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Commercial/Japan

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The toy battle of your childhood dreams.

The uniqueness of AmericanGeneration 1Transformers commercials helped the line become a cultural phenomenon in the U.S. By contrast,Takara's G1 commercials, or "CM"s, were considerably more generic. Commercials forFight! Super Robot Lifeform TransformersandFight! Super Robot Lifeform Transformers 2010have a distinctive Gregorian style "Trans-for-mer" chant at the end of them, but there was not much else to set them apart from other mecha toy commercials. They made use of the same type of stop motion animation that was used not only in commercials for Takara's Transformers predecessorsMicro ChangeandDiaclonebut for various other mecha toys includingGundam,GoLion,and even as far back as 1975 forHimitsu Sentai Goranger's toyline. The stop motion style of commercial is still used by TakaraTomy as evidenced by the advertising forTransformers Animated.

Curiously,Fight! Super Robot Lifeform TransformersandFight! Super Robot Lifeform Transformers 2010commercials (even some of those not re-using US commercial footage) made use of several variations of the UStheme songs,despite the fact that said theme songs were not used for the Japanese dubs of thecartoon.A few variants were even recorded specifically for the Japanese commercials, such as the one used in the first Airbots and Stuntrons ad. Later on,Beast WarsandBeast Wars Metalsads would also make use of the theme song from their American counterpart.

Historically, Takara's advertising strategy has been to cover the entire toyline in some way, shape or form. This has resulted in some commercials where the toys get the bum's rush, staying on screen just long enough to show off both modes. The Beast Era has several egregious examples, in particular one ad that covers Scuba, Tasmania Kid, Big Horn, Apache, Dirge, Thrust, Starscream, BB, Megastorm and all four Autorollers for a grand total of thirteen toys! The whole line philosophy has been maintained as recently as theCar Robotsline.

In addition to toy commercials, Takara has also advertised via promotional videos, which occasionally offered as magazine or DVD extras, that tease an upcoming series or give supplemental information. Commercials formusic singles and soundtracksfor the various series have also aired on TV, possibly as early asBeast Wars.And of course there's the commercials forBeast Warssausages.Really.We wouldn't lie to you.

Contents

Generation 1

Fight! Super Robot Lifeform Transformers

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Class of '85
Toy segment:A presumably crystal castle of unknown location and origin, holdingConvoytrapped within, dissolves into thin air. Somewhere else, theCybertronforces spread apart to reveal a rising and not-dissolved Convoy. TheDestronforces do the same forMegatron.WarpandMeisterfire shots which collide in a midair explosion.
Notes:A redBumbleand yellowCliffare used.


  • Convoy & Megatron[2]
Notes:This is a dubbed version of the American ad with some of the animation removed. The theme song is undubbed.
  • Convoy & Megatron[3]- Edited-down version of the previous commercial.


  • Secret Emblem[4]
Notes:Uses clips from the Americanrubsignad (with some reordering) mixed with clips from the "Toyline" commercial.


Dinobots and Buildrons Commercial.jpg
  • Dinobots & Buildrons[5]
Toy segment:TheDinobotsandBuildtronssquare off on an ice planet in the middle of a solar eclipse.


Notes:This commercial is theShockwave/Laserwavesegments of the U.S. "Jetfire & Shockwave" ad dubbed over. Naturally, theJetfiresegments were dropped due to Takara's legal inability to sell theBandai-owned Jetfire mold in the Japanese market. Includes an end tag for theDevastor giftset.


Notes:Same as the U.S.Soundwavead with the narration and kids dubbed over.

Fight! Super Robot Lifeform Transformers 2010

Toy segment:Kits forUltra Magnus,Convoy,andBlitzwingare shown stop-motion transforming. Shots of theBroadcast,Frenzy,JaguarandSilverboltkits in one mode fade into shots of their other mode.
Notes:The Jaguar kit is shown in flipped colors that are accurate to the original toy instead of the final production colors.


  • Airbots & Stuntrons[9]
Toy segment:TheAirbotstake off fromMetroflexand fly over a desert. They all transform to robot mode and then combine into Superion.FireboltandAir Riderdisconnect, rotate diagonally aroundSuperion's torso, and then reconnect as his right arm and left leg, respectively. Meanwhile, theStuntronshave been driving in the desert below. They too transform to robot mode before combining intoMenasor.Dead EndandDrag Stripedisconnect and rotate around Menasor's torso to become his left and right arm, respectively.
Scramble Power!
  • Airbots & Stuntrons[10]- Edited down from the previous commercial.


  • Airbots & Stuntrons 2[11]
Notes:Combines animation and footage from the U.S. Stunticons and Aerialbots commercial with footage from the Airbots and Stuntrons ad, along with a new clip of the Stuntrons designed to be a parallel to the segment where squares flip to reveal the individual Airbots.


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For red eyes, Clear Eyes is awesome.
  • Ultra Magnus & Galvatron[12]
Toy segment:Ultra Magnusdrives through the desert carrying Silverbolt whileGalvatronfires on him from an overlooking cliff in cannon mode. Silverbolt takes off from Magnus's trailer, prompting Galvatron to transform to robot mode. Ultra Magnus transforms just in time to receive a REALLY ineffective flying clothesline from Galvatron.
Notes:This is the same desert in which the previous commercial took place. Whatever celestial body this desert is on, it's in very close proximity to a ringed planet. Galvatron's cannon blasts are marked by explosions occurring near Magnus, accompanied by laser blast sounds from thecartoon.There's also a lighting effect that seems to have an external source, rather than Galvatron's own light-up gimmick. Ultra Magnus's eyes light up red despite the toy not having that ability.
  • Ultra Magnus & Galvatron[13]- Edited down from the previous commercial.


  • Ultra Magnus & Galvatron 2[14]
Notes:Combines the animation from the U.S. Ultra Magnus and Galvatron commercial with toy footage from the first Japanese ad. The scene of Galvatron firing on Magnus has had a visual laser effect added to it.


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"The Spark Eternal!"
  • Convoy Is Dead!campaign short (コンポイが chết んだ!キャンペーン thiên ) aka2010 debut promo?[15]
Several helicopters lift the sparking corpse of Convoy aboveManhattan.[1]Down below, a crowd of onlookers chant his name. This leads to a teary-eyed boy yelling "Convoy!"
Notes:Silhouettes ofRodimus Convoyand other 2010 toys are shown. The end looks like it indicates it will begin airing sometime in November of that year. This1986campaign spot was later included on the1989The Transformers: The Movie - Apocalypse: Be Eternal, MatrixVHS.
  • Convoy is dead! campaign short (コンポイが chết んだ!キャンペーン thiên )aka2010 debut promo?[16]- Edited down from the previous commercial.
  • Convoy is dead! campaign short (コンポイが chết んだ!キャンペーン thiên )aka2010 debut promo?[17]- A slightly different ending which looks like it gives a specific airing date of November 14th of that year


Animation:Rodimus Convoy vs Galvatron fromThe Transformers: The Movie.
Toy segment:Rodimus Convoy drives through a canyon before transforming to face off with Galvatron in front ofCher.
Notes:The animation in this commercial is quite likely the first time ever that any part of the movie had been publicly shown in Japan.
  • Rodimus Convoy[19]- Edited down from the previous commercial.


