The future consumer


RISING costs and inflation are not going to stop consumers from splurging and companies need to pay more attention to cater to the youth and older demographic segments.

Younger consumers are more optimistic about the economy and are willing to spend, while older consumers are splurging and brand loyalty seems to be a thing of the past.

Subscribe now for a chance to win your dream holiday!

Monthly Plan

RM13.90/month

Annual Plan

RM12.33/month

Billed as RM148.00/year

1 month

Free Trial

For new subscribers only


Cancel anytime. No ads. Auto-renewal. Unlimited access to the web and app. Personalised features. Members rewards.
Follow us on our officialWhatsApp channelfor breaking news alerts and key updates!

Next In Business News

Maxis said to explore U Mobile buyout
Malaysia's ADE sees boom in aircraft repairs amid new plane shortages
Morgan Stanley's profit jumps as investment banking recovers
St. Regis KL celebrates Sultan Ibrahim's installation with fireworks
BofA profit drops on lower interest income, outlook lifts shares
Ringgit slips further against US dollar at closing
Vestland to acquire properties worth RM25mil
E-invoice implementation unlikely to impact auto loan market - MAA
Malaysian RE launches Malaysia insurance highlights 2024, explores rapidly changing industry landscape
Success Transformer declares special dividend of 1.5 sen/share

Others Also Read