Isabella Weiss
From Transformers Wiki
Isabella Chiemi Weisswas the Associate Manager for Global Brand Development & Marketing of theTransformersbrand atHasbro.That meant she's in charge ofTransformerscartoons, video games, and theme park attractions, as well as the brand's presence at conventions andHasbro Pulse's various streaming events.
She's fluent in both Japanese and Spanish, at least one of which might have just come in handy at some point when working on theTransformersbrand.
As of2022she has moved on toSega of Americawhere she currently shepherds US marketing for thePersonafamily of titles.
Contents |
Known marketing projects
Films and television
Comics
- Shattered Glass
- King Grimlock
- Last Bot Standing
- Transformers(2019 ongoing)
- Transformers: War's End
- Best of the Rarities
- Shattered Glass II
Video games
- Transformers Beyond Reality
- Forged to Fight
- Mobile Legends: Bang Bang
- Transformers: Decepticon Invasion
Toys
- RobosenOptimus Prime Auto-Converting Trailer and Roller
- LEGOOptimus Prime
- Legacy
- Shattered Glass Collection
Merchandise
- Royal Mailstamp series
- TubbzOptimus PrimeandMegatronrubber duckies
- TransformersLite-Briteset
Convention appearances
Hasbro Pulse livestream appearances
- August 13,2021's"Fan First Friday | Transformers Livestream"on YouTube, withEvan BrooksandBen MacCrae.
- February 4,2022's"Fan First Friday | Transformers Livestream"on YouTube, with Ben MacCrae,Sam Smith,Mark Maher,and Evan Brooks.
- April 12,2022'sFan First Tuesday | BACK-TO-BACK Transformers & Power Rangers Livestream,withRachel Fleming,Mark Maher, andTakio Ejima.
- June 23,2022's"Hasbro Pulse | Transformers Fanstream"with Ben MacCrae and Mark Maher.
- August 16,2022'sHasbro Pulse Transformers Fanstreamon YouTube, with Ben MacCrae,Delaney Norris,Sam Smith, Evan Brooks, and Mark Maher.
Notes
- Prior to landing her job at Hasbro in 2021, Weiss worked (among other things) as an English language teacher for Japanese students, and then in marketing for theUniversalStudios Hollywood theme park, and subsequently for parent company Universal Pictures. Additionally, she had a short-lived YouTube channel (with only three videos uploaded), on which she presented one of her longtime hobbies: Playing violin and Japanese taiko drums, with the focus being on covers of the music fromGame of ThronesandStar Wars.