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Thunder, thunder, thunder, thunder CATS!
Animation:Reused from the U.S. Predacons commercial.
Toy segment:AginormousGalvatron looms over theDestronforces. He then fires at theCybertronemblem from thescene transition,destroying it. TheAnimatronstransform from their animal modes to their robot modes and then combine intoPredaking.
  • Animatrons[21]- Edited down from the previous commercial.


Toy segment:TheProtectobotsare shown departing from Metroflex's desert location. Elsewhere in the desert, theCombatronsare roaming around. Both teams combine and display theirScramble Powerbefore meeting up with Superion and Menasor. Metroflex transforms to his mobile battle station mode and then robot mode. His shadow is seen looming over thecombinersbefore he rises in full view behindSlammer,ScamperandSix-Gun.
  • Metroflex[23]- Edited down from the previous commercial.


  • Metroflex, Airbots & Stuntrons[24]
Animation:Reused from the American Aerialbots and Stunticons ad and the Metroplex/Combaticons ad.
Toy segment:Scenes of Metroflex transforming and rising up, reused from the previous ad.


  • Metroflex & Dinosaurer[25]
Animation:Reused from the American Protectobots/Trypticon ad and the Metroplex/Combaticons ad.
Toy segment:Metroflex transforming and rising, reused from the Metroflex ad, and a montage of Dinosaurer's various modes, reused from the American ad.
Notes:Both versions of this ad finish with an end tag for aTransformers board game.
  • Metroflex & Dinosaurer[26]- Edited down from the previous commercial.


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Watchthis!
Animation:Reused from the U.S. ads for Ultra Magnus & Galvatron and Aerialbots & Stunticons.
Toy segment:AnUltra Magnus watchappears on the wrist of an unknown human individual. The human subsequently flips the watch into its robot mode. Watches forGalvatronand thenSuperionhave their transformations demonstrated.


  • Scramble City line[28]
Toy segment:Metroflex rises up from somewhere to join Slammer, Scamper and Six-Gun. Cut to a shot where we pan up to seeDinosaurersitting in city mode on a plateau. After cuts to shots of Dinosaurer's dinosaur and mobile battle station modes, we see Ultra Magnus's eyes glowing red. Galvatron transforms and performs a weak flying clothesline. Superion and Menasor face off, then Bruticus andGuardiandemonstrate their Scramble Power. Menasor and Bruticus go to meet up somewhere before returning to take on Superion and Guardian. The Cybertron forces stand in a row to face off against the Destrons, who are also standing in a line, asCondorandBuzzsawswoop overhead. The whole scene is rather surreal, as the toys stand there statically while explosions go off all around them.
Notes:An instrumental version of"Transformer"plays in the background.


Notes:Combines animation from the U.S. Ultra Magnus toy commercial with actual game footage.


  • Cybertron Triple Changers and Octane[30]
Animation:Sandstorm and Broadside transforming, reused from the American ad; excerpt of Springer transforming from robot to helicopter taken fromThe Transformers: The Movie.
Toy segment:Springer flies, then drives over rocky terrain before transforming. Broadside and Sandstorm transform via split-screen slide show, then join up with Springer. Octane flies, then drives through a different rocky terrain and then transforms. All four cycle through their modes on yet another type of rocky terrain.
  • Cybertron Triple Changers and Octane[31]- Edited down from the previous commercial.

The Headmasters

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"AUUUUGHHHHHHHH!"
Toy segment:Artfire,Stepper,Crosshairs,SureshotandBlankerdrive through a desert whileMisfireflies overhead. The Cybertrons'Targetmasterpartners jump off a nearby cliff to join the Targetmaster Cybertrons, who have transformed.
Notes:Includes an end tag promotingPretenderLander.
  • Targetmasters[33]- Edited down from previous commercial.


Toy segment:TheTrainbotszoom along their rails in pairs until all six fly off the rails towards each other to formRaiden.
  • Trainbots[35]- Edited down from previous commercial.


Toy segment:Chromedomedeparts from a desert base and meets up withHardhead,BrainstormandHighbrow.They head towards the DestronHeadmastersSkull,Weirdwolf,andWipe.Chromedome transforms to robot mode, with his chest panel flipped down to reveal his stats.
  • Headmasters[37]- Edited down from previous commercial.


  • Fortress Maximus and Mega Zarak[38]
Toy segment:Mega Zarakwalks through the desert in scorpion mode, grabbingFortress Maximusas the latter flies overhead. Fortress Maximus gets himself loose and transforms into robot mode. Zarak remains in scorpion mode and fires ineffectively while Fortress Maximus slashes him with theMaster Sword.
  • Fortress Maximus and Mega Zarak[39]- Edited down from previous commercial.


Toy segment:Sixshotlands on a planet, then has his various modes counted off.
Notes:Strangely enough, the counting is done in English.
  • Sixshot[41]- Edited down from previous commercial.

Super-God Masterforce

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Dum dum, dum dum...
Toy segment:A set of very large doors swings open to revealMetalhawk,who stomps forward for a bit before being confronted by the Destron PretendersBlood,DaurosandGilmer.Metalhawk splits from his Pretender shell and swoops down at the Destrons.
  • Pretenders[43]- Edited down from previous commercial.


Toy segment:Ginrai drives down a street, only to have Buster and Hydra pop up and take pot shots at him. Ginrai responds by transforming intoSuper Ginraiand firing at Buster and Hydra as they fly by.
Notes:This commercial takes place in the same area as the previous one. Ginrai apparently has difficulty with moving targets, as he misses at least twice beforepossiblylanding some shots.
  • Super Ginrai[45]- Edited down from previous commercial.


Toy segment:Ginrai drives out of a city while towingGodbomber,then transforms intoGod Ginraiforsome reason.
  • God Ginrai[47]- Edited down from previous commercial.


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"We are the terrors that flap in the night! We are the GPS that threatens your Mega Zarak."
  • Buster and Hydra[48]
Toy segment:HydraandBusterpop up on top of skyscraper to seeGinraidriving down the road. They swoop down in their separate jet modes before combining.


Toy segment:TheOverlordtank component rolls through a ruined city while the jet component flies towards the tank component.MegaandGigashow up to combine the components into Overlord's robot mode.
  • Overlord[50]- Edited down from previous commercial.

Victory

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"Trini, fearless and agile. The Sabertooth Tiger Dinozord will be under your command."
Toy segment:Victory Leoruns through a war zone before transforming to robot mode.


Toy segment:Star Saberflies through an icy wasteland before transforming to robot mode.
Notes:Some airings of this commercial included an end tag forDeszaras.
  • Star Saber[53]- Edited down from previous commercial.
  • Star Saber[54]- Edited down from previous commercial, without Deszaras ending.


Toy segment:Victory Leo runs through a war zone before transforming to robot mode. Star Saber is there too, and they combine intoVictory Saber.
  • Victory Saber[56]- Edited down from previous commercial.


Brainmasters 2 Commercial.jpg
Toy segment:Blacker,LasterandBraverdrive through a desert. Blacker transforms to robot mode, then the trio combines intoRoad Caesar.
Notes:Includes an end tag forLiokaiser.


