Drive top and bottom line
Digital Adoption
↑54%
Containment rate increase within 90 days
Revenue
↑3.2x
Sales productivity increase
Productivity
↓8.7min
Handle time reduction over six months
Increased digital adoption and efficiency with ASAPP AI
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5x increase in digital adoption
73,000 workforce hours saved
280s saved per conversation
45% containment
We were impressed with the technology that ASAPP brought to the table, but maybe most importantly, ASAPP also has a really complimentary culture to the JetBlue culture. And culture is something that's super important to us. So I think finding that chemistry with a partner played a huge role as well.
Carol Clements,
Chief Digital & Technology Officer, JetBlue
Within 30 days of deploying the ASAPP messaging platform, they achieved a 61% augmentation rate and a 28% increase in throughput.
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61% augmentation rate
28% increase in throughput
This is a huge milestone and a stellar accomplishment in our journey to transform from voice-based interaction to proactive and reactive chat. This new relationship also provides us opportunity to uniquely, manage our chat platform and BPO labor relationship to its fullest potential and deliver a state-of-the-art customer experience.
Chief CX Officer, F500 Telco
Rising CSAT scores highlight American’s commitment to innovation, omni-channel
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11% increase in CSAT scores
50% containment
We needed to find an agile, collaborative partner to help us engage with our customers in the channels where they want to interact with American Airlines. ASAPP is that partner, and we’ve seen customer engagement improve since launch.
Julie Rath,
VP of Customer Planning, American Airlines
Customer Deep Dive
CX leader at US telecommunications company provides deeper context on how they increased digital share and dramatically reduced handle time with ASAPP
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