Leader
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00000nz a2200037n 45 0 |
001
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BNE|XX5433771
(VIAF cluster)
(Authority/Source Record)
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005
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20141027 |
008
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141027n|#azznnaabn |n aaa ## |
003
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BNE |
035
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‡a
(BNE)XX5433771
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010
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XX5433771
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040
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‡a
SpMaBN
‡b
spa
‡c
SpMaBN
‡e
rdc
‡f
embne
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100
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1 |
|
‡a
García García, María
‡c
(profesora)
|
670
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‡a
La comunicación de la marca a través de las sedes webs, 2014
‡b
port. (María García García)
|
670
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‡a
WWW Revista Latina de Comunicación Social, 27-10-2014
‡b
(María García García; profesora del Departamento de Información y Comunicación, Facultad de Biblioteconomía y Documentación Universidad de Extremadura; entre sus líneas de investigación se encuentran la comunicación empresarial, especialmente online, la comunicación corporativa y las PYMEs)
‡u
http:// revistalatinacs.org/10/art3/908_Extremadura/cv1.htm l
|
910
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‡a
comunicaciondelamarcaatravesdelassedeswebselcasodelaspymes
‡A
La comunicación de la marca a través de las sedes webs:
‡b
el caso de las pymes
‡l
spa
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1
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921
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‡a
mcgraw hill education
‡b
McGraw Hill Education
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1
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922
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sp
‡b
es
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1
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930
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‡a
maria garcia garcia
‡c
María García García, con la colaboración de Juan Luis Tato Jiménez, María Victoria Carrillo Durán, Ana Castillo Díaz, Guadalupe Meléndez González-Haba
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1
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940
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spa
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