Toy segment:Blacker, Laster and Braver drive through a desert. Laster and Braver screech to a halt, doing a 180 in the process, and transform to robot mode. Blacker flies off some rocks and transforms as well.


  • Liokaiser & Deszaras[59]
Toy segment:Drillhorn,Jallguar,andKillbisondrive along as Deszaras,Guyhawk,HellbatandLeozackfly over head. TheBreastforcecombine into Liokaiser while Deszaras transforms to robot mode.

Zone

Dai Atlas Commercial.jpg
Animation:Excerpt fromEnter the New Supreme Commander, Dai Atlas!withMicromastershopping around andDai Atlasleaping into the air to transform.
Toy segment:Cragunfinishes Dai Atlas's construction by installing hissparkbatteries. Dai Atlas scoots out of the scaffolding he was under to transform to drill tank mode. He then switches to jet mode before finally converting to base mode. TheSuper Car Patrol Teampours out of Dai Atlas whileSpeederspins around on the gun turret like it's a merry-go-round.
Notes:Missile Bullmakes a cameo at the beginning of the toy segment.
  • Dai Atlas[61]- Edited down from the previous commercial.


  • Micromaster Rocket Base[62]
Animation:Star Saber points at a huge group of Micromasters.
Toy segment:Said group of Micromasters turns real, and theRescue Patrol Teamtransform to their robot modes.Moonradarblasts off in theRocket Base's rocket while the remainder of the toy transforms from launching pad to base.Sunrunner,despite not having VTOL jets, lands vertically on the helicopter pad whileHoliemerges from a compartment at the base of the rocket.Boatertakes aim from the lower gun turret, and a large Micromaster city is shown complete with Micromasters manning the stations.
  • Micromaster Rocket Base[63]- Edited down from the previous commercial.

Return of Convoy

Toy segment:Sky Garryflies over Grandus to land on a plateau in front of...Grandus? Sky Garry unloads his cargo of three Micro Trailers, one of which enters Grandus and opens to revealLucas.Sky Garry transforms to robot mode.
  • Sky Garry[65]- Edited down from the previous commercial.


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"This elevator could use a few windows. First floor, housewares."
Toy segment:Grandusrolls through a rocky area before opening his front panel to reveal his inner workings. AMicro Trailerenters a compartment and opens to reveal Lucas. Lucas then rides the elevator up pastDropshot.


Toy segment:Star Convoydrives through a rocky desert area, then transforms to base mode. Members of theLiner Teamare seen manning the base and exiting from Micro Trailers before Star Convoy transforms to robot mode.


Toy segment:D-Go,Alan,Joe,Leaf,NightandSparkplay around in Dai Atlas and Grandus before formingSixliner.

Operation Combination

Toy segment:Desire,Atlan,Converter,Raise,San D-GoandWindysomehow roll through a rocky area sans rails before formingSixtrain.

Beast Wars

Beast Wars

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Rhinox's black period.
Animation:Excerpts fromBeat the Destrons.
Toy segment:Convoy and Rhinox stand together, then face down Megatron. All three transform.


  • Enter the Super Lifeform Transformers VHS[71]
Animation:Various excerpts from "Enter the Super Lifeform Transformers","Beat the Destrons","Cheetus's Crisis","Operation: Time Bomb Transfer!",and"Floating Island Death Match Part 2".
  • Enter the Super Lifeform Transformers VHS[72]- Keeps some of the excerpts from "Beat the Destrons" and "Cheetus's Crisis" and adds scenes from "The Aerial Mountain Explodes".
  • Enter the Super Lifeform Transformers VHS[73]- Keeps some excerpts from "Beat the Destrons", "Operation: Time Bomb Transfer!", and "Floating Island Death Match Part 2" and adds an excerpt from "Convoy Disappeared".


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Come on Takara, did she have to give upthateasily?
Animation:Excerpts ofBlackwidowandTigatrontransforming to robot mode from "Kick of the Spider Woman"and"Solitary Warrior Tigatron"respectively.
Toy segment:Tigatron and Blackwidow transform and attack each other from neighboring plateaus.Rhinox,Shadow Panther,HowlingerandBuzz Sawalso transform and stand on plateaus. All of Takara's Cybertron figures face off against all of Takara's Destrons.
Notes:When we say all, we mean all. Convobat stands alongside Ultra Class Convoy while Megaligator stands alongside Megatron. Includes an end tag for the Volcano Showdown playset w/Armor&Snapper.
  • Deluxes[75]- Edited down from the previous commercial.


Notes:Various clips from the cartoon play as the narrator talks about the home video series.

Beast Wars II

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Prime plays basketball, Motorarm referees American football.
Toy segment:One at a time, theJointronstransform and dance before combining intoTripledacus.
Notes:Includes an end tag forGod Neptune.


  • Magna Boss and God Neptune[78]
Toy segment:Lio Juniorandhis dadstand side by side on a rocky ledge at sunset.Santonstampedes towards Lio Junior. Santon wiggles his ears and Lio stamps his paw asSkywarplands on a nearby rock and flaps his wings. The trio transform and wave their weapons frantically. God Neptune then shows up, prompting the three Maximals to combine intoMagna Bossin order to take him on.


Insectron Commercial.jpg
Toy segment:Tonbot,BigmosandMantisswoop down and transform.Drill Nuts,Powerhug,andScissor Boyburrow up from under the sand and transform.


  • Lio Convoy and Galvatron[80]
Toy segment:Lio Convoy deploys his mane arsenal as Galvatron blasts through some nearby rock in his drill tank mode. Lio Convoy transforms to robot mode and displays hisEnergon Matrix.Galvatron transforms to robot mode and then dragon mode before flying at Lio Convoy. Lio holds him off using his mane's spinning gimmick thing.


  • Scuba, Tasmania Kid, Big Horn, Apache, Dirge, Thrust, Starscream, BB, Megastorm and Autorollers[81]
Toy segment:Megastormmaneuvers in tank mode.Apachetransforms to robot mode. Megastorm follows suit and then fires at Apache. Apache's response is to raise his weapon in the air while lightning flashes behind him. Big Horn transforms.StarscreamandBBtransform and BB demonstrates his cannon.Tasmania Kidtransforms to robot mode.Dirgetaxis on a runway before transforming. Ikard emerges from a body of water and transforms on land.Thrusttransforms in mid-air.Autocrusher,Autojetter,andAutolauncherstand together on a desert road not far from a city.Autostingerrolls up behind them and transforms.


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"Let me introduce you to my leetle friend!"
  • Gigastorm, Cyborg Beasts and Ikard w/Tako Tank[82]
Toy segment:Lio Convoy spins his mane while Galvatron lands in dragon mode. Tonbot, Bigmos and Mantis swoop down. Tripledacus just stands. Magna Boss and God Neptune clash. TheTako Tankrolls up and squirts water, then transforms to reveal its base mode andIkardworking the weapons systems.Gigascouterrolls down a ramp inGigastorm's base mode. Gigastorm transforms to dinosaur mode, stomps around and breathes fire at Ikard and the Tako Tank.Hellscream,Max-B,Dirgegun,andThrustortransform.


  • Beast Wars II: Act 1 & 2 on VHS[83]
Animation:Various excerpts fromBeast Wars II.


