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00000cz a2200037n 45 0 |
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SUDOC|123327814
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(Authority/Source Record)
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202108270302.4 |
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(SUDOC)123327814
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0000000002394702
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isni
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035
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http://viaf.org/viaf/61879348
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100
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1 |
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‡a
Rivière, Jean-Paul,
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publicitaire
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670
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Quand la pub aura des dents : petit précis de communication romancé, à l'usage de tous ceux qui souhaitent mesurer sérieusement les performances de la création publicitaire / Jean-Paul Rivière, 2008
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901
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978291779303
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1
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901
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978284944000
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1
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909
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(isni) 0000000002394702
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1
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910
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‡a
quandlapubauradesdentspetitprecisdecommunicationromancealusagedetousceuxquisouhaitentmesurerserieusementlesperformancesdelacreationpublicitaire
‡A
Quand la pub aura des dents :
‡b
petit précis de communication romancé, à l'usage de tous ceux qui souhaitent mesurer sérieusement les performances de la création publicitaire /
‡l
fre
‡9
1
|
919
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‡a
quandlapubauradesdentspetitprecisdecommunicationromancealusagedetousceuxquisouhaitentmesurerserieusementlesperformancesdelacreationpublicitaire
‡A
Quand la pub aura des dents : petit précis de communication romancé, à l'usage de tous ceux qui souhaitent mesurer sérieusement les performances de la création publicitaire
‡9
1
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920
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978-2849
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1
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920
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978-2917
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1
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921
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‡a
barkhanes
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Barkhanes,
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1
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922
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fr
‡b
fr
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1
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930
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jean paul riviere
‡c
Jean-Paul Rivière ; [préface de Jean-Christophe Teigner].
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1
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940
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fre
‡9
1
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943
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200x
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1
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944
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am
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1
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950
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teigner jean christophe
‡A
Teigner, Jean-Christophe.
‡9
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0 0 lived 0 0
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1
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998
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‡a
Rivière
‡b
Jean-Paul
‡2
BNF|15717880
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standard number
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998
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|
|
‡a
Rivière, Jean-Paul
‡2
ISNI|0000000002394702
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suggested
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joint author: (1.00, 'teigner jean christophe', 'teigner jean christophe')
|
998
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|
|
‡a
Rivière, Jean-Paul
‡c
publicitaire
‡2
ISNI|0000000002394702
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suggested
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joint author: (1.00, 'teigner jean christophe', 'teigner jean christophe')
|
999
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SUDOCBIB|123328896
|