Investigation Subscribers only At Pernod Ricard, 'the group's interests come first'
'Successions season III' (5/6). The pastis company created by Paul Ricard in 1932, which became the Pernod Ricard group in 1975, the world's number 2 in wines and spirits, is still run by a Ricard family member. He is determined, whatever the cost, not to repeat the mishaps of the first handover between Paul and his son Bernard in 1968.