Notes:Advertises specialsausagessold in conjunction with theBeast Wars Special Super Lifeform Transformersmovie.
  • Sausages 2[85]- Same as the previous commercial with an added bit about bio cards included with the sausages.


  • Beast Wars Special Movie[86]
Animation:Excerpts of Metals Convoy transforming and firing his Gatling guns, Metals Megatron transforming, Lio Junior running through a forest in lion mode, Galvatron growling (we think), Lio Convoy looking and Lio Convoy and Convoy preparing for battle.


Beast Wars Neo

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WhY wAsPiNaToR's ShOuLdErS hUrT?
Animation:Brief excepts of Metals Megatron firing at MetalsRattleandDepth Chargeturning in front of the camera.
Toy segment:A hornet (Latolata with his lionfish head replaced byWaspinator's) and a lionfish blend together to becomeLatolata.Latolata,Elphaorpha,andDrancronface off againstBig ConvoyandMagmatron.Metals Powered Convoyraises his weapon.
Notes:This commercial is split into two halves, with the first half covering the Blentron toys and the second half featuring Powered Convoy.


  • Mach Kick and Archadis, Sharp Edge, Bump, Hardhead, Bazooka[88]
Toy segment:Archadistransforms in mid air.Mach Kicktransforms and attacks Archadis with his tail whip.Sharp Edgetransforms.Hardhead,BumpandBazookaall transform.


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Wheeljack said there'd be days like this.
  • Big Convoy and Magmatron[89]
Toy segment:Big Convoy and Magmatron face off in a frozen land.
Notes:Actual explosion and sparkler effects return to denote damage inflicted on Big Convoy by Magmatron.
  • Big Convoy and Magmatron[90]- Edited down from the previous commercial.


Notes:Excerpts of Big Convoy fromBeast Wars Neoplay in the background as theTech Spec-type cards included with the sausages are highlighted, including an animation of a tech spec meter. The sausages themselves are shown at the very end.


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Edward's pet, Geoffrey Scissorhands.
  • Longrack, Guiledart, Colada, and Saberback[92]
Toy segment:Longrack transforms and attacks Guiledart with his claw weapon. Guiledart gets loose, transforms and fires at Longrack. Colada transforms, then Saberback transforms.Break,Randy,Rockbuster,andStampytransform as a group.Crazybolt,Dead End,HydraandSlingtransform as a group too. Stampy transforms into his scissors mode for Longrack to wield.
  • Longrack, Guiledart, Colada, and Saberback[93]- Edited down from the previous commercial.
Notes:Includes an end tag forHeinrad,highlighting his alarm clock feature.


  • Cartoon debut promo[94]
Animation:Not animation per se, but pans are done on stills of Big Convoy by himself, Big Convoy commanding the otherMaximals,and the Maximals standing together as a group.
Notes:This spot advertises the series debut of theBeast Wars Neocartoon. "Love For Ever: Kimi o Mamoru Tame ni",thetheme songforBeast Wars Neo,is used as background music.

Beast Wars Metals

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Monkey shines.
Animation:Very brief excerpts of a zoom-in on Convoy and Megatron turning his head.
Toy segment:Convoy and Megatron transform and face off on aTRON-style grid.
Notes:Uses the American Beast Wars theme song as the background music track.


Animation:Excerpts of Megatron waggling his head and firing his tail weapon at Rattle, Depth Charge walking out of the water, aCyber raptorturning its body, Blackwidow firing from behind a rock, Rhinox blasting away, Powered Convoy transforming and flying off, and Powered Convoy extending his hand.


  • Beast Wars Metals: Convoy Daihenshin!promo #2[97]
Animation:Excerpts of Metals Convoy sailing in on his hoverboard before transforming, Metals Megatron transforming to flying T-Rex mode and taking off, Metals Rattle racing off, Cheetus, Rhinox and Tigatron witnessing Convoy's transmetalization, and a zoom-in on Megatron.

Car Robots

Gigatron Commercial.jpg
  • Car Robot Brothers and Gigatron[98]
Toy segment:Mach Alertdrives through a tunnel,Wildridedrives off-road, andSpeedbreakeris on a street. Mach Alert and Wildride join Speedbreaker, and all three screech to a halt before transforming. Gigatron appears in all six modes at once before facing off with theCar Robot Brothers.
Notes:Includes an end tag for aBrave Maximusgiveaway.


  • Super Fire Convoy[99]
Toy segment:Super Fire Convoydrives through aGlobal Space Bridgetunnel. He transforms to robot mode, then into Super Fire Convoy.
Notes:Includes an end tag for aBrave Maximusgiveaway.


Toy segment:Team Shinkansenshoots down the rails before jumping into the air to transform. They combine intoJRXto take onGigatron.


Black Convoy Commercial.jpg
  • Buildmaster and Black Convoy[101]
Toy segment:The Buildmaster group works on some construction projects despite not being anywhere near an actual construction site. After they transform to robot mode,Black Convoyappears. To combat him, the Buildmasters combine intoBuild King.


  • God Magnus and Super Car Robot Brothers[102]
Toy segment:God Magnus, in car carrier mode, carries the threesuper modeCar Robot Brothers, who then disembark and transform. God Magnus transforms and fires his machine guns like there's an ammo sale at S-Mart. Fire Convoy then conveniently appears so the two can formGod Fire Convoy.
Notes:Includes an end tag for a postcard drawing for theMatrix Blade.

Transformers Tatakai

Tatakai Trailer.jpg
Animation:Excerpts of game footage/cut scenes featuring the Destrons attacking the Cybertrons on a bridge onEarth,Convoy opening his chest to reveal the Matrix, a rundown of the transformations and identities of each character, Convoy and Megatron facing off, Chromedome doing a backflip onto hisTranstectorbody with his stats showing,WheeljackandMeistertransforming and driving,Weirdwolfattacking,Soundwaveejecting one of his tapes, Chromedome being attacked by Weirdwolf, and Galvatron battling Rodimus Convoy.
Notes:This trailer has no vocal narration. All text in the trailer is in English, including the Transformers logo. The background music is a heavily remixed version of "The Transformers (Theme)"fromThe Transformers: The Movie.Some uploads of the trailer do not have the segment at the beginning with the text "A.D. 2003. We now return to" followed by the Transformers logo. The words "Coming Soon" and then the Playstation button symbols at the end are also missing from those uploads.
The confrontation of the fate. A battle without an end.

Legends of the Microns

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This hand and eye of mine glow with an awesome coordination!
Toy segment:A number of Transformers, includingConvoyandJetfire,fly towards Unicron, who transforms and makes his fist glow.


  • Jet Convoy and Shockwave[106]
Toy segment:Shockwaveflies over Convoy, then transforms and lands between him andMegatron.Jetfire swoops in from the heavens and gets between Shockwave and Convoy. Shockwave combines with Megatron, prompting Jetfire and Convoy to form Jet Convoy. The two combiners face off.
Notes:Includes an end tag forUltra Magnus.


Animation:Various excerpts from theLegends of the Micronscartoon.
Notes:Tailslideis used as an example of the bonusMini-Conpack-ins. Features an end tag for the singles for "TRANSFORMER -Dream Again-"and"Never Ending Road".


