTHES THAT FIT AND FLATTER

WE DECIDED TO DO SOMETHING ABOUT IT

FABULOUS IS DESIGNED BY FULLER BUST WOMEN, FOR FULLER BUST WOMEN

The Fabulous Way

The Fabulous Way

DESIGNED TOGETHER

Every item is designed by the Fabulous Fashion Team with help from 2,500+ size DD or bigger busted women. Yes - 2,500 women have helped design every item to make sure it's perfect for you and your bust.

MADE ON DEMAND

30% of new clothes made this year won’t be sold. We only make your dress after you order - meaning no waste hurting our planet.

A BETTER WAY

Removing the waste allows us to offer you amazing clothes at great prices, pay garment in India paid higher wages and fund kids near our factories to learn to read and write. What's not to love?

Shop The Collection

Zero items sent to landfill

Lower prices on quality clothes

Kids supported in education

The Story Behind Fabulous Fuller Bust

The Story Behind Fabulous Fuller Bust

"I constantly struggle to find clothes to fit my bust!"

I’m Abby and I’m Deputy Fashion Editor here at Fabulous, and even though I am surrounded by clothes 24/7 in my job, I constantly struggle to get things to fit my 34G bust - until now.

Making clothes that ACTUALLY fit...

After learning that two in three of our readers with big chests couldn’t find clothes to fit either, I convinced my bosses it was time to do something about it - it was time to make a clothing line just for women with DD+ boobs! With the help of more than 2,500 readers, we’ve created seven iconic dresses that flatter your bust and you’ll love to wear for years to come.

“And, they look gorgeous!”

I've used years of experience in the fashion industry to make sure every dress is stylish, flattering and, with the help of experts, truly fits. I can finally wear items I’ve lusted after for years.

Read the full story

Our Fabulous community model their favourite dresses

Finally there is a clothing collection that is stylish, comfy and made with quality fabrics, perfect for women with DD+ boobs. Michelle

Getting clothes to fit massive knockers is a challenge! This dress is an absolute dream. It’s effortless. Nikki

I haven’t had to compromise on either style or fit, which is what I always wanted. Sarah

It looks so expensive and feels such good quality for what you’re paying. I’d live in this dress all summer long! Georgina

I’m a size 16 and it’s so lovely to find clothes that are true to size. This is figure-skimming, but not clingy. Linda

I feel like the collection enhances what I have, rather than covering my boobs up. Anita

MADE AFTER YOU ORDER TO ENSURE BETTER PRICES AND POSITIVE IMPACT IN THE WORLD

Made After Your Order For A Better World

Up to 35% Cheaper Than Highstreet RRP

Kids Supported With Your Order

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