  • Legends of the Microns "Special Secret Video: Strongest Robot Army"[108]
A promotional video for the then-upcomingLegends of the Micronscartoon and toyline. It was released on a VHS tape that came with the February2003issue ofTV Magazine.Included in the video are profiles on Convoy, Hot Shot,Grap,Ratchet,Megatron,Ironhide,Sandstorm,andStarscream.The profiles consist mainly of their animated transformations and powerlin xing, along with theirTech Specs.Profiles are shown for theStreet Speed Microns,Race MicronsandAir Defense Microns,consisting of their animated transformations, combinations and Tech Specs. The early releases of theLegends of the Micronstoylineare shown at the end. The first threeLegends of the MicronsCD singlesalso get a mention at the end of the video.


  • Legends of the Microns "Special Secret Video: The Enormous Robot Unicron Descends"[109]
Notes:Also known as "The Coming of Unicron", this is a video promoting the appearance ofUnicroninLegends of the Microns.It includes a flashback toThe Transformers: The Movie(strangely labeled as being in 1985) and toy commercials for Unicron, Jet Convoy/Shockwave and theLegends of the MicronsDVDs. This video was given away on DVDs to the first 4000 customers to buyLegends of the Micronstoys atToys "R" Us Japanstores in September of 2003.

Super Link

(thumbnail)
"Hey, hey! We're Convoy's flunkies! And 'bots say we flunky around. But we're too busy linking, to put any Destrons down."
  • Inferno, Hot Shot, Roadbuster, & Sky Fire[110](MegaZarak end tag) /[111](Landmine end tag) /[112](Galvatron end tag)
Toy segment:The fourCybertronsfly/drive along before transforming to robot mode. Hot Shot and InfernoSuper Linktogether, as do Roadbuster and Sky Fire. The end tag features eitherMegaZarak,Landmine,orGalvatrontransforming.


Toy segment:Grand Convoy drives along withInferno,Hot Shot,Roadbuster,andSky Fire.Grand Convoy leaps off a cliff and transforms to robot mode. He summons theGrand Forceto form theGrand Cross.


Toy segment:Omega Supremeflies through the air and rides the rails before transforming to robot mode and landing near Grand Convoy. The two combine to form Powerlinx Omega Supreme.


Toy segment:Rodimus Convoypowerlinx withRed Alert,Hot Shot, Roadbuster, Sky Fire, and Inferno.


Toy segment:Wing SaberSuper Linkswith Grand Convoy to form Wing Convoy. Wing Convoy flies through a large group ofTerrorconsso fast, they miss him and shoot each other.


SL Special Secret Video Team Convoy.jpg
  • Super Link "Special Secret Video: Super Combining Soldiers"[117]
Notes:A promotional video for the then-upcomingSuper Linkcartoon and toyline. It tells the back story ofSuper Linkbefore going into profiles for Grand Convoy, the Grand Cross, Sky Fire, Hot Shot, Inferno, Super Linking, Roadbuster,Blast Arm,andKicker.The Terrorcons and Megazarak also get a mention. The video finishes out with a photo gallery of the some of the earlierSuper Linktoy releases. Several pieces of concept art are shown. This video was released on a VHS tape or DVD packaged with the December 2003 issue ofTV Magazine.


Animation:Various excerpts fromSuper Link.


Animation:Excerpt of Grand Convoy and the Grand Force forming the Grand Cross.

Robotmasters

(thumbnail)
When it's laser time put on the 3-D shades!
Animation:StarscreamfightsOptimus PrimalasConvoytakes onBeast Megatron.Megatron's dino head bites Prime on the hand.
Toy segment:The Destrons and Cybertrons stand around as the camera pans and cuts, then explosive effects go off around them.
Notes:This ad was available on the DVD packed in with RM-01 Convoy and RM-21 Burning Beast Convoy.


Animation:Starscream, Convoy, Beast Convoy and Beast Megatron all strike poses.
Toy segment:Megatron transforms amongst the other Destrons.Ligierand the Cybertrons race toward camera. Convoy and Beast Convoy transform. The entireRobotmasterstoyline stands around while laser effects are superimposed on them.
Notes:This ad was available on the DVD packed in with RM-01 Convoy and RM-21 Burning Beast Convoy. Includes an end tag for theCybertron Citygiveaway contest.

Galaxy Force

  • Cartoon debut promo[124]
Animation:Various excerpts fromGalaxy Force.


Galaxy Convoy Commercial.jpg
  • Galaxy Convoy and Nitro Convoy[125]
Toy segment:Galaxy Convoyraces down a city street withExellion,JackshotandBackpackandDreadlockflying overhead. Convoy transforms to robot mode, thenSuper Mode.He demonstrates his Force Chip-activated abilities.Nitro Convoytransforms.
Notes:The Nitro Convoy segment comes from aTakara promotional video.
  • Galaxy Convoy and Master Megatron[126]- An edited-down version of the previous commercial with the Nitro Convoy segment replaced by aMaster Megatronsegment. The Master Megatron segment comes from the same promo video as the aforementioned Nitro Convoy segment.


  • Ligerjack & Sonic Bomber[127]
Toy segment:Ligerjacktransforms to lion mode before forming Liger Convoy with Galaxy Convoy.Sonic Bombercombines with Galaxy Convoy into Sonic Convoy.
  • Ligerjack[128]- The Ligerjack portion of the previous commercial.


Flame Convoy Commercial.jpg
Toy segment:Flame Convoystomps on the ground, flips out his extra heads and spews fire before transforming.


Animation:VariousGalaxy Forceexcerpts, including Galaxy Convoy'sstock footagetransformation.


  • New Show: Transformers Galaxy Force Special Clip[131]
Notes:A demo reel with test footage of Galaxy Convoy, Master Megatron, Starscream, various Cybertrons, andVector Prime.Originally aired on a TV in Takara's booth at the 2004 Tokyo Entertainment Market. The narration and opening theme music was replaced with Lion's rendition of the Transformerstheme songfor the video's release on DVD. The DVD was given away via Toys "R" Us Japan stores to the first 10,000 customers purchasing GC-01 Galaxy Convoy in December 2004.


  • Rise! New Commander Galaxy Convoy! "[132]
Notes:Narrated by Galaxy Convoy, the video starts off by going over the back story forGalaxy Force.Galaxy Convoy then starts profiling his troopsGuardshell,Exillion, Jackshot, and Backpack. He then talks about Earth and theCybertrons'humanallies,Coby,Bud,andLori.Finally, he discusses theDestronsMaster Megatron, Starscream andThundercracker.This video, along with "Toy Introduction" and "Robotmasters Special Footage:Fight! The Group of the Strongest Commanders!",was released on theGalaxy Force"Special Secret DVD" packed in with the December 2004 issue ofTV Magazine.


Notes:Galaxy Convoy comments upon the earlyGalaxy Forcetoy releases and urges you to get them from your local toy retailer when they're released. This video, along with "Rise! New Commander Galaxy Convoy!" and "Robotmasters Special Footage:Fight! The Group of the Strongest Commanders!",was released on theGalaxy Force"Special Secret DVD" packed in with the December 2004 issue ofTV Magazine.


GF Secret File Micron Team.jpg
  • Transformers - Galaxy Force! Secret File![134]
Notes:Similar to the previous video in that Galaxy Convoy once again describes the back story ofGalaxy Forceand profiles his allies and enemies. This time, however, there are additional characters profiled. These include Dreadlock, Vector Prime, theMicron Team,Skids,Autolander,Gasket,Landbullet,Nitro Convoy,Fang Wolf,and Flame Convoy. This video was released along with the "Toy Data File" as a pack-in DVD with the March 2005 issue ofTV-Kun.


Notes:Galaxy Convoy talks about the abilities of his allies and enemies while their toys demonstrate. Includes Galaxy Convoy, Master Megatron,Noisemaze,Nitro Convoy, Skids, Autolander, Gasket, Landbullet,Inch-Up,Fang Wolf,Dino Shout,and Flame Convoy. This video was released along with the "Secret File" as a pack-in DVD with the March 2005 issue ofTV-Kun.
You, go get theTransformers Galaxy Forcetoys too!

Transformers

Premiered?? 2007. Same as the English teaser trailer with the text narration and logo switched to Japanese.


TF2007 Japanese Trailer 1 Bay & Spielberg.jpg
Premiered?? 2007. Has an introduction bySteven SpielbergandMichael Baywhere they speak mostly in English and what Japanese they do speak is not well pronounced. The trailer itself is an edited down (to accommodate the intro no doubt) version of the 1st full length U.S. trailer with the brief scene ofSamandMikaelahappening upon a recently crash landed Transformer, every scene between "And Executive Producer Steven Spielberg" and "Most will come to destroy us", and the scene of Sam being questioned byBarricadehave been removed. The scenes of Sam and Mikaela holding hands and Starscream flying have been flipped. The scenes betweenStarscreamjetting andBonecrusherdestroying the bus have all been removed except the scene ofLennoxholdingFig's hand. In their place, a scene withScorponokhas been added in. The text narration has been changed to Japanese and Japanese subtitles have been added.


TF2007 Transforming Pen Ad.jpg
Premiered 26 June 2007. Similar progression of scenes to the first theatrical trailer, but using many new scenes which had not been used in promotional spots up to that point. Features an ad for a Transformers-themed transforming pen at the end of the trailer.


Air date?? July 2007. Same as the English language spot "Hidden" with text narration in Japanese. Has the same transforming pen end tag as trailer #2.


Movie Blackout SOCCENT.JPG
Air date?? July 2007. Same as the English language spot "Everything Changes" with the text narration changed to Japanese. Keeps the English announcer's "Transformers" at the end, albeit with the 's' cut off.
  • Super Event(?)[141]- Edited down version of the previous commercial.


Air date?? July 2007. "What you're about to see, is totally classified." "Dear god, what is this?" "WE'RE UNDER ATTACK!" "We're facing war against a civilization far superior to our own." "Our enemy could take any shape. They could be anywhere." "GO GO GO GO!" "NO NO NO MOVE!" "INCOMING!" "What is that?" "BRING IT!"


Air date?? July 2007. "My god." "Cool mom!" Features a clip of Frenzy transforming into Mikaela's cellphone that isn't used in any other promos.
  • Transform(?)[144]- Edited down version of the previous commercial.


Air date?? July 2007. "My god." FeaturesBlackoutinMission City,Scorponok chasing the soldiers, Sam retreating from Barricade, Starscream flying and Sam running fromMegatron.Utilizes Linkin Park's "What I've Done"as background music.


Air date?? July 2007. "We're facing war against a civilization far superior to our own." "Good luck to us all."


Steering wheel robot.JPG
Air date?? July 2007. Has no narration of any kind. Uses a number of scenes not used in other ads including Bumblebee being restrained underHoover DambySector Seven,Nokia-botknocking itself out, and thesteering wheel robotattacking the socialite.


Air date?? August 2007. Same as the 15 second version of "Transform" with a caption promote the movie's status as the #1 film in Japan under the opening scenes featuring Frenzy.


Air date?? August 2007. Same as "Action" with a caption promoting the movie's status as the #1 film in Japan under the scenes of Scorponok chasing the soldiers, Barricade interrogating Sam, Starscream transforming and flying off and Megatron busting through the floor of a building in pursuit of Sam.


Air date?? August 2007. Same as "Drama" with a caption to promote the movie's status as the #1 film in Japan under the opening scenes.


  • Transformers: The Game (PS3)[151]
Air date?? June 2007. Features clips of Starscream flying under and flipping onto a bridge and the end ofOptimus Prime's first transformation from themovie.Game footage is almost exclusively of fighting or destruction.


Core Movie Figures Commercial.jpg
Notes:This is an edited down and dubbed version of the U.S. "Movie core characters" spot.
  • Movie toys (Adult)[153]- Same as the above commercial but with the "Transformers" sound clip replaced with a similar clip from the Japanese Generation One commercials.


Notes:The old Japanese "Trans-for-mer!" soundbyte plays before theGeneration Onelogoflips to the movie style logo and scenes from the film are played. Optimus Prime transforms. This was a web only commercial.


Animation:Excerpts ofConvoyfromFight! Super Robot Lifeform Transformers!.
Toy segment:The "Trans-for-mer!" soundbyte plays beforeG1 Convoytransforms next to an inset of his animated Transformation. Ascene transitionoccurs with the G1 sound effect and the frame flipping to show the movie style logo and a scene from the film. Optimus Prime transforms.
Notes:The Optimus Prime transformation is reused from the previous ad. This was part of a series of web only commercials comparing Movie Transformers to their Generation One counterparts.


(thumbnail)
*Yakety Sax plays*
Animation:Clips ofBumblefromFight! Super Robot Lifeform Transformers!.
Toy segment:The Bumble toy is transformed to comedy musical accompaniment before a scene change to 70's Camaro Bumblebee being transformed and much "cooler" sounding music.
Notes:This was part of a series of web only commercials comparing Movie Transformers to their Generation One counterparts.


Animation:Clips ofMegatronfromFight! Super Robot Lifeform Transformers!.
Toy segment:The G1 Megatron toy (minus the stock and silencer) is transformed to laid back rock music before a scene change to Movie Megatron being transformed and much "cooler" sounding music.
Notes:This was part of a series of web only commercials comparing Movie Transformers to their Generation One counterparts.


Animation:Clips ofStarscreamfromFight! Super Robot Lifeform Transformers!.
Toy segment:The Transformers Collectionversionof the G1 Starscream toy is transformed to laid back rock music before a scene change to Movie Starscream being transformed and much "cooler" sounding music.
Notes:This was part of a series of web only commercials comparing Movie Transformers to their Generation One counterparts.


Animation:Clips ofMeisterfromFight! Super Robot Lifeform Transformers!.
Toy segment:Meister is transformed to laid back rock music before a scene change toAutobot Jazzbeing transformed and much "cooler" sounding music.
Notes:This was part of a series of web only commercials comparing Movie Transformers to their Generation One counterparts.

Transformers: Revenge

Rotf-paris.jpg

Premiered?? 2009. Same as the U.S. teaser trailer but with Japanese text narration and subtitles.


Premiered 19(?) May 2009. Same as the first full U.S. trailer with Japanese text narration and subtitles.


Air date?? 2009. "It's not over." "BUMBLEBEE!"


Ravagerotfteaser.jpg

Air date?? 2009. "You don't stop, you don't hide. You run." "Sam!"


Air date?? 2009. "Aughh!" "Sam!" "WE GOT A WHOLE LOTTA FIGHT COMIN OUR WAY!" "You don't stop, you don't hide. You run."


Online spot released?? 2009. Same as the U.S. TV spot "Fate" with Japanese subtitles and text narration. Retains the English vocal narration "Transformers. A Michael Bay film."


Rotf t2 egyptpyramids.jpg

Online spot released?? 2009. Same as the U.S. TV spot "Team Kids" with Japanese subtitles and text narration. The English vocal narration is retained with the line "Only one team... will transform your summer" changed to "Only one team... will transform your world."


Online spot released?? 2009. Same as the U.S. TV Spot "Destiny" with Japanese subtitles and text narration. Retains the English vocal narration at the end.


Notes:15 second ad for theTransformers: Revenge of the Fallenfilm airing at 10 on TV Asahi. FeaturesBumblebeebusting out of Sam's garage andOptimus Primehanging ontoDemolishor.The narration has had a heavy flanging effect applied to it.
Japanese ROTF Toy Commercial.jpg


  • Movie Characters and Gravity Bots[169]
Toy segment:Megatron and the Decepticons attack a city. Optimus Prime, Bumblebee,IronhideandSideswiperoll to the rescue! Optimus Prime transforms and shows off hisDual Energon Swords.The end segment shows two individuals demonstrating the transformations ofGravity BotsOptimus Prime and Bumblebee.
Notes:Includes a brief clip from the movie of Bumblebee firing his cannon.


Transformers Animated

Animation:Excerpts from "Transform and Roll OutPart 1 "
Narration:Optimus Prime(Hiroki Takahashi)
Hello, good children, are all of you well? I am Optimus Prime. I'm an Autobot leader who fights for the sake of protecting peace.Transformers Animatedbegins on April 3 at 8am.
Animation:Excerpts from "Transform and Roll OutPart 1 "
Narration:Optimus Prime,Bumblebee(Daisuke Kishio),Megatron(Norio Wakamoto)
Bumblebee: *sigh*Rescue Fire's over...
Optimus:Rescue Firesure was fun.
Bumblebee: I loved Ritsuka-chan.
Optimus: Everyone,Rescue Firemay be over, but next weekTransformers Animatedstarts!
Bumblebee: You'll all watch, right?
Megatron: If you don't, I'm haunting your dreams.
Optimus: It's you, Megatron!
Megatron: What's the matter, Optimus Prime?
Bumblebee: What are you here for?!
Megatron: To promote the show!
Optimus: Then, just this once, let's shake hands
Megatron: I refuse.Transformers Animated!Be sure to watch!
Optimus: That should my line!
Bumblebee: You'll watch, right?!


The commercials below are the online previews that differ slightly from their on-air version in terms of what's spoken by whom.
Animation:Excerpts from "Transform and Roll OutPart 2 "
Narration:Bumblebee,Ironhide(Kenta Miyake)
Bumblebee: I'm Bumblebee! Oh slag! There's a big monster on the rampage, Ironhide! ( "big" = "dekai" でかい or "dekkai" でっかい)
Ironhide: Big is Hokkaido! Hokkaido is big! (Dekkaido wa Hokkaidō! Hokkaidō wa dekkaido!)
Bumblebee:Transformers AnimatedonApril 10,Saturday, at 8am!
Animation:Excerpts from "Transform and Roll OutPart 3 "
Narration:Starscream(Jin Yamanoi)
Animation:Excerpts from "Sound and Fury"
Narration:Megatron
Animation:Excerpts from "The Thrill of the Hunt"
Narration:Optimus
Animation:Excerpts from "Home Is Where the Spark Is"
Narration:Optimus and Ironhide
Optimus: Try saying "Transformers Animated" very fast!
Ironhide: Transformers Animated! Transformers Animated! Transformers Animated! Transformers Anima-pukka! Eh-heh...
Optimus: "Transformers Animated!"
Ironhide: Said it.
Animation:Excerpts from "Total Meltdown"
Narration:Prometheus Black(Fumihiko Tachiki)
Animation:Excerpts from "Blast from the Past"
Narration:Optimus
Animation:Excerpts from "Nanosec"
Narration:Nanosec(Takehito Koyasu), Bumblebee, Ratchet
Animation:Excerpts from "Along Came a Spider"
Narration:Optimus
Animation:Excerpts from "Lost and Found"
Narration:Blitzwing(Yūichi Nagashima)
Animation:Excerpts from "Survival of the Fittest"
Narration:Grimlock(Keiji Fujiwara),Swoop(Nobuo Tobita),Snarl
Animation:Excerpts from "Headmaster"
Narration:Sari Sumdac(Satomi Akesaka), Bumblebee, Ironhide, Prowl, Ratchet, Optimus Prime
Animation:Excerpts from "Megatron Rising - Part 1"
Narration:???
Animation:Excerpts from "Megatron Rising - Part 2"
Narration:Blitzwing,Lugnut(Kentarō Itō)
Animation:Excerpts from "The Elite Guard"
Narration:Sentinel(Junichi Suwabe),Jazz(Hideo Ishikawa)
Animation:Excerpts from "The Return of the Headmaster"
Narration:Henry Masterson(Kōsuke Okano)
Animation:Excerpts from "Mission Accomplished"
Narration:Bumblebee, Optimus
Animation:Excerpts from "Garbage In, Garbage Out"
Narration:Ratchet,Arcee(Ayahi Takagaki)
Animation:Excerpts from "Velocity"
Narration:Megatron
Animation:Excerpts from "A Fistful of Energon"
Narration:Lugnut, Blitzwing
Animation:Excerpts from "SUV: Society of Ultimate Villainy"
Narration:???
Animation:Excerpts from "Autoboot Camp"
Narration:???
Animation:Excerpts from "Black Friday"
Narration:Blackarachnia(Ryōka Yuzuki)
Animation:Excerpts from "A Bridge Too Close, Part I"
Narration:Blitzwing,Blurr(Takahiro Sakurai)
Animation:Excerpts from "A Bridge Too Close, Part II"
Narration:Bumblebee, Ratchet
Animation:Excerpts from "TransWarped"
Narration:OptimusPrime,Optimus Prime
Animation:Excerpts from "TransWarped"
Narration:Bumblebee
Animation:Excerpts from "TransWarped"
Narration:Sentinel, Jazz
Animation:Excerpts from "Three's a Crowd"
Narration:???
Animation:Excerpts from "Where Is Thy Sting?"
Narration:Bumblebee, Ratchet


(thumbnail)
"Olé!"
  • First Eleven figures[202]
Toy segment:Optimus Prime and his crew of Autobots race down a city street to confront Megatron,Blackarachnia,Starscream, and...Lockdown?Again? ThenCliffjumperandDirgepop up out of nowhere for the static end shot. Ooookay.
Commercial for "Transformers Animated" to air on Japan's Cartoon Network starting onJune 5,2010, at 6:30AM and 4:00PM. Excerpts from "Transform and Roll Out."
Tells the back story ofTransformers Animated,linking it to the 2007 movie. Includes footage of the Autobots working on aspace bridgefrom "Transform and Roll Out",and theJapanese introto the series. Promotion of the Japanese DVD's release onAugust 6,2010,fromParamount Japan's site.Also promotesSega's arcade games "Transformers Animated: The Chase"andTransformers Animated: The Shooting",as well the limited mail-away prize gold-plated Deluxe Earth-mode Optimus Prime.
The world will change. The future will be created...

Transformers United

  • Transformers United DVD CM[205]
A three minute promo featuring the first ten Transformers United toys. The transformations are shown being done by hand, rather than being filmed in stop motion as they usually are for Japanese commercials.

Transformers/Dark Side Moon

A promo for the Japanese exclusiveMechTech Warsgame. The features of the cards used in the game are highlighted along with ability to use them to play with your computer, cellphone or a game terminal. Some battle footage from the game is shown as well.

Transformers: Prime

Megatron,Soundwave (WFC)andStarscreamswoop in to confrontOptimus Prime,Ratchet,BulkheadandBumblebeeas they drive on a desert road. Megatron transforms and usesGorato clash with Optimus Prime andO.P..
Notes:This ad is mostly stop-motion animation using the toys but the fly-in of the Decepticons appears to be CGI.

Transformers GT

  • "Transformers GT is here!!"[208]



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Transformers: Lost Age

In addition to the Japan only trailer below, there were also Japanese subtitled versions of the English teaser and payoff trailers.
UploadedApril 242014.Similar to the first Japanese trailer forTransformers,this one begins with an introduction by a famous American associated with the film. Instead ofSteven SpielbergandMichael Bay,this time it's new lead actorMark Wahlberg.Unlike his predecessors, he speaks only English. This is accompanied by Japanese subtitles. The remainder of the trailer is a heavily edited down version of the US trailer with most of the footage unique to that trailer (i.e. the footage not found in the first two US commercials) removed. Notable exceptions are the brief scene withTessa's "Dad, you can't keep spending money on junk" voice over, the pan pastLucas Flanneryto Optimus Prime and the scene of a Stinger transforming in front of Bumblebee.


UploadedJuly 3,2014. A 48 second mini-trailer using dubbed footage instead of subtitled footage like the first trailer. It is soundtracked with theImagine Dragonssong "Battle Cry".


UploadedJuly 1,2014 with theESPN "Future of Soccer" ad.UploadedJuly 2on it's own. A slightly modified version of theEnglish language Destroyer adwith Tessa's "Help me!" line removed and the clip of her being caught by Bumblebee extended. This ad has English audio with subtitles.
  • Destroyer[212](15 sec) - An edited down version of the previous ad.


  • Desperate Situation[213]
UploadedJuly 2,2014. English audio for the movie clips with Japanese subtitles. "This is not war." "Help me!" "Tessa!" "It's human extinction." "Bumblebee!" "You gotta have faith Prime, maybe not in who we are" "OH MY GOOOOOOOOOOOOOOOOOOOOOOOOOOOOOD!" "but who we can be."
  • Desperate Situation[214](15 sec) - An edited down version of the previous ad with Japanese audio for the movie clips.


Uploaded July 2, 2014. English audio for the movie clips with Japanese subtitles. "Humans are hunting us, but a greater threat is coming." "He needs our help." "Why are you willing to help me?" "Because you trust me to." "Autobots, roll out!" "Promise me you're gonna keep her safe. Promise me!" "We are all targets now."
  • Fate[216](15 sec) - An edited down version of the previous ad.


UploadedJuly 11,2014. Uses Japanese audio for the movie clips.


UploadedJuly 22,2014. Uses Japanese audio for the movie clips.


  • Dinosaur Extinction![219]
UploadedJuly 27,2014. Narration is in Japanese, movie clip audio is in English. "What is that?"


Uploaded July 27, 2014. "We are all targets now." "They're here."


UploadedAugust 3,2014. Japanese narration with English clips. "Whoa, whoa whoa!" "Bumblebee!"


  • Movie Advanced Series dio story[222]
UploadedMay 20,2014. Earth is shown floating in space. This is followed byOptimus Prime,Classic BumblebeeandCrosshairstransforming and rolling out from some rocky looking area. The Dinobots,Grimlock,SlugandScornstomp around a similar looking area until meeting up with the Autobots. The Autobots transform to robot mode, which seems to enrage the Dinobots. The Dinobots charge the Autobots and knock them down. Prime manages to get back up, prompting the Dinobots to transform to robot mode themselves. Prime and Grimlock charge and collide in battle, leading to Optimus delivering a final blow. The blow prompts Grimlock to decide to shake hands with Optimus and be friends. The remainder of the trailer highlights the first seventeenMovie Advanced Seriesfigures, grouped by movie of origin.


  • Lost Age Series dio story[223]
UploadedJuly 9,2014.Advertises mostly the One Step Changers, but alsoBattle Command Optimus Prime,Big Grimlock,Battle Attack ScornandBattle Attack Strafe.Lockdownis driving down a desert-ish road when he decides to stop and transform. This prompts the Autobots (except for Prime), who were driving the other direction the road, to stop and transform as well.Drift,Crosshairs,Grimlock,andBumblebeeall stand on top of Prime's trailer, which he has deployed into a battle station. The Autobots unleash a massive barrage of gunfire at Lockdown without making a dent. Lockdown returns the favor by blasting away the trailer and all the Autobots save Prime, who's still sitting there in truck mode. Optimus finally transforms and destroys Lockdown with a slash of his sword. The trailer ends with each of first eleven Lost Age Series toys being highlighted.


UploadedJuly 24,2014. Battle Command Optimus Prime is driving along a desert road in the American southwest. Bumblebee and Drift deploy from Prime's trailer so that he cantransform to robot mode for no real reason whatsoever.Bumblebee and Drift then follow suit and transform to their robot modes. This is followed by Hound, who was apparently there the whole time unseen, transforming. Lockdown then transforms on a black grid floating somewhere up in the clouds. Bumblebee then jumps on Prime's back before being replaced by his trailer, which is now in backpack mode. The end shot shows Optimus Prime and all the One Step Changers.
  • Lost Age Series (Version 2)
Similar to the commercial above, and it includes an end tag of the Strongest Tag Team set (Battle Command Optimus Prime & High Octane Bumblebee).

Transformers Adventure


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What's needed:TV spots, Trailers


  • Transformers Adventure series premiere[225]
Animation:Excerpts from "Beginning of a New Adventure"
Narration:Bumblebee(Ryōhei Kimura)


  • Transformers Adventure Series
UploadedMarch 5,2015.


  • Easy Dynamic Series
UploadedMarch 5,2015.


TAV21-Optimus-Prime-Commercial.jpg
  • TAV21 Optimus Prime
UploadedJune 30,2015.


  • TAV33 Optimus Prime Supreme Mode arrives!
UploadedOctober 27,2015.


  • TAV50 Hyper Surge Optimus Prime
UploadedJune 14,2016.


War for Cybertron Trilogy

UploadedSeptember 14,2019.

Transformers: Beast Awakening

  • "PUI PUI Molcar" × Movie "Transformers / Beast Awakening" Special Collaboration Video[227]
UploadedJuly 7,2023.
Earth's Strongest Beast,Potato,joins the fight against the forces ofUnicron!

References

  1. ↑ジ・アニメ 1986 năm 12 nguyệt hào VOL.85 (The AnimeDecember 1986 issue)
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